An advertising professional with over 11 years of Work Experience in Operations and General Management, Business Solutions, Strategic Planning, Teambuilding and Leadership. Also bestowed my services into Account Management, Marketing Solutions, Operations and Business Development, offering the full gamut of Activities related to All on ground Marketing and Media Solutions that include BTL, Events, Sales Promotion, Creative Concepts, Fulfillment Services etc.
Interested in developing consumer insights and emphasized on creating a focused communication strategy.
Developed, Organized, Handled and Executed all the Business related and required Assignments across Various parts of India.
1. MY STRATEGIC PROFILE Mobile : +91 991 6815 082 Email Id. – ranjeetronin@gmail.com
2. PROFESSIONAL SYNOPSIS An advertising professional with over 11 years of Work Experience in Operations and General Management, Business Solutions, Strategic Planning, Teambuilding and Leadership. Also bestowed my services into Account Management, Marketing Solutions, Operations and Business Development, offering the full gamut of Activities related to All on ground Marketing and Media Solutions that include BTL, Events, Sales Promotion, Creative Concepts, Fulfillment Services etc. Interested in developing consumer insights and emphasized on creating a focused communication strategy. Developed, Organized, Handled and Executed all the Business related and required Assignments across Various parts of India.
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4. Fully fledged professional in Advertising, Business Development, Account Management, Market Research Services, Marketing and Communications and also Media Solutions.
11. Worked for the Company which won the Best and the most National and International Awards.
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13. CREATING WINNERS A PARADIGM SHIFT A Strong Belief in Work is Customer Sharenot Market share Customer delightingnot just Customer satisfaction Multiple Channel Marketingnot just single Channel Marketing Integrated Communicationsnot just Advertising and Sales Promotions.
15. HONED SERVICES AdvertisingPress, TV,Radio,Outdoor PromotionCustomer Contact,Road Shows BIG Public RelationsRelationship Building New Age MediumMultimedia,Website IDEA Marketing Research,Marketing,Direct Marketing
30. MY WIDESPREAD DELIVERABLE SERVICES Signature Events School Contact Program Product and Press Launches Mall Activation Dealer and Sales Conference Road Shows Resident Conferences College Contact Program Television Production Customized Brand Activation Award Ceremonies Retail Activation Concerts Seminars Artist Management Contest Management Exhibition and Expos Loyalty Programs Audio Visuals Direct Mailers Merchandising TT /MT Rural Activation
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32. Marketing Collateral: PPTs, Brochures, Posters, Direct Mailers, Case Studies, Whitepapers, User-Manuals, Adaptations.
36. Research: Pre/Post Product Launch Studies, Pre/Post Communication Tests, Consumer Satisfaction Surveys, Consumer Insight and Trends.
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38. PRESENT - PROFESSIONAL ACHIEVEMENTS Successfully Planned, Developed Business and Executed one of the Biggest Event Ever for Dell at Ramoji Film City, Hyderabad for 3 days for the Sales force Team who were from different Geographical Areas across India and Abroad. The Event was about DELL FIELD REDINESS SEMINAR ( A seminar for The Sales Team’s Earlier Achievements and to the Achieve Future accomplishments ). The Event was called GO BEYOND – Beyond is where we begin. The Theme was presented to Dell by us since Dell has been No 1 for 3 years and after Achieving the No 1 position they had Repeated the FRS Event with the theme called LETS DO IT AGAIN… Therefore we changed the Idea and mentality of the Entire Sales force to Go Beyond being No 1. The Event was a very Successful, motivational and a result oriented one.
39. PRESENT - PROFESSIONAL ACHIEVEMENTS Successfully Planned, Developed Business and Executed one of the Best Event Ever for Dell in 3 Cities – Delhi at the TheLeela Hotel – Kempinski, Bangalore at THE ITC Royal Gardenia and Chennai at The ITC Park Sheraton. The Event was about DELL FLUIDIZE STORAGE SERIES OF EVENTS. We had invited the main Decision Makers from Various Big Companies and had Educated and Influenced them about the Dell’s Right Storage at the Right Time at the Right Cost. Also we had another Event about Dell’s Storage Capacities at their R & D Centre at Baghmane Tech Park, Bangalore The Event was a very Successful, motivational and a result oriented one.
