Living Labs Conference in Helsinki, 7 February 2011

1. European
Perspec-ve
on
User-­‐
Driven
Innova-on
(Living
Labs)
Prof.
Álvaro
de
Oliveira
President
of
the
European
Network
of
Living
Labs
9th
February
2011
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
1

2. Overview
• Global
challenges
of
our
Eme
• What
is
a
Living
Lab?
• European
Network
of
Living
Labs
(ENoLL)
• European
InnovaEon
Policies
• ENoLL
OrganizaEon
• Living
Lab
Examples
• ENoLL
GlobalizaEon
• ENoLL
AcEviEes
in
Brazil
• ENoLL
PPP
(P)
• ENoLL
5th
Wave
• Conclusions
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
2

3. Big
challenges
of
our
Eme
• Finding
soluEons
for
energy
sustainability
• Finding
soluEons
for
climate
change
• Managing
demographic
shiVs
• PrevenEng
and
managing
health
and
ageing
problems,
wellbeing
• Providing
safe
water
and
food
supplies
• OpEmizing
mobility
• ImplemenEng
security
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
3

4. Sustainable
SoluEons
• The
scale
of
problems
creates
the
need
to
harness
the
widest
possible
set
of
resources
for
problem
solving
involving
diverse
types
of
knowledge,
resources
parEcipaEon
and
collaboraEon.
• SoluEons
need
to
harness
the
moEvaEon
of
millions
of
individuals
and
their
communiEes.
SoluEons
cannot
be
pushed
down
at
people
to
force
changing
behavior.
• New,
distributed
and
highly
parEcipatory
systems
in
order
to
achieve
user
behavior
transformaEon
are
required.
New
roles
of
companies
and
public
sector
are
needed
in
the
demand,
user
and
ciEzen
driven
open
RDI
enabled
by
ICT.
• Living
Labs
provide
open
eco-­‐systems,
engage
and
moEvate
the
RDI
stakeholders,
sEmulate
collaboraEon,
create
lead
markets
and
enable
behavior
transformaEon.
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
4

5. Living
Labs
Living
Labs
are
a
user-­‐driven
open
innovaEon
eco-­‐system
where
the
user
(ciEzen,
resident,
worker,
student,
visitor,
customer)
lives,
works,
studies,
plays
and
entertains.
In
this
real
living
environment,
the
user
co-­‐creates,
experiments
and
tests
new
ideas,
products
and
services.
User
centric
soluEons
and
social
innovaEon
processes
lead
to
new
forms
of
producEvity
and
compeEEveness
as
well
as
sustainable
behaviour
transformaEon.
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
5

6. Living
Lab
Ecosystems
Public
UniverisEes
ENoLL
AdministraEon
and
Research
OrganizaEons
Living
Lab
Funding
and
Enterprises
Financing
Stakeholders
PPP(P)
FacilitaEon
CommuniEes
Co-­‐creaEon,
New
Business
Models
Charisma,
Real
Social
InnovaEon,
Shared
Leadrship
Trust,
EmoEon
Virtual
• Policy
ExploraEon
Pla`orm
• Best
PracEces.
Methodologies.
Coaching
• Emhanced
Policy
Process
• Climate-­‐smart
projects
• IntegraEon.
CollaboraEon.
Co-­‐creaEon
• Smart
Energy
projects
• Enterpreneuship.
New
Business
Models
• Smart
services
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
6

7. What
is
to
be
gained
from
user-­‐
involvement?
•
Discovering
what
users
want
and
need.
Source
of
new
ideas.
InnovaEon
by
design
thinking.
•
User
prioriEes
–
What
moEvates
them?
•
Discovering
unexpressed
needs.
•
Experiment
ideas,
services,
concepts,
products.
Speeding
up
acceptance.
•
Users
engagement.
Sustainability
of
users
community.
Earlier
adopters.
Speeding
up
acceptance.The
users
do
the
selling.
•
Sustainable
behaviour
transformaEon
Source:
Form
It
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
7

8. Co-­‐creaEon
of
InnovaEon
Source: Form It
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
8

9. Changing
Drivers
of
Living
Labs
• Internet
is
at
the
heart
of
the
open
co-­‐creaEon
• Pla`orms
and
open
connecEvity
are
key
facilitators
• Living
Labs
are
ciEzen/user
oriented
environments,
promoEng
innovaEon
and
pioneering
new
markets
• Open
innovaEon
is
the
soul
of
compeEEveness
(Social
networks,
open
source)
• Emergence
of
new
services
• Ecological
sustainability
awareness
enabling
consumer
behaviour
transformaEon
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
9

10. European
Network
of
Living
Labs
1st
Wave
–
19
2nd
Wave
–
32
3rd
Wave
–
68
4th
Wave
–
93
Total
-­‐
212
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
10

11.
ENoLL
Waves
and
EU
Presidencies
Finnish
Presidency,
Portuguese
Presidency,
Slovenian
Presidency,
French
Presidency,
Autumn
2006
Autumn
2007
Spring
2008
Autumn
2008
1st
2nd
3rd
Wave
2006
Wave
2007
Wave
2008
4th
Autumn
5th
Autumn
6th
Wave
2009
Wave
2010
Wave
Swedish
Presidency,
Spanish
Presidency,
Belgian
Presidency,
Hungarian
Presidency,
Autumn
2009
Spring
2010
Autumn
2010
Spring
2011
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
11

12. European
RDI
System
Pre-­‐Commercial
Procurement
of
Innova-on
European
Ins-tute
of
Technology
ENoLL
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
12

