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Placez vos produits sur les Champs Elysées du Web ! Présentation de Marc SCHILLACI Président du directoire d’Oxatis, plateforme de commerce en ligne. Site :  www.oxatis.fr Blog :  www.MarcSchillaci.com   Réussir sa boutique en ligne,  Un guide pratique pour ouvrir et réussir sa boutique en ligne étape par étape. First Editions,  380 pages,19,90€
A propos d’Oxatis et de Marc SCHILLACI… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Les offres Oxatis ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Les valeurs d’Oxatis ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Une boutique en ligne, facile ? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Le bruit, les gourous … et vous ! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Et si vous adaptiez vos moyens et vos objectifs ? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Les canaux de ventes Boutique en ligne, boutique sur une place de marché, « boutiquette » … comment choisir ?
Comprendre la valeur des canaux de vente ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Une image vaut bien mieux que les mots !
 
Générer le bon trafic ! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Référencement naturel Campagnes de mots-clés Moteurs marchands Fidélisation Hors ligne
Métaphores, métaphores ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Prospect froid Client Sources de trafic clients Processus de vente en entonnoir Entrée dans le site Sortie ou fuites Base clients Prospect chaud
Optimiser son budget ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Prospect froid Prospect chaud
Vous avez dit Tracking ? ,[object Object],[object Object],[object Object],[object Object],Prospect froid Prospect chaud
Calculer son ROI ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Prospect froid Prospect chaud
Améliorer ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Prospect froid Prospect chaud
Améliorer  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Le hors ligne c’est importantissime ! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Hors ligne Référencement naturel Campagnes de mots-clés Moteurs marchands Fidélisation
Le référencement naturel ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Référencement naturel Campagnes de mots-clés Moteurs marchands Fidélisation Hors ligne
Le référencement naturel ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Référencement naturel Campagnes de mots-clés Moteurs marchands Fidélisation Hors ligne
Campagnes de mots-clés (AdWords) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Campagnes de mots-clés Référencement naturel Moteurs marchands Fidélisation Hors ligne
AdWords, quelques techniques ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Campagnes de mots-clés Référencement naturel Moteurs marchands Fidélisation Hors ligne
Moteurs marchands ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Moteurs marchands Référencement naturel Campagnes de mots-clés Fidélisation Hors ligne
Fidélisation, le « recyclage » ,[object Object],[object Object],[object Object],[object Object],Fidélisation Base clients Prospects Référencement naturel Campagnes de mots-clés Moteurs marchands Hors ligne
Fidélisation, vous avez dit CRM ? ,[object Object],[object Object],[object Object],[object Object],Fidélisation Base clients Prospects Référencement naturel Campagnes de mots-clés Moteurs marchands Hors ligne
Retrouvez ces conseils… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Merci de votre attention ! Présentation de Marc SCHILLACI Président du directoire d’Oxatis, plateforme de commerce en ligne. Site :  www.oxatis.fr Blog :  www.MarcSchillaci.com

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Placez vos produits sur les Champs Elysees du Web - Oxatis

  • 1. Placez vos produits sur les Champs Elysées du Web ! Présentation de Marc SCHILLACI Président du directoire d’Oxatis, plateforme de commerce en ligne. Site : www.oxatis.fr Blog : www.MarcSchillaci.com Réussir sa boutique en ligne, Un guide pratique pour ouvrir et réussir sa boutique en ligne étape par étape. First Editions, 380 pages,19,90€
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  • 8. Les canaux de ventes Boutique en ligne, boutique sur une place de marché, « boutiquette » … comment choisir ?
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  • 10. Une image vaut bien mieux que les mots !
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  • 14. Prospect froid Client Sources de trafic clients Processus de vente en entonnoir Entrée dans le site Sortie ou fuites Base clients Prospect chaud
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  • 29. Merci de votre attention ! Présentation de Marc SCHILLACI Président du directoire d’Oxatis, plateforme de commerce en ligne. Site : www.oxatis.fr Blog : www.MarcSchillaci.com

Notas do Editor

  1. Bonjour, Suis MS, dirigeant et fondateur de Ox Vous présente DF, DG de GourmetIcone et de Chacun son Café Nous allons voir ensemble comment faire réussir votre projet de vente sur internet, dans son acception la plus large, en évoquant des possibilités très variées. Mais tjs de manière pratique.