Behavioral Targeting With Tacoda

Behavioral Targeting with Tacoda

Behavioral audience segments are built on observable behaviors such as: ,[object Object],[object Object],[object Object],[object Object]

What is behavioral targeting? ,[object Object],[object Object],[object Object],[object Object],[object Object]

More than 700 sites are TACODA enabled * Estimated total unique visitors, comScore Media Metrix, May 2004 News & Information / National, Regional, Local Special Interest & Communities From the most respected media companies Business & Technology

Behavioral targeting is about people , not pages. The ad targets the person , not the page .

Advertiser Benefits ,[object Object],[object Object],[object Object],[object Object],[object Object]

azcentral Success ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

azcentral.com Opt-In Emails ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Email Specifications ,[object Object],[object Object],[object Object],[object Object]

Email Marketing Tips ,[object Object]

Behavioral Targeting With Tacoda

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Behavioral Targeting With Tacoda