13. European
RDI
Policies
• FP7
Programme
• CIP
Programme
• ThemaEc
Domains
• Smart
CiEes
• Smart
Regions
• PPP
Programmes
• Future
Internet
• Factory
of
the
Future
• Electric
Car
• Efficient
Buildings
• Regional
and
cross-­‐border
development
• Pre-­‐Commercial
Procurement
of
InnovaEon
The RDI policies foster partnerships for collaborative user-
driven innovation. Living Lab eco-systems and
methodologies.
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
13

14. Pre-­‐Commercial
Procurement
of
InnovaEon
Policy
(PreCo
Project)
Suppliers Politicians
- Quality of public services
- Better products - Focus on political priorities
- New lead markets
- Economies of scale - Improve innovation climate
- Increase export
- Wider market size
- Global - Attract foreign investment
- Shorter Time to market competitiveness - Increase employment
- First buyer in early R&D Pre-Commercial - Reduce cost of
- Shared risks & benefits procurement
Procurement
- Reduce risk of innovation
Get the ‘Best Product’… … at the ‘Lowest Price’
- Pooling of resources
- Address ‘public market innovation - Economies of scale
failure’ - No licensing costs
- Shape product development to public - ‘First time right’ product
needs - ‘EU interoperable’
- Increase technology knowledge - Attractive to venture capitalists
- Reduce risk in commercial tendering - Reduce unforeseen expenditure
- Favour supplier competition Procurers 14
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória

15. ENoLL
Today
• 188
EU
Living
Labs
• 24
Living
Labs
outside
EU
• Brazil
Network
of
Living
Labs
• China
Network
of
Living
Labs
(Emerging
CNoLL)
• Africa
Network
of
Living
Labs
(Emerging
ANoLL)
• ThemaEc
domain
Working
Group
workshop
held
on
the
13th
December
in
Ghent.
• ENoLL
PPP
Policy
iniEaEve
(Core
Group:
ENoLL
council
and
efecEve
members,
open
to
others)
• ENoLL
services:
LLs
awareness,
disseminaEon,coaching,
Summer
School
and
its
extension
• EU-­‐Brazil
and
EU-­‐China
Living
Labs
InnovaEon
Conferences
in
2011
• 5th
Call
for
ENoLL
membership
announced
on
the
14th
of
December
in
Ghent,
Belgium
to
close
in
March
2011.Results
publicly
anounced
on
the
16th
of
May
2011
in
Budapest.
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
15

16. European
Network
of
Living
Labs
• Living
Labs
enable
the
co-­‐creaEon
of
user-­‐driven
and
human-­‐
centric
research,
development
and
innovaEon
of
technologies,
products
and
services
focused
on
well-­‐being
of
people.
• ENoLL
contributes
to
the
creaEon
of
a
dynamic,
mulE-­‐layer
and
mulEdimensional
European
InnovaEon
ecosystem.
• ENoLL
facilitates
the
cooperaEon
and
the
exploitaEon
of
synergies
between
members
and
groups
of
members
(themaEc
domains).
• ENoLL
aims
at
the
Future
Internet,
Living
Labs
and
Smart
CiEes
convergence.
• ENoLL
globalizaEon
fosters
open
internaEonal
collaboraEon
to
solve
the
big
challenges
of
our
Emes,
thus
contribuEng
to
global
well
being
,
prosperity
and
stability.
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
16

17. ENoLL
Office
• ENoLL
Office
and
Secretariat
team
(IBBT)
provides
informaEon
services
and
organizaEonal
support
to
ENoLL
members
and
supports
the
Council
and
Work
Groups
in
developing
and
implemenEng
ENoLL
strategic
and
operaEonal
objecEves
• ENoLL
Office
is
headquartered
in
Brussels
(IBBT)
• ENoLL
Portal
(including
members
secEon)
and
monthly
ENoLL
newsleler
• Contact
ENoLL
Office
info@enoll.org
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
17

18. User
Driven
ENoLL
Services
ENoLL
Members
Expecta-ons
ENoLL
Services
• Network
operaEons
and
office
support
in
Brussels
• InternaEonal
visibility,
presEge,
brand
• Network
evoluEon
and
Alliances
• Entry
point
of
contact
for
User
Driven
• Alract
business
to
the
region
Open
InnovaEon
and
Future
Internet
• Access
European
and
other
sources
of
Services.
Partners
searching
funding
• Policy
Link
to
the
Commission,
NaEonal
and
Regional
levels
• Co-­‐creaEon
of
new
knowledge
on
• Assessing
Network
and
Living
Labs
Living
Labs
Performance
• Share
users
communiEes
globally
• Share
pracEces
and
success
stories
• Living
Labs
Summer
School
• Share
pracEces,
for-­‐with-­‐by-­‐user
• Catalyzing
OpportuniEes
for
wide
scale
methods,
business
models,
IPR
cross-­‐border
pilots
• Collaborate
in
joint
large
scale
pilots
• Co-­‐create
Commons
accessible
to
the
• Get
connected
to
new
partners
on
a
Community
global
scale
• PromoEng
and
enabling
Networking
through
physical
and
virtual
events
• Living
Lab
Prize
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória

