1. “We’re All In”
Ray Ozzie
“Betting our company”
Steve Ballmer
70 % of Microsoft
employees are doing
something cloud-based or
cloud-inspired.
90% in 1 year
“The cloud fuels Microsoft and Microsoft fuels the cloud.”
2. Jump Start: Azure
----> Jog around the Cloud
Brian Blanchard – Chief Architect/CIO, HyperVize
3. Before we get started
• Azure Environment
– Install Visual Studio 2008, 2010, or 2010 express
– Install the Azure SDK
– Install the Azure training kit
• Includes labs, demos, source code, & snippets
• Temporary version
– If you just want to try it out, copy the VM. All of
the above on Win7
• Thumb drives floating around the room. See
me after session if you miss it.
4. What is the Cloud?
•
Cloud Services are any information technology
services executed outside of your traditional network
infrastructure.
•
These services accumulatively are referred to as The
Cloud.
•
Characteristics:
– On-demand self-service
– Ubiquitous network access
– Location independent resource pooling
– Rapid elasticity
– Measured Service
5. Simple Definition?
It’s another place to run your code. Choose
between on-premises, hosting, or the cloud
based on your needs.
6. Why do we care?
• “We’re All In” Ray Ozzie, Chief Architect
• “Betting our company” Steve Ballmer, CEO
• 2010 World Partner Conference taught the world that “The
cloud fuels Microsoft and Microsoft fuels the cloud”
• 70% of all Microsoft employees are now working in or on the
cloud.
– Soon this will be 90%
• A few years from now, there will be no development without
the cloud.
8. What’s in the Cloud? Cont…
NEEDS
(2004)
2.4B emails/day
(1996)
400M+ active
users
(1997)
550M
users/mth
(1999)
2B queries/mth
(1998)
Single largest web
service - x100M
users
(2001)
20M+ active
users
(1999)
320M+ active
users
BOTTOM LINE: Microsoft has been subtly transforming into one of the largest and most
mature cloud services providers in the world. And it’s far from over!
10. Components of Azure
The Fabric Controller automates load
balancing and computes resource scaling
Security and Control Features include
storage encryption, access
authentication, and over-the-wire
encryption using HTTPS. Industry
certification is part of the Windows
Azure roadmap.
Computation Executed in one of
two roles
Web Role – A web application
Worker Role – WCF, Web
Services, SOA, Etc…
Storage
Two Types:
Azure Storage: Tables, Queues, &
Blogs – Non-relational data
SQL Azure: SQL in the Cloud
Geographically distributed, state-ofthe-art data centers host your
applications and data, internetaccessible from everywhere you
choose to allow.
11. Cloud Storage
Blobs
Tables
Queues
The types of Azure Storage
• Blobs – A file system
• Tables – Hierarchical Data Tables
• Schema Free - Entity Storage
• Queues – Asynchronous Messaging
12. Compute in Windows Azure
GOAL:
SCALABILITY
Scale out by replicating instances as
needed.
Two instance types: Web Role & Worker Role
Windows Azure applications are built with
web role instances, worker role instances,
or a combination of both.
Allow applications to scale
user and compute processing
independently.
Each instance runs on its
own VM (virtual
machine), replicated as
needed.
13. DevFabric – The Local Cloud
The DevFabric is a local simulation of the real
fabric and fabric controller.
•
•
•
•
Based on 90% of the real fabric code
Uses a local SQL instance to simulate storage
Only way to debug your application
Use the DevFabric UI to watch your processes
14. What caused this change?
What’s so special about the cloud?
SHARING "PERISHABLE AND
INTANGIBLE" COMPUTING
PAY FOR ACCESS
– NOT OWNERSHIP –
OF IT RESOURCES
POWER AMONG MULTIPLE
TENANTS OPTIMIZES
COSTS FOR ALL
IMPROVE TIME-TO-MARKET FOR
NEW APPLICATIONS, SERVICES, AND
SOLUTIONS
BETTER ALIGNMENT WITH BUSINESS
NEEDS FOR EXISTING APPS
STAFF AND PLAN FOR TYPICAL USAGE. SCALE
TO THE CLOUD AT PEAK TIMES – PLANNED OR
UNPLANNED
End of quarter reporting, tax-time,
payroll, slashdot effect
15. Only 2 reasons to use the cloud
Improve
Strategery
Improve
Bottom
Line
16. The issue with traditional/on-premise IT
IT CAPACITY
“Under-supply“
of capacities
Barrier for
innovations
Allocated
IT-capacities
“Waste“ of
capacities
Load
Forecast
Fixed cost of
IT-capacities
Actual Load
TIME
17. However, in a Cloud View
Allocated IT
capacities
Load
Forecast
IT CAPACITY
No “under-supply“
Reduction of
“over-supply“
Possible
reduction of
IT-capacities
in case of
reduced load
Reduction
of initial
investments
Actual Load
18. Another Perspective: CIO/CFO Terms
• Strategic Growth
– Common View: If a task doesn’t deliver strategic value -> Outsource it!
