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«…Your next step in to the better future!» Moscow, 14.01.2011 г.
T HE  I NTERNET   WORK :   TO DREAM NOT HARMFULLY ! ,[object Object],[object Object],[object Object],[object Object],All is simple! Money in 21 century will be generated by people. Advertising, the traffic is all in the past!
WEB 3.0 WEB 2.0 WEB 2.0 Зарождение   WEB 1.0
WORKLE:  The National Internet employer ,[object Object],[object Object],[object Object],[object Object],[object Object],All is simple! The registered user of a portal recommends to the client to get service or a product of one of the portal companies-partners, obtaining reward upon the transaction. Workle  – The first Internet portal uniting in one place requirement of business in expansion of client base and group of the professional advisers (Internet agents) working in territory of all Russia.
1 - st step online Trade choice: - The finance - Insurance - Real estate - Tourism - ….  BUSINESS ( service ,  goods   e.t.c ) SALES CONSUMERS - CLIENTS The user (beginner) chooses a trade, is trained, passes certification and gets the admission to sale of services and the business goods The user (Professional) having chosen a trade passes certification and gets the admission to sales WORKLE :   Accessible to everyone 2 - nd step online Training: - Trainings (sales, products) - Testing - Certification
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],WORKLE:   Интерфейс обеспечивает пользователей  необходимым арсеналом online инструментов для работы The primary goal which has been realized at creation of project Workle to transmit spirit offline works in the Internet. In the interface all most thin details necessary for the agent in its everyday life and even more are provided:
[object Object],Страхование Банковские продукты Недвижимость Туристический бизнес WORKLE:   С чего начнем? Емкий и  растущий  рынок ... Высокая маржа Широкий охват (по России) Online  адаптация Комментарии The agency channel of sales only develops together with development of an agency infrastructure. It is promoted also by credit brokers who help Russians with a choice of credit products, and importance of development of the channel is connected with rather low level of financial literacy of the population and strategic requirement for its increase. The tour operator as the customer does rounds, redeems numbers in hotels and buys places in the plane, and tourist agencies and travel agents sell these rounds. Therefore it is possible to speak about 100 percentage participation of intermediaries in this market where as the agent can act both the legal body, and physical (sales through sites, etc.)   In the market of rent to 90 percent of real estate it is realized through agencies and agents, and in the purchase market the primary real estate is on sale at the expense of agents only for 10 percent though the secondary market depends on this channel almost completely (to 95 percent).   Cars  Fitness  Legal services The Prof. training Medical services e.t.c … 2- nd   STAP 1-ый  ЭТАП
Scale of   Workle :  Wide audience ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],« Agents »  Bright managers   :- ) All the others … - All who has today possibility to recommend a product or service by acquaintance and to relatives, thereby to earn the commission income - The commission income more often as additional earnings   ,[object Object],SEGMENTS
Scale :   There was an opportunity to earn   $$$ on recommendations  …  to all   on   all   : ) John’s friend :  «… I can advise, where it is better to issue the credit (rates, payments to calculate, and  т . д .) …» The son to a mum: «… Mums, and you knew that company XYZ indemnifies a loss at insured event for two days …» ,[object Object],[object Object],John to the friend: «… I have decided to buy a car, ….» Mum to the son: «… the Insurance comes to an end …» Demand is being formed Having revealed requirement to earn $$$$$ Colleagues: «… has perfectly had a rest in Turkey, I can prompt, even to pick up to you round, thus a discount good c делаю  …»  Colleagues: «… As holiday has passed, I here too am going to go for rest...» The secretary to the chief: «… in time I will organize the ticket aboard the plane and number in the best hotel …»   The chief to the secretary: «… I gather in business trip to Kiev …»
Figures:  In the business plan conservative assumptions on a quantity of users and conversion % are put Quantity of users in 1st operational year (people) Quantity of users on years (people) Conversion 3.6% Workle   = Work (2 ,00 %) Couple transaction a year (1,00%) Workle  =  Add. tarnings (0,40%) One transaction in a quarter (0,75%) One transaction a year (1,25%) Category – users  4.4% 2- nd stap
•  The break-even point is reached on 12 ый  operational month. Financial plan  (1/2)
•  NPV the project (5 years) = ~ 4.5 billion rbl. or ~ 150 mln. dollars of the USA •  the recoupment Period = ~1.5 years.  •  IRR = 1526 % •  Target cost of the company for 5 year = ~1.2 bln. dollars of the USA Financial plan  (2/2)
Action Plan
Workle :   Value for all User (Leadner) - The answer to an immemorial question «Where to earn money?» - «… And tomorrow I will sell the insurance» (the Trade "to liking") - «My virtual office there where it is convenient me …» - Career, training, money and the main thing - life under my schedule! "Thanks" - Internet work occurrence!  - Largest national "employer" - Introduction of all  бизнесов , connected with sales, tens new trades!  - The new formula of a monetization of the Internet! - Workle: partner representation sees millions people!  - Hundred thousand potential sellers on all country!  - Scale increase in sales! - At first the transaction - then money! BUSINESS

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Workle

  • 1. «…Your next step in to the better future!» Moscow, 14.01.2011 г.
  • 2.
  • 3. WEB 3.0 WEB 2.0 WEB 2.0 Зарождение WEB 1.0
  • 4.
  • 5. 1 - st step online Trade choice: - The finance - Insurance - Real estate - Tourism - …. BUSINESS ( service , goods e.t.c ) SALES CONSUMERS - CLIENTS The user (beginner) chooses a trade, is trained, passes certification and gets the admission to sale of services and the business goods The user (Professional) having chosen a trade passes certification and gets the admission to sales WORKLE : Accessible to everyone 2 - nd step online Training: - Trainings (sales, products) - Testing - Certification
  • 6.
  • 7.
  • 8.
  • 9.
  • 10. Figures: In the business plan conservative assumptions on a quantity of users and conversion % are put Quantity of users in 1st operational year (people) Quantity of users on years (people) Conversion 3.6% Workle = Work (2 ,00 %) Couple transaction a year (1,00%) Workle = Add. tarnings (0,40%) One transaction in a quarter (0,75%) One transaction a year (1,25%) Category – users 4.4% 2- nd stap
  • 11. • The break-even point is reached on 12 ый operational month. Financial plan (1/2)
  • 12. • NPV the project (5 years) = ~ 4.5 billion rbl. or ~ 150 mln. dollars of the USA • the recoupment Period = ~1.5 years. • IRR = 1526 % • Target cost of the company for 5 year = ~1.2 bln. dollars of the USA Financial plan (2/2)
  • 14. Workle : Value for all User (Leadner) - The answer to an immemorial question «Where to earn money?» - «… And tomorrow I will sell the insurance» (the Trade "to liking") - «My virtual office there where it is convenient me …» - Career, training, money and the main thing - life under my schedule! "Thanks" - Internet work occurrence! - Largest national "employer" - Introduction of all бизнесов , connected with sales, tens new trades! - The new formula of a monetization of the Internet! - Workle: partner representation sees millions people! - Hundred thousand potential sellers on all country! - Scale increase in sales! - At first the transaction - then money! BUSINESS