16. App promotion- PR, website, marketingAverage app development costs are in excess of $30,000-$50,000 Source: Internet Retailer, Feb, 2010
17. Mobile apps for Associations So what do I get? Directory Search: search for colleagues or association staff members easily About Us: Mobile provides an additional opportunity to share your vision Knowledge Base: This search functionality allows users to quickly find archived information Ask Us: Receive questions and feed back from members Events: Show upcoming events, user can add the event to iCalendar News: Provide access to the latest news and announcements for your members Alerts: Have important announcements? You can send a push notification to users phones Video: Access and view videos uploaded to the association YouTube channel