http://www.pragmaticlearning.in
A quick presentation about the offerings by Pragmatic Learning.
For questions and queries, please call Raj at +91 - 971 724 0021
11. Podcasts
Customers are looking for you and your products, here
facebook
YouTube
12. Pragmatic Learning Pvt. Ltd.
Education, Research and Training
company with a focus on Web 2.0
and Social Media
Higher
Businesses Educational
Institutions
13. Agenda
• Products and Services
– LinkedIn Company Page Services
– LinkedIn Class
TM
– Socially Sales
• Our Team
• Our Web 2.0 Presence & Engagement
• Next Steps
15. Why a LinkedIn Page ?
• Qualified Professionals as Prospects
• Decision-Making Audience
• Real Recommendations for your Products
• Persona Power
16. LinkedIn – The Community
Members ( in Million )
India Rest of World 77% members above age of 25
Average household income > $ 100K USD
15, 10%
135, 90%
Source : LAB42
17. LinkedIn – The INDIA Community
14,234,701 as on 27th February, 2012
2.3%
4.4%
4.8%
5.2%
5.5%
23. LinkedIn Class
A hands-on Skills Upgradation
and Training Program to
maximise the professional Human
Sales
potential of LinkedIn. "LinkedIn Resources
Class“ helps Organisations,
Professionals and Students Corporate
understand the application Functions / Students
potential of LinkedIn and use it to CXO
achieve professional goals
effectively.
24. LinkedIn Class – Course Structure
Use Case Content and Class Coverage
Establish Professional Reputation Outstanding LinkedIn Profile
Strong Online Professional Managing Connections
Presence Applications : To showcase professional work
Establish Professional Reputation LinkedIn Status Update and User Homepage
Build a Reputation LinkedIn Today : Everyday Learning and connecting to cutting-
edge market information
LinkedIn Groups : Understand and Use Groups to engage with
community, participate in industry discussions and follow
thought leaders
LinkedIn Answers : Seek and provide answers
Recruitment : High Quality, Advanced Candidate Search Function
Credible and Cost-Effective Reference Search
LinkedIn Company Pages : Seamless Recruiting Tool
Specific
LinkedIn Recruiting Solutions : An Overview Sessions
Improve Leads and Maximize Increase Lead Generation Organically
Conversions with LinkedIn LinkedIn Polls and Events
Marketing and Sales LinkedIn Sales Solutions : An Overview
LinkedIn Company Page : The Power of Personas and
Recommendations
LinkedIn Ads
Personal Productivity and Privacy LinkedIn Apps on the Go
Toolbars
Understand and Apply Privacy Settings
25. LinkedIn Class – Course Structure
Use Case Content and Class Coverage
Establish Professional Reputation Outstanding LinkedIn Profile
Strong Online Professional Managing Connections
Presence Applications : To showcase professional work
Establish Professional Reputation LinkedIn Status Update and User Homepage
Build a Reputation LinkedIn Today : Everyday Learning and connecting to cutting-
edge market information
LinkedIn Groups : Understand and Use Groups to engage with
community, participate in industry discussions and follow
thought leaders
LinkedIn Answers : Seek and provide answers
Recruitment : High Quality, Advanced Candidate Search
Credible and Cost-Effective Reference Search
LinkedIn Company Pages : Seamless Recruiting Tool
LinkedIn Recruiting Solutions : An Overview
Improve Leads and Maximize Increase Lead Generation Organically
Conversions with LinkedIn LinkedIn Polls and Events Function
Marketing and Sales LinkedIn Sales Solutions : An Overview
LinkedIn Company Page : The Power of Personas and
Specific
Recommendations Sessions
LinkedIn Ads
Personal Productivity and Privacy LinkedIn Apps on the Go
Toolbars
Understand and Apply Privacy Settings
26. Agenda
• Products and Services
– LinkedIn Company Page Services
– LinkedIn Class
TM
– Socially Sales
• Our Team
• Our Web 2.0 Presence & Engagement
• Next Steps
28. Socially Sales
TM
A hands-on Skills Upgradation
and Training Program in Web 2.0
that helps B2B and B2C Generate
Increase Sales
Relationship Business Teams Quality Leads
leverage Web 2.0 and Social
Media, the right way, to Generate Engage Optimize
Leads, Engage Customers and Customers & Marketing
Grow Sales. Prospects Costs
29. Socially Sales - Course Structure
TM
Category Tools Use Case Content and Class Coverage
Introduction Why Web 2.0 and Social Media Inbound Vs. Outbound Marketing
for Sales? Google
People want to Buy
Presence – Get Found LinkedIn Profile
LinkedIn Recommendations – In and Out for Network and Companies
LinkedIn Status Update
LinkedIn Today
Find and Engage Managing Connections
LinkedIn Groups
Answers
LinkedIn
Signal
LinkedIn Company Page
LinkedIn Polls
Personal Productivity and LinkedIn Apps on the Go
Privacy Toolbars
Understand and Apply Privacy Settings
Social
Use Premium Sales Solutions LinkedIn Sales Solutions
Networking
Presence – Get Found Understand Google+ interface
Complete Profile
Google+ Stream
Google+ Find and Engage Google+ Circles for sharing and tracking interests
Use Google+ searches for cutting-edge information
Personal Productivity and Privacy Settings
Privacy Google+ on the Go
Presence – Get Found Facebook Profile
Status Update
Facebook Pages and Groups
Facebook
Find and Engage Use Facebook Groups to Engage Customers and Generate Leads
Personal Productivity and Understand Privacy Settings
Privacy Facebook on the Go
30. Socially Sales - Course Structure
TM
Category Tools Use Case Content and Class Coverage
Presence – Get Found Twitter Profile and Landing Page
Purposeful Tweets
Build a Following
Search
Follow
Social List Building
Twitter Find and Engage
Networking Build relationships with Media
Hashtags
Demonstrate customer engagement and service
Personal Productivity and Privacy Privacy Settings
Twitter Analytics
Twitter Mobile
Blog Online Presence and Thought Maintain a Quality Blog
Leadership Integrate with Social Media
Image Presence Understand and Identify Image Sharing Tools
Sharing Integrate with Social Media and Tag effectively
Online
What to Publish?
Publishing
Online Video Presence Getting Started with YouTube
with Create a Channel
YouTube Get your Videos Found
What to Publish?
Location-Based Location Establish Presence Understand Foursquare, Google Check-Ins, Facebook Check-Ins
Services Sharing Identify most appropriate tool based on prospects and mobile phone availability
31. Agenda
• Products and Services
– LinkedIn Company Page Services
– LinkedIn Class
TM
– Socially Sales
• Our Team
• Our Web 2.0 Presence & Engagement
• Next Steps