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Many people consider the iPad a bigger version of the iPhone or iPod Touch, and admittedly there
is overlap in functionality. But I don't see Apple purposely making a product that directly competes
with their iPhone and iPod cash cows. With that in mind, let's look at where these devices will
cross paths and which one has an advantage.
Convenience
Since the iPhone is you know, a phone, it will often never leave your side. It rules as a go to
device when you need to get access to something right this second. The iPad's size while svelt,
won't exactly fit in your pocket. While more convenient to drag around than say a laptop, the iPad
won't replace the iPhone as the go to device when needing to know the population of Kazastan
during a conversation, or an replace an iPod when working out at the gym.
Usability
While the iPhone has greatly improved, if not reinvented, the user experience for a smart phone,
the screen is only so big. I have tried using the iPhone as a ebook reader and personal video
device and I can only stand the eye strain for so long. Even viewing webpages for any extended
period of time can become bothersome on an iPhone or iPad Touch. The iPad's 9.7 inch screen,
nearly 4 times larger, will allow for much more pleasant extended viewing sessions. The larger
screen will also allows us fat fingered types to navigate apps easier and allow developers more
screen space to display data.
Cost
Compared to a $99 iPhone or a $199 iPod Touch, the $499 for the 16GB iPad may seem steep.
But we must remember the the iPhone price is subsidized by At&T and requires a 2 year contract
to get that price. Also the $199 iPod Touch is only an 8GB model, the 32GB will cost you $299.
Given Steve Job's statement of the iPad being positioned between the iPhone and the MacBook in
Apple's product line up, we should also compare the iPad's price to the $999 cost of an entry level
MacBook. While not exactly cheap, $499 for a 16GB iPad isn't unreasonable.
Apps
Since the iPad will run nearly all iPhone and iPod Touch apps, there will not be a lack of
applications at launch time. If you already have a large library of apps in iTunes, you will be able to
use these on an iPad without repurchasing. The iBook Store and iBook app will be limited to the
iPad, and as developers come on board, exclusive iPad only apps will begin to appear. The price
premium for an iPad optimized app is still unknown, but I would not be surprised to see an

2. average price of $4.99.
Final Thoughts
Will the iPad cannibalize sales of other Apple products? For those who do not currently own an
iPod Touch, or don't/can't get an iPhone, investing instead in an iPad could be a logical move. But
since you won't be jogging with your iPad to listen to music, or answering phone calls with it, I
don't see sales of iPhones and iPods being affected much. I will be very curious to see the
numbers on people who bought an iPad and also own an iPhone or iPod Touch versus those that
don't.
To learn more about the iPad or to read news, reviews and iPad commentary, visit:
http://ipadcorral.com.
Article Source:
http://EzineArticles.com/?expert=John_Herrman
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