19. Mikael
Börjeson
Pieter
Ballon
Treasurer
ENoLL
Council
Secretariat
Deputy:
Kirsi
Lindfors
Deputy:
Susanna
Avessta
(Membership
Opera-ons)
18-­‐21
Members
(Membership
Administra-on)
Roberto
Santoro
Jarmo
Eskelinen
Álvaro
de
Oliveira
Vice-­‐President
Vice-­‐President
President
Deputy:
Ana
Garcia
Deputy:
Dave
Carter
Work
Groups.
EU
Presidencies.
Na-onal
SMEs,
Entrepreneurship
and
Communica-on,
Networks
Manufacturing.
Events
Ci-es
Network
ENoLL
Strategy
and
Opera-on
Work
Thema-c
Domain
Living
Labs
Work
ENoLL
Policy
Work
Group
Group
Group
Coordina-on:
Seija
Kulkki
Coordina-on:
Álvaro
Oliveira
Coordina-on:
Tujia
Deputy:
Bernhard
Katzy
Deputy:
Jesse
Marsh
Deputy:
Mikael
Borjeson
• Energy
Efficiency
• Health
and
Assisted
Living.
Well
Being
• Smart
Ci-es.
Foreign
Affairs
ENoLL
Work
Group
• Crea-ve
and
Interac-ve
Media.
Future
Internet,
Living
Labs
and
• e-­‐Government.
e-­‐Par-cipa-on
Coordina-on:
Álvaro
Oliveira
Social
Innova-on
• Social
Innova-on.
Social
Inclusion
Deputy:
Jarmo
Eskelinen
Convergence
Work
Group
• Thema-c
Tourism
• Regional,
territorial
and
rural
Amsterdam
–
Africa
Coordina-on:
Pieter
Ballon
development
of
Smart
Regions
Helsinki
–
Asia
Deputy:
Jo
Pierson
• Sustainable
Mobility
Lisbon
-­‐
North
and
South
America
• Smart
Manufacturing.
Smart
Logis-cs.
Ljubljana
-­‐
Central
and
Eastern
Europe,
• Security
Euro-­‐Med
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
19

20. ENoLL
Work
Groups
ENoLL
Strategy
Thema-c
Domains
ENoLL
Policy
and
Opera-on
Living
Labs
Coordina-on
Work
Group
Work
Group
Work
Group
Health
Health
Care
(e-­‐
Preven-on)
Wellbeing
Energy.
Environment
Media.
Crea-vity
Future
Internet,
Regions
Rural
and
Territories
Living
Labs
Living
Labs
and
Social
SMEs,
Entrepreneurship
and
Foreign
Affairs
Manufacturing
Innova-on
Convergence
Social
Inclusion
Ambassadors
Work
Group
Mobility
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
20

21. Living
Lab
Types
• Local
Living
Labs
• Regional
Living
Labs
• NaEonal
Networks
• Crossborder
Living
Labs
• European
Network
of
Living
Labs
• Global
Network
Living
Labs
• ThemaEc
Sub
Networks
Living
Labs
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
21

22. NaEonal
and
Regional
Networks
of
Living
Labs
• Finnish
Network
• Swedish
Network
• Nordic
Network
• Cataluña
Network
• Slovenian
Network
• Portuguese
Network
• Italian
Network
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
22

23. FIAPAL
Living
Lab:
AutomoEve
Industry
F
Interna-onal
Research
Organiza-ons
I
MIT
IPA
Carnigie
Mellon
M
N
A
A
R
N
K
C
Technological
Centers
E
E
T
Research
Organiza-ons
CEIIA
Technological
Centers
F
U
U
S
N
Associa-ons
and
Training
E
D
Palmela
Industrial
Park
ATEC
Other
Associa-ons
R
I
S
N
G
Reserach,
Engineering,
Innova-on,
Training
ALL-­‐Net
1
FIAPAL
LL
ALL-­‐Net
N
OEM
1
OEM
N
S1
Sn-­‐2
Sn-­‐1
Sn
Automo-ve
Living
Lab
Network
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
23

24. FIAPAL
Living
Lab
EvoluEon
RENAULT
AUTOEUROPA,
AUTOEUROPA,
AUTOEUROPA
OEMS
Assembler
GM,
PSA
GM,
PSA
PSA,
Others
10
50
120
180
180
Added
Value
InnovaEon
Clubs
of
FIAPAL
Non-­‐existent
Networks
Networks
Suppliers
Living
Lab
(LL
Methodology)
(LL
Methodology)
500
Millions
4
Billions
5
Billions
6
Billions
1.5
Billions
Euros
Euros
Euros
Euros
Euros
1992
1995
2000
2005
2010
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
24

25. SANJOTEC
Living
Lab:
Footwear
Industry
RDI
Raw
InternaEonal
Materials
materials
Brands
Final
Trends
Design
Manufacturing
DistribuiEon
Market
(users,
clients)
(Own
CollecEons)
Industry
(Early
Adopters)
(Medium
-­‐
high)
RDI
ProducEon
Retailing
Equipment
Networks
Equipment
(Local
and
export)
•
Co-­‐creaEon,
co-­‐engineering,
co-­‐producEon
and
co-­‐distribuEon
•
Involvement
of
all
the
stakeholders
•
Engaged
user
communiEes
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
25

26. ENoLL
IniEaEves
• Energy
Efficiency
Projects
(SAVE
ENERGY,
APOLLON
and
FIREBALL)
• European
Network
of
Connected
Smart
CiEes.
Smart
Projects
Por`olio
• Future
Internet,
Living
Lab
and
Smart
City
convergence
•
ENoLL
PPP
iniEaEve
• 5th
Wave
Call
for
Living
Labs
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
26

