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A DV ER T I SEMENT FEAT URE



                   Shanghai BIOON Group
                   Information Technology Co., Ltd
                   w w w.bioon.com                                                                                                                            Bioon.com

                                                                 Bio-industrial parks in China:
                                                                 Striking a Balance
                                                                 The rapid growth of China’s economy is reflected in the       Furthermore, I believe the small and medium-sized
                                                                 dramatic rate of development observed in the nation’s         enterprises engaged in short term development, for
                                                                 biotech and pharmaceutical industry. Currently, there         example, production of diagnostic reagents, may be bet-
                                                                 are more than 300 contract research organizations             ter suited to second-tier bio-industrial parks. In contrast,
                                                                 (CROs) and 5,000 pharmaceutical companies in China.           companies based on proprietary technology require a
                                                                 The gross domestic product of China’s medical and             long-term strategy and market orientation. As such, the
                                                                 pharmaceutical industry exceeded US$140 billion in            government plans a park’s development strategy based
                                                                 2008, compared to only $1.2 billion in 1979. Growth           on the local development situation and future goals in
                                                                 of the Chinese market is providing a number of great          order to strike a reasonable balance between me-too
                                                                 opportunities for both domestic and foreign investors.        companies and innovative ones.
                                                                 The world’s top ten pharmaceutical companies have
                   About Dr. Fa-Bao Zhang: The founder of        already invested in China-based production.                   Opportunities and challenges
                   BioonGroup and CEO of Shanghai BIOON
                                                                                                                               China has the world’s largest population, and the
                   Information Technology Co., Ltd.; Also
                   serves as the co-founder and secretary-
                                                                 The difference between hotspot and                            country has undertaken sweeping reforms designed to
                   general of Life Science Awards (LSAC), a      differentiation                                               improve healthcare access in the country. At present,
                   member of the expert committee of China       In China, local and national governments have integrat-       China is actively promoting a rural health policy to acti-
                   Pharmaceutical Technology Transfer            ed various resources into the building of bio-industrial      vate and improve the health insurance for 800 million
                   Organization (CPTO), consultant of            parks adopting the business model that first proved suc-      rural farmers. This initiative undoubtedly represents a
                   national bioindustry parks.                   cessful in the US. Creation of bio-industrial parks is a      huge number of opportunities for domestic and inter-
                                                                 complex undertaking that presents challenges at every         national pharmaceutical businesses. We believe that
                   BioonGroup, established since 2001 in         step from idea to application. Following the success of       an annual 25% growth rate of China’s pharmaceutical
                   China, as the leading service organization,
                                                                 Wuxi AppTec Co. Ltd (Shanghai, China), a leading CRO          industry will remain consistent for the next five years
                   provide latest news, instruments and
                   reagents information, professional
                                                                 company; many bio-industrial parks began to seek out          (the end of China’s twelfth Five-year Plan for Economic
                   consulting and marketing survey and           and groom similar world class companies such as those         Development).
                   analysis based on life sciences and           providing outsourcing services or conducting research             Harnessing these growth opportunities is a new
                   medicine. The divisions of BioonGroup         and development (R&D).                                        challenge. Each of the top ten pharmaceutical compa-
                   include six websites and three subbrands,         Although the Chinese pharmaceutical outsourcing           nies has entered China and is either building an R&D
                   e.g. BIOON, MedSci and BioInsight. Our        market is growing rapidly, this does not mean that all        center or renting space for R&D operations. However,
                   mission is that building a rapid and          bio-industrial parks should focus on CROs. In my view,        some companies are still hesitating, wondering about the
                   convenient platform to link supplies to
                                                                 these bio-industrial parks should pay more attention to       uncertainty of Chinese policy and marketing. Certainly,
                   pharmaceutical, biotech, and research
                   customers. Meanwhile, over 1.5 million        the following three factors: local investment environ-        adapting to a rapidly changing market is a difficult chal-
                   registered and permission users’ database     ment, geographical location and high-tech talent. Based       lenge for small and medium-size enterprises.
                   could help to delivery enterprises news and   on the differentiation of these factors, and a need for
                   products information to them via Electronic   specialty and high-quality science parks, a national strat-   Balance soft environment and hard
                   Direct Mail (EDM) or Direct Mail (DM). All    egy was devised and executed for the whole of China.          infrastructure
BIOTECH IN CHINA




