The document discusses how to build vibrant online communities in three main steps. First, it outlines the paradigm shifts from older models like Web 1.0 to more modern social approaches like Web 2.0. Second, it proposes an "Enterprise 2.0 strategy" using people-centric and value-driven approaches. Third, it presents a methodology for community building including a technical architecture, community equity system, and processes for participation, contribution, and roles.

6. Social Networking Know-How

7. Social Networking Know-How Know-Who

8. Social Networking Know-How Know-Who knows how

10. What is Semantic Web?

11. The Semantic Challenge (dog=computer)

12. So .. what are the BIG paradigm shifts?

14. Why? Enterprise 2.0

21. How to build vibrant communities Architecture Methodology Value System Community 1 Community 2 Community n

22. Technical Architecture Community Services Community Equity System (CES)

23. Methodology

25. Community Equity CONTRIBUTION EQUITY Attachments Wiki Blogs IP SKILLS EQUITY Enterprise User Skills Rating Training PARTICIPATION EQUITY Rate Comment Re-use Tags ROLE EQUITY Business Projects Formal Informal CQ+PQ+SQ+RQ Personal Equity

26. Information Equity Content Activities People create modify download view rate comment tag

27. Personal Equity my Community Equity Activities Me Contribution create modify tag Participation view rate comment reuse People

29. CEC 2007

30. MyProfile

33. Rating/Commenting

34. Search Last searches Document Categories Related Tags Knowledgeable people Related Communities Related email aliases

35. Community Equity

36. Thank you [email_address] http://blogs.sun.com/peterreiser