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Using Social Media for Professional
and Educational Purposes
Sherrie Lee
Teo Yuan Ching
www.facebook.com
www.twitter.com
www.linkedin.com
How to Tweet
Elements of a Tweet
@
Used before username
Links to Twitter profile
Example:
Welcome @newuser to Twitter!
@newuser I agree. Twitter is bewildering!!
Elements of a Tweet
#
Mark keyword or topic
Also used for humor/emotions
Click on #word to show all Tweets with #word
Example:
At social media workshop. #lafest
Twitter is cool! #doingitforthefirsttime
Elements of a Tweet
RT
Re-posting another person’s Tweet
Quick way to share
Gives credit to original poster
Example:
RT @TODAYonline: Harvard University
investigating allegations that 125
undergrads cheated on a take-home final
exam http://t.co/PdeXZuRN
Now you try!
Follow @orangecanton
Follow @darthycdious
Follow News
Tweet Away!
http://geekandpoke.typepad.com/.shared/image.html?/photos/uncategorized/2008/07/13/genesis2.jpg
By Oliver Widder, used under a Creative Commons Attribution-ShareAlike license: http://creativecommons.org/licenses/by-sa/3.0/
Twitter for Professional Purposes
Use # to read tweets about a topic
#edsg #edtech #edusocmedia #education
Respond to people’s posts, ask questions, state
opinions, share news, RT
You don’t only have to tweet about “serious” stuff
People have personalities and real lives!
Profile = resume
You don’t have to be job hunting to be on LinkedIn
Connect with present and past colleagues
Get introduced to someone else through those
connections
Check this to link FROM LinkedIn to Twitter
To link FROM Twitter to LinkedIn, use IFTTT.com
Continue the conversations on
Twitter using #lafest
WHY FACEBOOK?
Students don’t check email
They DO check FB / Twitter
ALL THE TIME
“Friend” them for easier
communication flickr.com/photos/rwdave/3130549308
PAGES
Creating one is easy
Maintaining it is something else
Post, tag, comment on news and photos
GROUPS
You or your students can create it
You don’t have to friend group
members
Post reminders, useful websites,
comment
Easier to maintain than pages
STUDENTS ≠ PRIVACY?
Separate account to
connect with students
Stay active during office
hours
Disconnect when you go
home
http://images.sodahead.com/polls/000834515/polls_work_life_balance_sign_2_4125_15825_answer_1_xlarge.jpeg
HOW ABOUT TWITTER?
Students follow you for updates
You don’t have to follow back
Link to Facebook account for greater reach
http://www.mango-omc.com/files/2012/06/social-media-and-privacy.jpg
Little is private on social media
If you’re too private, you won’t be social
Facebook: privacy settings
Twitter: protect your tweets
Post what you won’t regret
http://socialcommerceblog.socialannex.com/wp-content/uploads/2011/12/social-media-questions.png

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