                   these work aim to accelerate China biotech    The challenge for the strategy is matching the needs          Most of the bio-industrial parks have made large
                   industry development.
                                                                 of companies to local resources. R&D companies need           investments in construction infrastructure, includ-
                   Currently, the page views of our websites
                                                                 a technology pool (such as academic institutions) and         ing first-rate buildings and advanced equipment and
                   are more than 2 million each day. Most of     investigative talent; clinical trial companies focus on       instruments. The true accelerators of enterprise devel-
                   who possess Master or Doctoral degrees        patient populations and better hospitals; manufactur-         opment, however, are more important than these solid
                   and over 70% of the registered members        ing enterprises are concerned with cost reduction. Bio-       structures. These catalyst include optimised training
                   come from the top 50 Chinese universities     industrial parks should, therefore, introduce targeted        systems, efficient talent recruitment services, frequent
                   and institutes.                               companies and develop their specialty according to the        academic communication, professional law services
                                                                 appropriate differentiation within the biotech industry.      and intellectual property rights consulting. As a lead-
                   CONTACT DETAILS:                                                                                            ing and professional consulting company, we provide
                                                                 Balancing me-too and innovation                               these services to developing enterprises. From talent
                   BioonGroup
                                                                 It is necessary for the government to encourage Chinese       recruitment, market expansion to finance channels,
                   Rm 302, Bulg 2, 51 Longwu Rd, Shanghai
                                                                 companies to be innovative. While innovation is very          we provide a one-stop service.
                   200232,China
                                                                 important but relatively weak as a basis for China’s phar-                                            Dr. Fabao Zhang
                   Tel: +86-21-54485309                          maceutical industry, me-too, outsourcing, in-licensing                                           fbzhang@bioon.com
                   Fax: +86-21-54485087                          and out-licensing are other essentials for the growth of
                   www.bioon.com                                 the industry. In most of China’s second-tier cities, me-      www.bioon.com            www.bioon.com.cn
                   Email: marketing@bioon.com;                   too and outsourcing would be the better option as a           job.bioon.com            www.bbs.bioon.com
                          editor@bioon.com                       focal point for development activities.                       www.bioevent.cn          www.medsci.cn


S14
                   ADVERTISER RETAINS SOLE RESPONSIBILITY FOR CONTENT

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Bio industrial parks in china-npg 201002