27. European
Union
20-­‐20-­‐20
Energy
Policy
BIO-­‐FUELS
ELECTRICITY
HEATING
&
COOLING
Min. 10% MS binding MS binding
binding choice choice
NATIONAL TARGETS & ACTION PLANS
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
27

28. Energy
LiberalizaEon
Policy
A
User
Driven
Movement
to
create
the
future
today
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
28

29. SAVE
ENERGY
Project
5
Energy
Efficiency
Pilots
located
at
public
buildings
supplying
services
to
the
public
Goals:
• Smart
ICT
Energy
Efficiency
model
and
pla`orm
aiming
at
20%
• Serious
Game
focused
on
Energy
Efficiency
at
Public
Spaces
• User
behavior
transformaEon.
Living
Lab
methodology
• Pilots
commiled
to
extend
results
beyond
project
compleEon
• European
wide
disseminaEon
of
results
• Policy
RecommendaEons
to
the
EU
Commission
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
29

30. SAVE
ENERGY
Technical
Architecture
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
30

31. Helsinki
Pilot
Co-­‐creaEon
Users: Ideas,
S
Evaluation
Teachers, pupils Proposals
A
Technical
Experts Ac-on
Plan
Evaluation V
Historical Data: E
Made Energy Project Implementation of
Audits Plan the Pilots and Game
E
Supporting
Companies Investment
N
Plan
Source SAVE
ENERGY
Techinical
MeeEng
Helsinki;
Arne
Gylling
&
Asko
kippo
E
R
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
31
G

32. SAVE
ENERGY
Living
Lab
Methodologies
• Pilot
Models
(Strongly
Living
Lab
user-­‐driven
and
collaboraEve
methodology)
• Technologies,
methodologies,
services:
understanding,
selecEon
and
applicaEon
by
each
of
them
• Pilot
(Living
Lab
user-­‐driven
collaboraEon....
collaboraEon....
collaboraEon....)
• Plaform
integra-on
and
interoperability:
strong
collaboraEon
between
suppliers
and
Pilot
coordinators.
Exchange
of
Learning
experiences
• Global
ambi-on
and
vision
beyond
the
project:
sustainable
growth
of
pilots,
pro-­‐acEve
• Mul-plying
dissemina-on
and
business
strategy
enabler
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
32

33. SAVE
ENERGY
Social
InformaEon
Architecture
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
33

34. A
new
ICT
enabled
Market
for
Innova-ve
European
SMEs
Fostering
Energy
Efficiency
Policy
and
New
Bussiness
Models
Strategic
Plans
and
Policy
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
34

35. SAVE
ENERGY
Opening
new
Energy
Efficiency
and
ICT
Markets
for
SMEs
French Pilot
(10.000
users)
APOLLON Portuguese
Project Pilot (50.000
users)
Brazilian
Pilot São Paulo
(10.000 users)
Brazilian
Pilot Vitória
PreCo (10.000 users)
Project
Others
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
35

36. Large
Scale
Pilot
Projects
•
10.000
houses
in
São
Paulo
and
10.000
houses
in
Vitória
(Brazil)
–
Smart
Metering
and
Smart
Grid
large
scale
projects
to
increase
market
awareness,
understand
technologies
and
exisEng
business
models,
and
support
policy
recommendaEons.
•
50.000
homes
in
Portugal
–
(Pilot
for
Energy
Efficiency).
Strategic
Research
Center
on
Energy
Efficiency
in
Portugal.
MunicipaliEes
of:
Águeda,
Cascais,
Sintra
and
Palmela.
•
10.000
houses
in
France
–
Smart
Metering
Energy
Efficiency
pilot
project.
First
phase
has
already
started.
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
36

37. APOLLON Living Lab cross-border
Activity Example 1
ISA
internaEonalizaEon
strategy
is
to
establish
business
partnerships
in
Luleå
and
Vitória
(equipment
distribuEon),
integrated
soluEons
in
Helsinki
and
Amsterdam
(incorporaEng
added
value
with
other
equipments
and
services)
and
adding
value
by
technology
transfer
from
Amsterdam.
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
37

38. Smart
CiEes
• CiEes
are
being
transformed
by
the
impact
of
globalizaEon
and
rapid
technological
evoluEon.
Sustainable
Urban
Well
Being
trends
are
emerging
driven
by
the
direct
parEcipaEon
of
the
ciEzens.
This
includes
user
behaviour
transformaEon
achieved
by
the
parEcipatory
environment
enabled
by
the
Living
Labs
and
implemented
by
innovaEve
collaboraEve
SMEs.
• CiEes
are
increasingly
becoming
dynamic
Living
Environments
requiring
the
capacity
to
enable
and
adapt
to
fast
technological,
societal
and
cultural
changes.
Living
Lab
collaboraEon
methodologies
can
be
the
answer
to
address
these
changes
and
support
the
engagement
and
exploitaEon
of
business
opportuniEes
by
SMEs.
• Sustainable
Energy
and
mobility
are
important
trends
of
the
emerging
Well
Being
Urban
Living
Lab
Paradigm.
Local
energy
micro-­‐generaEon,
distribuEon
(Smart
Metering/Smart
Grid)
and
storage
require
new
business
models
and
new
policies
where
innovaEve
SMEs
can
have
a
major
role
in
the
experimentaEon,
implementaEon
and
exploitaEon
of
the
new
emerging
business
enabled
by
Future
Internet,
Internet
of
Things
and
Social
InnovaEon.
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
38

39. PERIPHÈRIA
Smart
City
architecture
Smart
City
Social
World
(ARENAS)
SMART
SMART
SMART
SMART
SMART
Neighbourhood
Street
City
Hall
Museum
Parks
Square
Privacy
preserving
Human
CollaboraEon
Pla`orm
Smart
City
Digital
World
(PLATFORMS)
Gaming
LocaEon
3D,
AR
Portal
Web
2.0
Services
Services
Services
Services
Services
Security
enabled
Data
Interoperability
Pla`orm
Smart
City
Real
World
(THINGS)
Sensors
Intellig.
Smart
MulEm.
Ambient
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
Cameras
Objects
Devices
Interact.
Intellig.

