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Semelhante a Brandingwineandmeat11202005
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Brandingwineandmeat11202005
- 1. Product vs. Brand A product is something that is made in a factory A brand is something that is bought by a customer. A product can be copied by a competitor. A brand is unique. A product can be quickly outdated. A successful brand is timeless.
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- As vacationers hit the road so do amenities--- to the tune of $100 million. Towels, bathrobes, ashtrays, but also bedspreads, shower heads, flatware, TV’s, and wall paintings. Hotels have cut down on theft by NOT putting brand or logo on items.
- As vacationers hit the road so do amenities--- to the tune of $100 million. Towels, bathrobes, ashtrays, but also bedspreads, shower heads, flatware, TV’s, and wall paintings. Hotels have cut down on theft by NOT putting brand or logo on items.
- 65% of US households buy at least once a week. Selling 20 billion fingers. 31% apples. Account for tastes on a 1-7 scale with 7 being green and 1 being yellow. Sells for 50 cents a pound at retail and 14.5 cents at plantation. Can not be bounced or bruised. Potatoes: # 1 state: Idaho, Washington and Maine is #6. Average person eats 142 lbs a year. 60 lbs of french fries, 44 lbs fresh and 37 lbs processed.
- P-W-R-C (Producer to Wholesaler to Retailer to Customer to User)
- 60 November 1991 Health benefits of drinking red wine. minutes
- Vintners sampling at retailers (Neiman Marcus), malls, on cruise ships (Crystal Cruises) , bridal events. Liquor Laws: