Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Paul bacio pso_2013_matt_cutts
1.
2. Is an engineer at
Google, where he fights
linkspam and helps
webmasters understand
how search works
3. Matt gives a light-hearted talk to
“Try something
new for 30 days”
4. “The next 30 days are
going to pass whether
you like it or not, so
why not think about
something you have
always wanted to try
and give it a shot for
the next 30 days?”
-Matt Cutts
5. “30 days is just
the right amount
of time to ADD
a new habit
OR
SUBTRACT
a habit from
your-Matt Cutts
life”
6. Matt uses humor to capture the audiences
attention during his introduction
8. DYNAMISM RATING:
5/5
I would rate Matt as a 5. He easily
engages the audience through his
energetic personality and his
humor, as he challenges the audience
to try something new.
9. Matt, like Garr Reynolds, uses his slides as a humorous
punctuation. Yet his presentation follows closely with
Nancy Duarte in that he keeps the audiences’ attention by
traversing between “what is” and “what could be.”
10. Matt’s pictures
tell a story of
how things are
and how things
could be if we
would just try
something new
and stick it out
for 30 days
11. MATT DELIVERS HIS MESSAGE
effortlessly through humor and excitement. His
These are some of the qualities that effective
message is clearshould nurture and grow
public speakers and simple, yet filled with
passion.
12. TO COMPARE:
Both Matt Cutts and Sir Ken Robinson are passionate
about their topics. Both use humor and story-telling to
engage their audience.
13. WHERE THEY DIFFER:
Sir Ken Robinson speaks clearly, yet with an urgency to
change the way we view education. He urges immediate
change, yet long term gain for the whole of society.
15. Both Matt Cutts and Sir Ken Robinson
have a message to present. Although
the importance and urgency of their
messages may differ, both men are
passionate about their topics.