40. PERIPHÈRIA
Pilots
Neighbour-­‐ Street
Square
Museum-­‐ City
Hall
hood
Bremen
Athens
Park
Palmela
Malmoe
Genoa
Co-­‐housing
cooperaEve
Management
of
city
CiEzen
engagement
in
Tourist
and
ciEzen
Use
an
ICT-­‐equipped
wanEng
to
go
sustainable.
parking.
developing,
co-­‐designing
parEcipaEon
in
learning
mobile
vehicles
to
extend
and
prioriEsing
green
about
material
and
delivery
of
city
e-­‐gov
VisualisaEon
of
collaboraEve
Integrated
ICT
and
city
policies:
immaterial
cultural
and
services
to
territory.
e-­‐parEcipaEon
ideas.
mobile
services
for
• Traffic
management
and
natural
heritage
(FP6
drivers
including
info
services
ISAAC).
• Accessibility
and
Community
resource
sharing.
reservaEon
of
spaces.
mobility
for
All
project
• Waste
collecEon
Management
and
(awareness
and
training
Link
with
local
supermarket
IntroducEon
of
management
and
info
protecEon
of
cultural
and
in
schools
and
public
for
sustainable
food.
faciliEes
for
electric
system
natural
heritage.
administraEon)
cars,
bicycles
and
Inter-­‐cultural
communicaEon
related
services.
• Planning
of
green
city
Safety
and
quality
of
life
• Listening
and
engaging
with
immigrant
communiEes.
spaces
in
open
urban
spaces.
ciEzens
in
the
co-­‐creaEon
IntegraEon
with
public
of
new
parEcipatory
Real-­‐estate
management
transport
networks
services
firm
to
renovate
public
and
food
logisEcs.
spaces
with
technology
experiences.
Mobile
games
to
explore
unfamiliar
parts
of
the
city.
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória

41. ENoLL
Foreign
Affairs
Ambassadors
Foreign
Affairs
Ambassadors
Amsterdam
(Africa-­‐
Daan
Velthauz)
Helsinki
(Asia-­‐
Jarmo
Eskelinen)
Lisbon
(North
and
South
America-­‐
Álvaro
Oliveira)
Ljubljana
(Central
and
Eastern
Europe,
Euro-­‐Med
-­‐
Joze
Gricar)
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
41

42. GlobalizaEon
of
ENoLL
Expansion
outside
EU
• Brazil
• China
• Africa
• Korea
Collabora-on
Agreements
• FAO
–
Food
and
Agriculture
OrganizaEon
of
the
United
NaEons,
Rome
(MoU,AcEon
Plan,Rome
conference
in
January)
• EEN
–
European
Enterprise
Network,
Brussels
(In
progress)
• United
Forum
-­‐
Ubiquitous
Network
Industry
and
Technology
Development
Forum,
Internet
of
Things
–
Beijing,
China
• Beijing
City
AdministraEon
and
Public
Service
InnovaEon
-­‐
InformaEon
System
and
Equipment
Center
(CAISEC)
–
Beijing,China
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
42

43. GlobalizaEon
of
ENoLL
The
Case
of
China
(CNoLL)
Workshops
• Energy
Efficiency,
Shanghai
(13-­‐14/10/2010)
• Beijing
Energy
Efficiency
Workshop
(22/11/2010)
• Beijing
ENoLL
Workshop
(25/11/2010)
• Beijing
ENoLL
Workshop
(Planned
for
Feb
2011)
Exis-ng
Living
Labs
• TianJin-­‐China
Living
Lab
• China
Mobile
Research
InsEtute
• Mobile
Life
Club
of
China
-­‐
MC²
• Living
Lab
of
China
Mobile
CommunicaEon
CorporaEon
(LLCM)
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
43

44. GlobalizaEon
of
ENoLL
Other
Cases
• Korea
(
Workshop
planned
for
February
2011)
• Australia
(AcEon
plan
iniEated
in
October
2010)
• Singapore
(AcEon
plan
to
start
in
2011)
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
44

45. GlobalizaEon
of
ENoLL
A
view
from
Brazil
• Co-­‐creaEon
adjusted
to
the
market
needs
• NaEonal
and
InternaEonal
Partnerships
• Easier
access
to
New
Technologies
and
Best
PracEces
• Access
to
New
Markets
More
Efficient
Innova-on
System
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
45

46. PosiEon
of
Brazil
in
the
Global
Market
• Stable
democracy
• Open
economy
• AmbiEous
investments
in
infrastructures
• Impressive
improvements
in
the
educaEon
system
• Intellectual
Property
protecEon
• Measures
for
social
integraEon
leading
to
a
fair
society
• First
in
the
ranking
for
environment
protecEon
policies
• Stable
currency.
Low
inflaEon
rate.
Fiscal
benefits
• High
foreign
investment
• Growth
in
2010:
8,5%
• 4,3
million
jobs
created
in
the
last
four
years
• Brazil
lent
10
billion
USD
to
IMF
in
2010
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
46