40. PRESENT - PROFESSIONAL ACHIEVEMENTS Successfully Planned, Developed Business and Executed one of the Best Experience Centre in Chennai. The Project is still ongoing. Also we had designed various stalls for Forum Nokia at May Convention Centers. Successfully Planned and Organized Various Seminars and Press Conference for EMC in Mumbai, Bangalore and Chennai. Successfully Planned and Organized the Merchandizing activity for Bausch and Lomb by Installing Electronic Scrollers in 600 Outlets in Bangalore and Hyderabad. The Project is still ongoing
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42. DBOI – DEUTSCHE BANK OF INDIASuccessfully planned, proposed, organized and Executed one of the Best Annual Day Event for DBOI’s Employees.
43. MICROSOFT CORPORATION (INDIA) PVT. LTD. - HARDWARESuccessfully enhanced and executed a result oriented campaign for Microsoft Corporation (India) Pvt. Ltd. Across all Metros.
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45. BRITANNIA INDUSTRIES LTD. - BISCUITS Successful signed towards Merchandising Activity (Modern and Traditional Trade) for Britannia Biscuits
46. BRITANNIA INDUSTRIES LTD. – TONNED MILK Successful signed towards Merchandising Activity (Modern and Traditional Trade) for Britannia Dairy Products
47. ITC FOODS LTD.Successfully signed and completed the launch and Promotional Activity of ITC Sun feast Pasta (Food Division) for Two Months across all Metros.
50. HERO HONDA MOTORS LTD.Successfully managed Multi dealer Ad campaigns.
51. BOUNCE SALON Launched an International Salon and Spa for men and women and supported its multiple franchises by brand building and increased in foot fall.
52. COSMO SPA – LOUNGES PVT. LTD. Successfully re-launched ‘Cosmo’ a Lounge and coined it baseline as “Geography cannot Change History”.
63. WORK EXPERIENCE IN DETAIL MNC - Marketing and Advertising industry COMPANY’S PROFILE: 141 Sercon provides and executes ‘Intelligent Activation’ solutions for brands across categories. Delivering value on the strength of superior consumer insights, engaging ideas, deeper understanding of touch points, appropriate use of digital ,and tracking and measurement tools. The Company is driven by a team which strives to do everything small and big, excellently. 141 Sercon is a WPP company and have operations in India and South East Asia. RESPONSIBILITIES: 1. Operations | 2. Business Development | 3. Client Servicing | 4. Strategic Ideation | 5. Execution | 6. Recovery of Payments | 7. Overall Responsible for the Entire Team, Business and Operations KEY ACHIEVEMENTS: 1. Revived Bangalore branch within 5 months through new business development.2. Executed talent hunts, Events, Digital, B2C and B2B. REPORTING : Parallel reporting to the CEO and the Branch Head and Regional Director on all initiatives.
64. WORK EXPERIENCE IN DETAIL PUBLIC COMPANY - Marketing and Advertising industry COMPANY’S PROFILE: Specialized in providing versatile, complete and measurable solutions in ensuring an immersive, interactive and experiential integrated marketing plan applicable to activations, corporate events, conventions, product launches, meetings, conferences, exhibitions and contests. Jagran Solutions, from the moment of inception of the brief through the journey of seeding of an idea, devising the measurability matrix to tackling logistics right and during the implementation, plans each step with foresight and creativity. RESPONSIBILITIES: 1. Business Development | 2. Client Servicing | 3. Strategic Ideation | 4. Operational Supervision | 5. Recovery of Payments KEY ACHIEVEMENTS: 1. Revived Bangalore branch within 6 months through new business development.2. Executed talent hunts, product launches, corporate sales, Road shows, Seminars & Direct marketing activations in up to 81 cities across India. REPORTING : Parallel reporting to the COO on special initiatives, National Head and Business Head
65. WORK EXPERIENCE IN DETAIL (Cont..) PAN INDIA COMPANY - Marketing Solutions and BTL industry COMPANY’S PROFILE: Finedge is a decade old Marketing Solutions company offering the gamut of BTL Activation, Events, Sales Promotion, Fulfilment services and Call Centre services. We have a national presence in the main metro, as well as a network of associates/partners. Our clients include market leaders from the FMCG, Cellular, IT, Media, Insurance and Financial services industries.is always welcome, yet remembering the act that audiences are fragmented with customized needs! RESPONSIBILITIES: 1. Business Development | 2. Client Servicing | 3. Strategic Ideation | 4. Operational Supervision | 5. Recovery of Payments | 6. Pan India Project Coordination | 7. Recruitment KEY ACHIEVEMENTS: 1. Revived and Enhanced Bangalore branch within 2 months through new business development. 2. Executed talent hunts, product launches, corporate sales, Road shows, Seminars & Direct marketing activations, Fullfilment Services and Merchandising across South India. REPORTING : Direct reporting to the CEO on all / daily basis.
