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FACEBOOK ADVERTISING
Vietnam Potential Market

Facebook users in Vietnam Feb 2014: 21.000.000 users
2014/2012: 300%
Vietnam Potential Market

Main age range: 18 – 34

Male 56 % > Female 44%
Facebook Ads Types
1. Page Like Ads: (or Promote page)

Page Like Ads:
Image: 600x225px
Title: 25 characters
Description: 90 characters
Destination URL: Link to fanpage
Display: News Feed + Right handside
(both PC & mobile device)

Quotation >
Facebook Ads Type
2. Page Post Ads: (Promoted Post)

Page Post Ads:
Ad copy: get from fanpage
Destination URL: link to post
Display: News Feed + Right hand
side, both PC & mobile device

Quotation >
Facebook Ads Type
3. Website Ads:

Website Ads:
Image: 100x72px
Title: 25 characters
Description: 90 characters
Destination URL: website
Display: News Feed + Right hand
side, both PC & mobile device

Quotation >
Facebook Ads Type
4. Mobile App Install Ads

Quotation >

Facebook Mobile App Install Ads:
• Title: 25 characters
• Description: 90 characters
• Image: 1200x627px
• Link: Link to iTunes App Store or
Google Play Store
• Display: Mobile News Feed
Target Audiene
Target your audience by:

1.
2.
3.
4.
5.
6.
7.
8.

Geographic
Age
Gender
Interests
Language
Marital status
Devices
Education…
Result
More >

Result
1. Increase brand awareness
2. Engage with customers
3. Get more like, fan
4. Increase sales, revenue…

KPI
1. Ad impression
2. People Reach
3. Click
4. Like, comment, share…
Report & Commitment

KPI
1. Ad impression
2. People Reach
3. Click
4. Like, comment,
share…
Clients

More >
Phạm Văn Công
Director
Infolinks Vietnam
Website: http://infolinks.vn
Email: cong.pham@infolinks.vn
Mobile: 093 663 2110
Tel: 04 3839 8296

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Facebook Advertising Service by Infolinks Vietnam

  • 2. Vietnam Potential Market Facebook users in Vietnam Feb 2014: 21.000.000 users 2014/2012: 300%
  • 3. Vietnam Potential Market Main age range: 18 – 34 Male 56 % > Female 44%
  • 4. Facebook Ads Types 1. Page Like Ads: (or Promote page) Page Like Ads: Image: 600x225px Title: 25 characters Description: 90 characters Destination URL: Link to fanpage Display: News Feed + Right handside (both PC & mobile device) Quotation >
  • 5. Facebook Ads Type 2. Page Post Ads: (Promoted Post) Page Post Ads: Ad copy: get from fanpage Destination URL: link to post Display: News Feed + Right hand side, both PC & mobile device Quotation >
  • 6. Facebook Ads Type 3. Website Ads: Website Ads: Image: 100x72px Title: 25 characters Description: 90 characters Destination URL: website Display: News Feed + Right hand side, both PC & mobile device Quotation >
  • 7. Facebook Ads Type 4. Mobile App Install Ads Quotation > Facebook Mobile App Install Ads: • Title: 25 characters • Description: 90 characters • Image: 1200x627px • Link: Link to iTunes App Store or Google Play Store • Display: Mobile News Feed
  • 8. Target Audiene Target your audience by: 1. 2. 3. 4. 5. 6. 7. 8. Geographic Age Gender Interests Language Marital status Devices Education…
  • 9. Result More > Result 1. Increase brand awareness 2. Engage with customers 3. Get more like, fan 4. Increase sales, revenue… KPI 1. Ad impression 2. People Reach 3. Click 4. Like, comment, share…
  • 10. Report & Commitment KPI 1. Ad impression 2. People Reach 3. Click 4. Like, comment, share…
  • 12. Phạm Văn Công Director Infolinks Vietnam Website: http://infolinks.vn Email: cong.pham@infolinks.vn Mobile: 093 663 2110 Tel: 04 3839 8296