47. Brazil
Socio-­‐Economic
Indicators
Low
Income
Popula-on
Minimun
Wage
decrease:
Raise:
20
million
60%
Total
Popula-on:
Employment
198
million
increase:
11
million
Middle
Class
Increase:
32
million
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
47

48. EU
-­‐
Brazil
CooperaEon
Framework
• Brazil
is
a
Strategic
Partner
of
the
EU
• Brazil
and
European
cultures
have
common
origins.
Diaspora
effects
on
European
roots
communiEes.
• Brazil
is
one
of
the
fastest
growing
economies.
Huge
market
opportuniEes.
• Brazil
is
driving
the
socio-­‐economic
growth
by
strong
poliEcal
support
to
InnovaEon.
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
48

49. EU
-­‐
Brazil
RDI
CooperaEon
CollaboraEon
A{tude:
• Social
innovaEon
as
a
driver
of
economic
development
Entrepneurship.
• CreaEvity,
collaboraEon,
open
innovaEon,
emoEonal
a{tude
and
experimentaEon
are
intrinsic
to
Brazilian
culture.
• Enormous
Brazilian
self-­‐esteem
for
their
country
and
strong
belief
in
the
new
social-­‐economic
environment
in
the
context
of
a
new
internaEonal
order
where
Brazil
is
carving
a
leading
role.
CooperaEon
Framework
• RDI
Framework
Agreement
signed
in
2006
EU
• Energy
Agreement
signed
in
July
2007
• Biofuels
Joint
Programme
started
in
2009
Brazil
• ICT
Joint
Programme
planned
to
start
in
2010
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
49

50. Brazilian
Open
InnovaEon
Culture
Brazilian Culture Living Labs Values
Criativity. Entrepreneurship. Experimentation. New business
Support for novelty and models.
differentiation.
Emotional attitude. Engagement. Performance
leverage. Productivity.
Open Society. Network development. Value
creation.
Collaboration. Solidarity. Social Achieving together. Co-creation
Networks. satisfaction.
Strong open source Open service creation leverage.
eGovernment.
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
50

51. Top
Down
Methodology
to
Increase
EU-­‐Brazil
CooperaEon
in
the
InnovaEon
Domain
• Documents
of
strategy
to
the
DG
Info
of
the
European
Commission
demonstraEng
the
strategic
role
of
Brazil
as
a
partner
for
the
EU.
• ScienEfic
publicaEons
and
conference
presentaEons,
namely
at
the
InnovaEon
Conference
in
2008
and
2009
organised
by
CKIR
in
Helsinki.
• Discussion
panels
in
conferences
(e-­‐Challenges,
ICE,
European
Commission
events,
etc.)
dedicated
to
present
and
discuss
the
EU-­‐Brazil
cooperaEon
in
the
domain
of
innovaEon
focused
in
Living
Labs.
• Promote
awareness
and
moEvate
Brazilian
State
governments
to
the
Living
Labs
methodology.
• Promote
awareness
and
moEvate
Brazilian
Federal
Government
to
the
Living
Labs
methodology.
• Steering
Commilee
of
the
European
Commission
for
the
scienEfic
and
technological
cooperaEon
negoEaEon.
• PreparaEon
of
the
EU-­‐Brazil
Conference
for
the
InnovaEon
and
Living
Labs.
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
51

52. Bolom
Up
Methodology
to
Create
and
OperaEonalise
Living
Labs
in
Brazil
• InformaEon
disseminaEon
and
awareness.
Fostering
the
interest
to
the
ENoLL
Community
membership
• DisseminaEon
Workshops
in
several
Brazilian
ciEes.
• Workshops
to
support
the
definiEon
of
the
Living
Lab
concept:
partnership
creaEon,
strategic
objecEves,
Federal
and
State
policies
opportuniEes,
etc.
• Mentoring
aiming
at
the
preparaEon
of
the
Living
Lab
eco-­‐systems.
Workshoips,
themaEc
and
insEtuEonal
meeEngs
• MeeEngs
with
the
main
stakeholders
at
academic,
research,
enterprise,
federal
and
state
governments,
municipaliEes,
associaEons
and
NGO’s,
etc.
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
52