– Company & IT can focus on delivering services, not servers
– Deliver strategic value through technology – Do it better, faster, and cheaper
• Shift IT expenses from CapEx to OpEx
– CapEx (Capital Expenditure)
• Black hole IT or IT as a cost center
– OpEx (Operational Expenditure)
• Transparent IT or IT as a strategic partner
• Financial growth through IT’s TCO
– Total cost of ownership
19. What’s it cost?
Windows Azure Per Use Pricing
COMPUTE
Virtual Machine instances
Load balancers, routers, etc.
Relational DB instances
Automated service management
- Fabric controller operations
Load balancer programming
PRICE
$0.12 / hour per size unit
STORAGE
Blob Storage
Table Storage
Multiple replicas
PRICE
$0.15 / GB stored / month
Storage transactions: $0.01 /
10k
BANDWIDTH
Ingress/Egress (to/from
internet only)
PRICE
Bandwidth: $0.10 IN; $0.15
OUT; / GB
20. What’s it cost?
Windows Azure Pre-Paid Pricing
Development
Accelerator Core
750 Hours (small compute)
10GB Storage
1,000,000 transactions
7 GB in / 14 GB out
1,000,000 AppFabric transactions
PRICE
$59.95 / Mo
6 Mo commitment term
54% off normal rate
Development
Accelerator Extended
Adds a 10GB SQL Azure DB
SQL Azure
Development
Accelerator Core
Single 10GB Sql Azure
Database
PRICE
$109.95
6 Mo commitment term
52% off
PRICE
$74.95 / Mo
6 Mo Commitment Term
25% off
22. How do you get started in the
Cloud?
• Investigate your System Portfolio
• Find pain points & distractions
• Find low hanging fruit
• Lets try it together
23. Three paths to choose from…
Splot!
V.Next ==
V.cloud
Hybrid
24. Take a look at your system portfolio.
You have one right?
27. Build vs. Buy
Buy
Big Pharmaceutical Example
“Packaged”
Application
Hosted
“Packaged”
“Packaged”
using cloud
“Software as a
Service”
ERP
CRM
Email
“Home Built”
Application
“Too costly to run this
myself, but I’ve made too many
customizations”
Hosted
“Home Built”
“Home Built”
using cloud
“Platform as a
Service”
Hoster
Cloud
Vendor
Build
HR System
Molecule Research
Clinical Trial
On Premise
28. Build vs. Buy
Buy
Big Pharmaceutical Example
“Packaged”
Application
Hosted
“Packaged”
“Packaged”
using cloud
“Software as a
Service”
ERP
CRM
Email
“Home Built”
Application
“CRM and Email are commodity
services – They have no
customizations, and it’s cheaper
for someone else to run these”
Hosted
“Home Built”
“Home Built”
using cloud
“Platform as a
Service”
Hoster
Cloud
Vendor
Build
HR System
Molecule Research
Clinical Trial
On Premise
29. Build vs. Buy
Buy
Big Pharmaceutical Example
“Packaged”
Application
“Packaged”
using cloud
“Software as a
Service”
ERP
CRM
Email
“Home Built”
Application
HR System
Build
Hosted
“Packaged”
Molecule Research
Clinical Trial
On Premise
Hosted afford to maintain this
“Home Built”
“I can’t
“Home HR application using cloud
old Built”
written in VB
– it’s driving me mad!”
“Platform as a
Service”
“…but due to regulatory issues, I
cannot store my HR data offpremise”
Hoster
Cloud
Vendor
30. Build
Build vs. Buy
Buy
Big Pharmaceutical Example
“Packaged”
Application
Hosted
“Packaged”
“Packaged”
using cloud
“Software as a
Service”
ERP
CRM
Email
HR System
“Home Built”
Application
Molecule Research
Clinical Trial
On Premise
Hosted
“Home Built”
“Home Built”
using cloud
“Platform as a
Service”
“I wish I had access to cheaper
compute and storage when I
need it”
Hoster
Cloud
Vendor
31. Build
Build vs. Buy
Buy
Big Pharmaceutical Example
“Packaged”
Application
Hosted
“Packaged”
“Packaged”
using cloud
“Software as a
Service”
ERP
CRM
Email
HR System
“Home Built”
Application
Hosted
“Home Built”
“Home Built”
using cloud
“Platform as a
Service”
Molecule Research
Clinical Trial
On Premise
“THIS is where I want to spend
my IT resources – I’m going to
double down on this
application!”
Hoster
Cloud
Vendor
32. Next Steps – Getting Started
• Install Visual Studio 2008, 2010, or 2010
express
• Install the Azure SDK
• Install the Azure training kit
– Includes labs, demos, source code, & snippets
• If you just want to try it out, copy the VM
floating around the room.
33. Learn more at the STL DODN
• Day 1:
– 10:20 – Websites in the cloud – Blanchard
– 3PM - Azure & ASP.Net MVC2 – Dall
• Day 2:
– 12:40 – Secure Cloud Storage - Ayers
– 1:50 – DemoFest - Benkovich
