4. Social Capital - Harnessing the Power
“refers to the collective value of all 'social networks' and
the inclinations that arise from these networks to do
things for each other” - Putnam
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5. Already Putting Something Out There?
Many companies
review your
online profile
before deciding
to hire you.
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6. Your Online Identity is Your Brand
Pictures
Friends
Networks
Profiles
Catchphrases
Videos
Message
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7. What is Your Goal?
Career
Notoriety
Fun
Recognition
Make $$
Make Friends
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8. Where Do I Begin? - Evaluation
Your Online Profile
(Google Yourself)
Multi-media
Static Websites
Social Networks
Mentions
Your Friends (and
enemies) are probably
already talking about
you!
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9. What Do You Want to Say?
What do you want said about you?
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10. Where Do You Want to Say it?
What is your
Audience
using?
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11. Who Do You Want To Say it To?
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12. Getting Out There and Making Friends
Communicate
Hashtags
Ask
Provide
Promote
Retweets
Answer ?s
BE FRIENDLY!!
Or…
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21. Other Ways to Succeed…
Find a Job
Get Promoted
Get Elected
Make money
Become an “Expert”
Get Free stuff
Start a business
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