53. ENoLL
AcEviEes
in
Brazil
Federal
Government
and
EU
InternaEonal
Forum
for
Workshop
on
Living
Labs,
Commission
Workshop
on
Living
Labs
Workshop,
Belém,
Technology
and
InnovaEon,
Manaus,
July
2008
Living
Labs,
Brasília,
September
Pará,
30/Nov/2009
Vitoria,
ES,
November
2008
2008
Workshop
on
InnovaEon
and
Workshop
LLs,
Vitoria,
ES,
Living
Labs,
Manaus,
October
Federal
Government
MeeEngs
on
Living
Labs,
Brasília,
April
24th
2009
2008
November
9th
2009
Living
Labs
Workshop,
Workshop
on
InnovaEon
and
Espírito
Santo,
ES,
September
Living
Labs,
Manaus,
28th
2009.
September
2009
Espirito
Santo
Living
Lab
Living
Labs
for
InternaEonal
Workshop,
Vitoria,
ES,
June
CooperaEon.
FIAM,
Manaus,
2009
November
26th
2009
Espirito
Santo
Living
Lab
Workshop,
Vitoria,
ES,
July
31th
2009
Living
Labs
Workshop
-­‐
UFES,
Vitória,
ES,
December
2009
Living
Labs
Energy
Efficiency,
Brazilian
Living
Labs:
Escelsa,
Vitória,
ES,
December
InnovaEon
and
Living
Labs
2009
1.
LL
awareness,
Brazilian
LL
parEcipants
on
European
Workshop,
São
Paulo,
SP
Events
(EU
Lyon
08,
Helsinki
08,
September
2008
EU
Portugal
07,
EU
Slovenia
08,
Smart
CiEes,
São
Paulo,
SP,
Brussels
08,
etc)
December
2009
2.
Brazilian
Living
Labs
and
ENoLL
Energy
Living
Labs
Workshop,
EU-­‐Brazil
LLs
Conference,
3.
Emerging
Living
Labs
Digital
Niterói,
Niteroi,
Rio
de
EDP
Inovação,
São
Paulo,
SP,
Campinas,
SP,
October
2010
4.
Brazilian
Living
Labs
Network
Janeiro,
RJ,
December
2008
December
2009
(t.b.c.)
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
53

54. ENoLL
in
Brazil
-­‐
Results
3rd
Call
• Amazon
Living
Lab
-­‐
Fundação
Feitosa
(Manaus,
Amazonas)
• Espirito
Santo
Cidadania
Digital
(Vitoria,
Espirito
Santo)
• Living
Lab
INdT
-­‐
Well
Being
and
Wealth
Care
LL
(Manaus,
Amazonas)
• Inova
Unicamp
InnovaEon
Agency
Living
Lab
(Campinas,
São
Paulo)
4th
Call
• Amazonas
Living
Lab
(Manaus,
Amazonas)
• BBILL
(Belo
Horizonte,
Minas
Gerais)
• EDP/Brasil
Living
Lab
(São
Paulo,
São
Paulo)
• Group
Inter-­‐AcEon
Living
Lab
(Manaus,
Amazonas)
• Habitat
Living
Lab
(Vitoria,
Espirito
Santo)
• Rio
Living
Lab
(Rio
de
Janeiro,
Rio
de
Janeiro)
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
54

55. Brazilian
Network
of
Living
Labs
Exis-ng
Living
Labs
domains
•
Sustainable
Energy
and
Energy
Efficiency
•
Environment
Technologies.
Sustainability
•
Biotechnology.
Biodiversity
•
Enviroment
Technologies
•
Natural
Products
TradiEonal
PracEces
•
Social
InnovaEon.
Inclusion
Emerging
Living
Labs
domain
•
Internet
of
Things
and
Intelligent
LogisEcs
•
AutomoEve
Industry
•
Civil
AeronauEcs
Industry
•
Agrifood.
Healthy
Food
•
CreaEve
IT
Industries
•
ThemaEc
Tourism
(Eco-­‐acEviEes)
•
Security
55
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória

56. Rio
de
Janeiro
Living
Lab
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
56

57. Amazonia
Living
Lab
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
57

58. Digital
CiEzenship
(Cidadania
Living
Lab)
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
58

59. EU
–
Brazil
Energy
Living
Labs
CollaboraEon
Renewable
Energy
produc-on
and
Europe
distribu-on.
Mobility.
Brazil
Energy
Efficiency.
ICT.
Behaviour
Transforma-on.
SMART
Metering.
SMART
Grid.
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2011
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60. EU
–
Africa
-­‐
Brazil
Energy
Living
Labs
CollaboraEon
Europe
Large
Scale
Pilots
Africa
Brazil
Biofuel
Biofuel
produc-on
Technologies
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
60

61. EU
–
China
-­‐
Brazil
Energy
Living
Labs
CollaboraEon
ICT
for
Mobility
ICT
for
Europe
China
Large
Scale
Pilots
Mobility
Brazil
Biofuel
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
61

62. Funding
for
Living
Labs
• ICT
Programme
–
ICT
Technologies
Research,
Methodologies
and
Processes.
• CIP
Programme
–
Technologies
ApplicaEon
.
Pilot
Projects.
• PCP
Programme
(Pre-­‐Commercial
Procurement
of
InnovaEon)
–
New
Funding
Instrument
(2010).
• Europe
–
Brazil
Joint
Calls
(2010-­‐11)
1º
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Fev.
2011
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63. Towards
an
ENoLL-­‐led
Living
Lab
PPP(P)
• Long-­‐term
vision:
Europe
as
a
dynamic,
mulE-­‐layer
and
mulEdimensional
European
InnovaEon
ecosystem.
• Living
Labs
as
Open
Access
Pla`orms
for
Smart
CiEes
and
Regions
• Alliance
with
Local
AuthoriEes
to
integrate
Living
Lab
innovaEon
and
sustainability
policies
• Cross-­‐border
and
cross-­‐themaEc
collaboraEon
addressing
the
key
challenges
at
the
global
scale
• Large-­‐scale
user
behaviour
transformaEon
through
social
innovaEon
• ENoLL
leading
consEtuency-­‐building
for
a
future
Living
Lab
PPP(P):
approved
by
GA
Ghent,
13.12
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
63

