1. The state of public sector
Ben Page, Chief Executive
Ipsos MORI
ben.page@ipsos.com
@benatipsosmori

2. Recession blues..... 2
What do you see as the most/other important issues facing Britain today?
70 Economy
60
50
Unemployment
40 Race / immigration
30
20
Crime/
NHS
10 Law &
Order
0
May May May May May May May May May May May May May May May
1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011
Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home Source: Ipsos MORI Issues Index

3. We’ve spent the money…
60
France
55
Percentage of national income
50 Italy
45 Germany
UK
40 USA
35 Japan
30
1997 1999 2001 2003 2005 2007 2009
Source: IFS Bulletin OECD.Stat

4. Less “Big Government” sounds like a good
idea….but
To what extent do you agree or disagree with each of the following
statements:
Strongly agree Tend to agree Tend to disagree Strongly disagree
In recent years government
and public services have
tried to do too much, and
31% 33% 13% 7%
people should take more
responsibility for their own
lives (Base: 512)
I am worried that
government and public
services will do too little to 19% 31% 19% 8%
help people in the years
ahead (Base: 490)
Base: 1,002 adults in Great Britain aged 16+. Split sample between the two
statements. Fieldwork dates: 13-19 May 2010 Source: Ipsos MORI

5. “We now expect more of
government than we do of
God”
52% of the public agree….

6. Where are you??
6
© Ipsos MORI

7. Money money money
What would you say is the most important issue facing your sector today?
% Top mentions
Funding/grants/budget cuts – any mention 64
Maintaining and improving services/healthcare 30
Funding/grants/budgets – nothing else… 20
NHS reforms/commissioning reforms 12
Workforce issues/redundancies etc. 12
Rethinking how to provide services/Restructuring 10
Reduced services/larger class sizes 9
Education/student funding reform 7
Demographic change/ageing population 4
Localism issues/local delivery/prioritisation 4
Patient safety 3
Government/new legislation etc 3
Welfare/benefit changes will increase poverty 3
Outsourcing/working with other organisations 2
Transparency 2
Customer/community engagement 2
Curriculum issues 2 Source: Ipsos MORI
Base: 338 Public Sector Leaders, 27 June – 22 July 2011

8. VFM
8

9. You have been monstered
Q. “For each, would you tell me whether you generally trust them to tell the
truth or not?”
% Not trust % Trust
Doctors 8 88
Teachers 12 81
Professors 11110 74
Judges 17 72
Scientists 17 71
Clergyman/Priests 20 68
The Police 27 63
Television News Readers 26 62
Social workers 25 60
The ordinary man/woman in 25 55
Civil Servants 34 47
Managers in the NHS 45 40 (was 33%)
Pollsters 37 39
Trade Union officials 46 34
Local councillors 57 31
Business Leaders 55 29
Bankers 62 29
Managers in local government 57 26 (was 34%)
Journalists 70 19
Government Ministers 74 17
Politicians generally 80 14
Base: 1,026 United Kingdom adults aged 15+, 10-16 June 2011 Source: Ipsos MORI/BMA

10. Overall
satisfaction
with services
holding up
10

11. Just over a half satisfied with their local council
Q2 How satisfied, or dissatisfied, are you with the way your local council runs
things?
Higher net satisfied
Very Very scores among:
dissatisfied satisfied Informed (+63)
6% 7% Londoners (+54)
Fairly Rural areas (+50)
dissatisfied 15%
Neither satisfied nor 21% 48% Fairly
dissatisfied satisfied
Base: All adults aged 15+ In England only, (874) fieldwork dates 7 – 13 October 2011 Source: Ipsos MORI

12. …which is above average of last 25 years…
Q How satisfied or dissatisfied are you with the way your local council
runs things?
National net satisfaction
50%
45%
40%
Net Satisfaction
35%
30%
25%
20%
15%
10%
5%
0%
1986 1991 1996 2001 2006 2011
Year surveyed
Source: Ipsos MORI

13. Levels of advocacy largely unchanged over last 2 years
Q Which of these statements comes closest to how you feel about your local
council?
Higher net scores
among:
I speak highly of the council Informed (+16)
without being asked 4%
Londoners (+18)
I speak highly of the council if 22%
I am asked about it
I am critical about the council
if I am asked about it 26%
I am critical about the council
without being asked 9%
I have no views one way or
another 39%
Base: All excluding don’t know (837) fieldwork dates 7 – 13 October 2011 Source: Ipsos MORI

