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Social Commerce Panel at Performance Marketing Insights NYC

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This session took place at Performance Marketing Insights NYC on March 13 2013.

Design
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Social: Does it hold true commerce potential? Chris Dessi Dave Cook CEO VP of Marketing Silverback Social THEFIND Dan Merritts Steve Brown CEO CEO F# Linkdex
Session timing 3:15 – Introductions 3:20 – Panel discussion Opportunities | Examples | Omni-channel | Brand control | Best Practice | Strategies | Considerations | Future 3:50 – Questions from the floor 4:00 – End
Stats 9% of commerce is online 60% of shoppers by online at least quarterly By 2015 50% of companies will generate web sales via social and mobile Source: http://www.viralblog.com/social-commerce/infographic-social-commerce-profit-or-perish/
Socialcommercetoday.com SOCIAL COMMERCE: A SUBSET OF ELECTRONIC COMMERCE THAT INVOLVES USING SOCIAL MEDIA, ONLINE MEDIA THAT SUPPORTS SOCIAL INTERACTION AND USER CONTRIBUTIONS, TO ASSIST IN THE ONLINE BUYING AND SELLING OF PRODUCTS AND SERVICES
Social: Does it hold true commerce potential? Chris Dessi Dave Cook CEO VP of Marketing Silverback Social THEFIND Dan Merritts Steve Brown CEO CEO F# Linkdex

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Social Commerce Panel at Performance Marketing Insights NYC

  • 1. Social: Does it hold true commerce potential? Chris Dessi Dave Cook CEO VP of Marketing Silverback Social THEFIND Dan Merritts Steve Brown CEO CEO F# Linkdex
  • 2. Session timing 3:15 – Introductions 3:20 – Panel discussion Opportunities | Examples | Omni-channel | Brand control | Best Practice | Strategies | Considerations | Future 3:50 – Questions from the floor 4:00 – End
  • 3. Stats 9% of commerce is online 60% of shoppers by online at least quarterly By 2015 50% of companies will generate web sales via social and mobile Source: http://www.viralblog.com/social-commerce/infographic-social-commerce-profit-or-perish/
  • 4. Socialcommercetoday.com SOCIAL COMMERCE: A SUBSET OF ELECTRONIC COMMERCE THAT INVOLVES USING SOCIAL MEDIA, ONLINE MEDIA THAT SUPPORTS SOCIAL INTERACTION AND USER CONTRIBUTIONS, TO ASSIST IN THE ONLINE BUYING AND SELLING OF PRODUCTS AND SERVICES
  • 5. Social: Does it hold true commerce potential? Chris Dessi Dave Cook CEO VP of Marketing Silverback Social THEFIND Dan Merritts Steve Brown CEO CEO F# Linkdex