66. WORK EXPERIENCE IN DETAIL (Cont..) PVT LTD COMPANY (ATL) – Advertising and Marketing Industry COMPANY’S PROFILE: The agency is 19 years old, offering integrated services under one roof, with sound business practices. The agency has handled the advertising and promotional work for clients from various sectors of the Industry including the Govt., Private, IT, Manufacturing, FMCG, Consumer Durables, Finance, Banks etc and hence, a wide experience in handling multi-faceted needs of clients. XEBEC’s creative work has won appreciation from clients & and the industry body, and the proof is in the awards received & response generated through our communication packages. RESPONSIBILITIES: 1. Business Development | 2. Client Servicing | 3. Strategic Ideation | 4. Recovery of Payments KEY ACHIEVEMENTS: 1. Responsible for Maintaining and to develop existing and new customers through planned individual account support, and liaison with internal order-processing staff (including raising purchase orders and closing payments) | 2. Managing, Servicing and handling a Team of Servicing Executives. REPORTING : Direct reporting to the Branch Head on all / daily basis. : Parallel reporting to the Chairperson, Director and President on special initiatives.
67. WORK EXPERIENCE IN DETAIL (Cont..) NEXT COMMUNICATIONS Proprietorship Concern - Marketing and Media Solutions / All on ground Activities COMPANY’S PROFILE: Entrepreneurial venture. Involved in providing Simple, Effective & Noticeable brand activation solutions to clients. RESPONSIBILITIES: 1. Build client base | 2. Provide simple, effective & noticeable communication solutions to clients. | 3. Business Development | 3. Client Servicing | 4. Strategic Ideation | 5. Operational Supervision | 6. Recovery of Payments | 7. Recruitment KEY ACHIEVEMENTS: . Delivered BTL solutions surpassing expectatons for clients. | 2. By communicating substantial and relevant value, raised event sponsorships from various organizations | 3. To provide integrated advertising solutions, directly worked with media houses & exchange4media on ideation, strategy, production, planning and release stages.
70. Maintain and develop existing and new customers through planned dignitary account support, and liaison with internal and external order- processing staff (including raising purchase orders and closing payments)
72. Generated and indulged my aptitude by creating and maintaining good Business relationship with existing Clients and with the existing Clients to acquire New Business.
73. Managing and servicing existing clients. Demonstrate the highest levels of teamwork to define approaches to meet customer needs in the most expedient manner
74. Acting as the link between, the client and the Target Group by maintaining regular contact with both, ensuring that communication flows effectively.
75. To Service the existing clients & Generating revenue from prestigious accounts
80. Recruited more than 100 members for different projects at Bangalore, and more than 75 members at Chennai and Hyderabad
81. Stood as a strong platform to support our H.O’S which are at New Delhi, Mumbai and Pune executing and taking the company’s Level of discipline and Integrity to the next level in the South.
179. ADDITIONAL DETAILS Nationality Indian Martial Status Married Languages Known To Speak To Read & Write English English Hindi Hindi Kannada Kannada Tamil Tamil Telugu Urdu Malayalam Hobbies Fashion Photography PR
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181. Self-driven, results-oriented with a positive outlook, and a clear focus on high quality and business profit. A natural forward planner who critically assesses own performance.
182. Mature, credible, and comfortable in dealing with senior company executives. Reliable, tolerant, and determined. Empathic communicator, able to see things from the other person's point of view.
204. If given an opportunity in your esteemed organization. I would render the Best of my service to create a better tomorrow joining hands with you. Hope that, your good self would anticipate with my profile and do the needful. THANKING YOU, Yours truly, Mob : +91 9916815082 Email Id. – ranjeetronin@gmail.com