14. Most say local government is staying the same
Q Thinking about the way the authority run things, do you think this has got
better or worse over the last three years, or has it stayed the same?
24% among Londoners
Better 13%
Stayed the same 62%
Worse 25%
Base: All adults (excl don’t know responses from base) aged 15+ in England only (796) fieldwork dates 7 – 13 October 2011

15. Image of local council is mixed - but
Q14 Please read through the list, and tell me which of the words, if any, that
you think apply to your local council
Top answers
2007
Faceless 30%
Bureaucratic 32%
Under-funded 25%
Friendly 21%
Unresponsive
Efficient
Keen to help
Unaccountable
Hardworking
Infuriating
Base: All adults aged 15+ in England only (874) fieldwork dates 7 – 13 October 2011 Source: Ipsos MORI

16. And Trust is up…
Parliament Local Council
70 Trust %
62 64
60 61
60 57
52 54
50
Per cent
40 36 38 37
35 36
34
29
30
20
10
2001 2003 2005 2007-08 2008-09 2009-10 2010-11
Base: Core sample in England; (2001: 9,270, 2003: 8,859, 2005: 9,104, 2007-08: 8,729, 2008-09: 8,706, 2009-10: 8,677, 2010-11: 9,521)

17. But only 12% of
cuts done so far
17

18. On the classic change curve….

19. Pay has never been the main
factor in staff engagement -
but in the current climate, how
far are staff really beginning to
worry about declining living
standards?

20. More than a lost decade for wages
Median wages (real) Crisis and
Steady Stagnation Aftermath
Growth
£26,000.00
£24,000.00
£22,000.00
£20,000.00
£18,000.00
1990 1995 2000 2005 2010 2015
Source: Resolution Foundation

21. Same erosion of living standards as everyone else?
How satisfied are you with the balance
70%
between your private and professional
life
60%
How satisfied
50%
are you with
your salary? Is your
benefits
40%
package
competitive?
30%
Your overall compensation
20% package (pay and bonuses)
reflects your performance?
10%
0%
2006 2009 2011

22. People are still motivated and
believe in their “vocation” but
more demanding conditions
and declining real pay are
affecting happiness levels

23. Real changes
90%
80%
Your job gives you a
sense of personal Happy in job - EU
70%
fulfilment
60%
Happy in job -
50% You feel proud to work UK
for your organisation
40% You endorse your
organisation’s
30% strategy and
direction
20%
10%
0%
2006 2009 2011

24. Keep building flexibility,
upskilling and recognise the
value of non-monetary
recognition...
Policies and behaviour still
antediluvian...not helped by
media – but..

25. 55%
Worried about what’s next
Change is well
50% managed within
your organisation You support
45% change
40%
You feel valued
35%
and recognised
30%
25%
20%
2006 2009 2011

26. FOR EXAMPLE........

27. Local example of key trends….
Overall
satisfaction with 73%
current job
64% 65%
62%
59%
52%
46%
41%
Speak highly of
employer
Satisfaction with Job
security 23%
2007 2009 2011
27

28. Rising sense of focus – even as insecurity mounts
I am committed to 92%
89% 90%
helping my
86%
service achieve its 84%
objectives 81%
I understand my 73%
service’s 68%
objectives
I am encouraged 57%
to find more
efficient ways of
doing things
2007 2009 2011
28

29. Better team work…..
I find team
meetings useful 74%
72%
67%
… gets the best
out of me
61% 61%
There is good 60% 61%
cooperation 52%
between 55% 55%
teams within 51% Satisfaction with
my service Pay
area
2007 2009 2011
29

30. But anxiety about change
30
© Ipsos MORI

31. Appetite for change
I support
the need
for change
72
64 66
Change is
well managed
24
19
16
2007 2009 2011
31

32. General concern about the
future – in every sense
Need people who are less risk
averse....big cultural change
underway

33. Most trends down but..................
80%
Job security
70% How motivated do you feel
Optimistic about own in your current job?
60%
future
50% Will you be with the same
employer in two years’
40% time?
30% How satisfied are you with
opportunities for career
20% progression
10%
0%
2006 2009 2011

34. Like all employers, you are
highly reliant on staff
willingness to meet your
new objectives and
change…
34
© Ipsos MORI

35. What is engagement?
35
© Engaging for Success, David MacLeod and Nita Clarke

36. 57% of staff on average say they support the need for change in
local government
36
Base size: 4094

37. Employees want
MORE listening &
face to face contact
with Senior Managers
Desired: 47%
Received: 30%
37
© Ipsos MORI

38. Capturing the mood…
“A clearer understanding of
what our future may hold, even
if we are in a time of
significant change. Just tell
us the truth. We can handle
it!”
38
© Ipsos MORI

39. ben.page@ipsos.com
39
© Ipsos MORI