64. Calendar
of
events
for
ENoLL
PPP(P)
Co-­‐CreaEon
Thema-c
Domain
Local
Date
INNOVATING
4
DEVELOPMENT
–
ENoLL
–
FAO
Workshops
Rome
25-­‐26
January
2011
All
ENoLL
ThemaEc
Domains
Beijing
February
2011
All
ENoLL
ThemaEc
Domains
São
Paulo
2
–
4
March
2011
Global
Projects.
Addressing
the
big
challenges
of
our
Eme
Manufacturing
Stulgart
March
2011
All
ENoLL
ThemaEc
Domains
Botswana
2
–
3
May
2011
Inclusion.
Social
InnovaEon
All
ENoLL
ThemaEc
Domains
Budapest
16
May
2011
Energy
Lisbon
31
May
–
1
June
2011
All
ENoLL
ThemaEc
Domains
Beijing
July
2011
Learning.
EducaEon.
Global
Projects.
Addressing
the
big
challenges
of
our
Eme
All
Rio
de
Janeiro
August
2011
Inclusion.
Social
InnovaEon.
e-­‐ParEcipaEon
All
ENoLL
ThemaEc
Domains
Helsinki
August
2011
SMART
CiEes.
Design
CreaEvity.
LL
Methodologies
and
Tools
All
ENoLL
ThemaEc
Domains
Manaus
October
2011
Sustainability.
Behaviour
transformaEon
All
ENoLL
ThemaEc
Domains
Brussels
November
2011
Closing:
Final
ENoLL
PPP
RecommendaEons
1º
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2011
Vitória
64

65. 5th
Wave
applicaEon
Pre-­‐registraEon
• Send
an
email
to
info@enoll.org
staEng
– OrganisaEon
name
– Web
address
– Applicant
country
– Contact
person
details
• You
will
receive
the
official
Membership
ApplicaEon
Form
1º
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2011
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66. ApplicaEon
Form
• Basic
facts
• Membership
moEvaEon
• DescripEon
and
characterisEcs
• OrganisaEon
• Openness
• Resources
• Users
and
Reality
• Value
• DirecEon
and
Plans
for
the
Future
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2011
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67. Submission
• Max
8
pages,
max
1
Mb
pdf,
no
annexes
• Send
to
5wave@enoll.org
• Deadline:
15
March
2011,
24:00
hours
• Submission
consEtutes:
– Expression
of
interest
to
join
ENoLL
AISBL
– Permission
to
ENoLL
to
hold
data
for
evaluaEon
purposes
– Permission
to
ENoLL
to
make
informaEon
public
unless
otherwise
noEfied
by
15
March
2011
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
67

68. Conclusions
(1/3)
• The
big
global
challenges
of
our
Eme
demand
mass
parEcipaEon
of
users/consumers/ciEzens.
Finding
soluEons
to
climate
change,
managing
demographic
shiVs,
presenEng
and
managing
chronic
diseases,
providing
safe
water
supplies
and
maintaining
food
security
will
require
the
pooling
of
diverse
types
of
knowledge
and
resources,
and
harnessing
the
moEvaEon
of
millions
of
individuals
and
their
communiEes.
• Technologies
are
not
sufficient
to
resolve
the
challenges
in
a
sustainable
way,
user
behaviour
transformaEon
is
required
and
this
can
be
enabled
by
the
use
of
ICT
and
the
Living
Lab
methodologies.
• GlobalizaEon
of
ENoLL
facilitates
InternaEonal
partnerships
which
contribute
to
enhance
business
opportuniEes,
also
contribuEng
to
a
stable
and
sustainable
mutual
development.
ENoLL
vision
is
to
support
and
encourage
this
approach
on
a
global
scale.
1º
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Nacional
de
Fap’s
24
Fev.
2011
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69. Conclusions
(2/3)
• Europe
needs
to
address
its
poliEcal
integraEon
leading
to
more
Europe.
The
current
crisis
has
uncovered
hidden
fragiliEes
but
also
fostered
new
soluEons.
Regions
such
as
Danube
and
cross-­‐
border
collaboraEon
using
Living
Lab
methodologies
can
accelerate
a
faster
and
more
effecEve
integraEon.
• The
European
RDI
policies
encourage
the
use
of
Living
Lab
eco-­‐
systems
and
methodologies
to
achieve
faster
and
more
efficient
results.
• UniversiEes
need
to
be
more
involved
with
the
other
stakeholders
of
the
innovaEon
system.
Technology
is
important
but
needs
to
be
complemented
with
other
knowledge
and
experEse
such
as
entrepreneurship
culture
and
innovaEon
and
business
pracEces.
1º
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de
Fap’s
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Fev.
2011
Vitória
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70. Conclusions
(3/3)
• Brazil
culture
can
enable
the
co-­‐creaEve
innovaEon
environment
of
Living
Labs.
• The
Brazilian
Network
of
Living
Labs
has
reached
a
criEcal
mass
of
10
Living
Labs,
the
largest
outside
Europe.
At
least
another
10
are
emerging
for
the
5th
Call.
• Brazil
is
a
natural
and
strategic
partner
of
EU
for
historical,
social,
economical
and
technological
reasons.
•
Crea-vity,
experimenta-on,
emo-on,
social
innova-on,
happiness
and
well
being
are
intrinsic
to
the
Brazilian
culture
and
also
drive
the
Living
Labs
user-­‐driven
innova-on.
•
Living
Labs
methodologies
and
ENoLL
provide
a
powerful
opportunity
to
accelerate
the
Innova-on
Strategy
in
Brazil
and
reinforce
new
bridges
of
collabora-on
with
Europe.
That’s
part
of
our
mission.
1º
Fórum
Nacional
de
Fap’s
24
Fev.
2011
Vitória
70