  • 1. A DV ER T I SEMENT FEAT URE Shanghai BIOON Group Information Technology Co., Ltd w w w.bioon.com Bioon.com Bio-industrial parks in China: Striking a Balance The rapid growth of China’s economy is reflected in the Furthermore, I believe the small and medium-sized dramatic rate of development observed in the nation’s enterprises engaged in short term development, for biotech and pharmaceutical industry. Currently, there example, production of diagnostic reagents, may be bet- are more than 300 contract research organizations ter suited to second-tier bio-industrial parks. In contrast, (CROs) and 5,000 pharmaceutical companies in China. companies based on proprietary technology require a The gross domestic product of China’s medical and long-term strategy and market orientation. As such, the pharmaceutical industry exceeded US$140 billion in government plans a park’s development strategy based 2008, compared to only $1.2 billion in 1979. Growth on the local development situation and future goals in of the Chinese market is providing a number of great order to strike a reasonable balance between me-too opportunities for both domestic and foreign investors. companies and innovative ones. The world’s top ten pharmaceutical companies have About Dr. Fa-Bao Zhang: The founder of already invested in China-based production. Opportunities and challenges BioonGroup and CEO of Shanghai BIOON China has the world’s largest population, and the Information Technology Co., Ltd.; Also serves as the co-founder and secretary- The difference between hotspot and country has undertaken sweeping reforms designed to general of Life Science Awards (LSAC), a differentiation improve healthcare access in the country. At present, member of the expert committee of China In China, local and national governments have integrat- China is actively promoting a rural health policy to acti- Pharmaceutical Technology Transfer ed various resources into the building of bio-industrial vate and improve the health insurance for 800 million Organization (CPTO), consultant of parks adopting the business model that first proved suc- rural farmers. This initiative undoubtedly represents a national bioindustry parks. cessful in the US. Creation of bio-industrial parks is a huge number of opportunities for domestic and inter- complex undertaking that presents challenges at every national pharmaceutical businesses. We believe that BioonGroup, established since 2001 in step from idea to application. Following the success of an annual 25% growth rate of China’s pharmaceutical China, as the leading service organization, Wuxi AppTec Co. Ltd (Shanghai, China), a leading CRO industry will remain consistent for the next five years provide latest news, instruments and reagents information, professional company; many bio-industrial parks began to seek out (the end of China’s twelfth Five-year Plan for Economic consulting and marketing survey and and groom similar world class companies such as those Development). analysis based on life sciences and providing outsourcing services or conducting research Harnessing these growth opportunities is a new medicine. The divisions of BioonGroup and development (R&D). challenge. Each of the top ten pharmaceutical compa- include six websites and three subbrands, Although the Chinese pharmaceutical outsourcing nies has entered China and is either building an R&D e.g. BIOON, MedSci and BioInsight. Our market is growing rapidly, this does not mean that all center or renting space for R&D operations. However, mission is that building a rapid and bio-industrial parks should focus on CROs. In my view, some companies are still hesitating, wondering about the convenient platform to link supplies to these bio-industrial parks should pay more attention to uncertainty of Chinese policy and marketing. Certainly, pharmaceutical, biotech, and research customers. Meanwhile, over 1.5 million the following three factors: local investment environ- adapting to a rapidly changing market is a difficult chal- registered and permission users’ database ment, geographical location and high-tech talent. Based lenge for small and medium-size enterprises. could help to delivery enterprises news and on the differentiation of these factors, and a need for products information to them via Electronic specialty and high-quality science parks, a national strat- Balance soft environment and hard Direct Mail (EDM) or Direct Mail (DM). All egy was devised and executed for the whole of China. infrastructure BIOTECH IN CHINA these work aim to accelerate China biotech The challenge for the strategy is matching the needs Most of the bio-industrial parks have made large industry development. of companies to local resources. R&D companies need investments in construction infrastructure, includ- Currently, the page views of our websites a technology pool (such as academic institutions) and ing first-rate buildings and advanced equipment and are more than 2 million each day. Most of investigative talent; clinical trial companies focus on instruments. The true accelerators of enterprise devel- who possess Master or Doctoral degrees patient populations and better hospitals; manufactur- opment, however, are more important than these solid and over 70% of the registered members ing enterprises are concerned with cost reduction. Bio- structures. These catalyst include optimised training come from the top 50 Chinese universities industrial parks should, therefore, introduce targeted systems, efficient talent recruitment services, frequent and institutes. companies and develop their specialty according to the academic communication, professional law services appropriate differentiation within the biotech industry. and intellectual property rights consulting. As a lead- CONTACT DETAILS: ing and professional consulting company, we provide Balancing me-too and innovation these services to developing enterprises. From talent BioonGroup It is necessary for the government to encourage Chinese recruitment, market expansion to finance channels, Rm 302, Bulg 2, 51 Longwu Rd, Shanghai companies to be innovative. While innovation is very we provide a one-stop service. 200232,China important but relatively weak as a basis for China’s phar- Dr. Fabao Zhang Tel: +86-21-54485309 maceutical industry, me-too, outsourcing, in-licensing fbzhang@bioon.com Fax: +86-21-54485087 and out-licensing are other essentials for the growth of www.bioon.com the industry. In most of China’s second-tier cities, me- www.bioon.com www.bioon.com.cn Email: marketing@bioon.com; too and outsourcing would be the better option as a job.bioon.com www.bbs.bioon.com editor@bioon.com focal point for development activities. www.bioevent.cn www.medsci.cn S14 ADVERTISER RETAINS SOLE RESPONSIBILITY FOR CONTENT