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An introduction to optimizing your web site for best possible search engine results. Seach Engine Optimization
Presented by: Murali Venkatesh http://www.prestiva.com/seo/ http://blog.prestiva.com Seach Engine Optimization
Presentation Overview ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Search Engine Basics ,[object Object]
Search Engine Basics ,[object Object]
Search Engine Basics ,[object Object]
Search Engine Basics ,[object Object]
Search Engine Basics ,[object Object],[object Object],[object Object]
Search Engine Basics ,[object Object],[object Object],[object Object],[object Object],[object Object]
Search Engine Results Pages Paid Placement Results Organic Results
Why Optimize? ,[object Object],[object Object],[object Object]
How much is too much? ,[object Object],[object Object],[object Object],[object Object]
Evaluating page rank ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Key Concepts ,[object Object],[object Object],[object Object]
Key Concepts ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Key Concepts ,[object Object],[object Object],[object Object]
Top-down design HOME
Shallow-wide design HOME
Key Concepts ,[object Object],[object Object],[object Object]
Key Concepts ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Key Concepts ,[object Object],[object Object],[object Object]
Key Concepts ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Optimization ,[object Object],[object Object],[object Object],[object Object],[object Object]
Optimization ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Optimization ,[object Object],[object Object],[object Object],[object Object],[object Object]
Optimization ,[object Object],[object Object],[object Object],[object Object]
Optimization  Relative weight given HTML tags  by U of U Ultraseek Search Engine
Optimization ,[object Object],[object Object],[object Object],[object Object],[object Object]
Optimization ,[object Object],[object Object],[object Object],[object Object]
How/What to Optimize ,[object Object],[object Object],[object Object]
How/What to Optimize ,[object Object],[object Object],[object Object]
Black Hat SEO ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Optimization Spam Detection Threshold: The number of repeating  keywords required for U of U Ultraseek search engine to  penalize for spamming
Content Management  Systems ,[object Object],[object Object],[object Object],[object Object]
Summary ,[object Object],[object Object],[object Object],[object Object],[object Object]
Questions? Contact : http://blog.prestiva.com   http:// www.prestiva.com/seo /

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