4. We use the present simple to:
a)give factual information
b)talk about ongoing situations
c)talk about temporary situations
d)link the past to the present
5. Which time expression use
the present continuous?
a) usually
b) every day
c) nowadays
d) often
6. Describe and give examples of:
a)brand image
b)product launch
c)market segment
7. USE BRITISH ENGLISH:
After I arrived at the airport, I
headed directly to the _______ by
taxi on the _______.
a) car park , public toilet
b) downtown, freeway
c) underground , subway
d) city centre , motorway
8. A: We’ve chosen a creative team name.
B: Really? What _____ (you / call)
yourselves?
(use the tense for what we intend to do or
have already decided to do)
9. Fill in the blank with the correct tense
(present continuous or present simple)
1. We _______ (stay) at the Hyatt for the
sales conference.
2. What ______ (you + do) after the
midterm?
3. The timetable says that the train
________ (depart) at 4:00 pm.
10. What are the four tenses we can use to
talk about the future?
11. Call one of your team
mates and rearrange your
plans to study for the
midterm.
12. A company which is at least half owned by
another company is called a _____________.
13. Which of the following is NOT a
method of creating a noun combination?
a)one noun used as a verb
b)phrases with of
c)compound nouns forming 1 word
d)‘s possessive
14. Which time expression uses
present perfect?
a) In 2003
b) Ever
c) Last year
d) Six months ago
15. Listen and complete the extract:
The company was _______ in 1978. It’s
organized into three ______. We have over
6,000 ________; we’ve got our _______
in Frankfurt and _______ in over 20
countries – we’re pretty big.
16. Role Play:
You and a team mate are in a meeting.
Make proposals, reject proposals, and
clarify suggestions on the best method of
studying for the midterm.
17. Which of the following are all NOT
advertising media?
a) free samples, Internet, slogan
b) press, posters, public transport
c) publicize, slogan, sponsor
18. We use a/an:
a) to introduce new information
b) when we think our listener will
know what we are talking about
c) for the names of most countries
20. Add the missing articles to the
paragraph (5 points):
Student studied hard for midterm by
reviewing PowerPoint presentations
and reading textbook from class. It was
good strategy because university
would not be happy if students failed.
21. Use the useful language for giving
presentations to describe a viral marketing
campaign for a hamburger franchise.
22. What is the difference
between the selling price of a
product and the cost of
producing it called?
a) recession
b) investment
c) share
d) profit margin