Upcoming reports focusing on OPD Research Hot Themes

1. Offshore Insights - Focus areas and Planned Documents
OPD Research Hot Themes that we will focus-on in 2012
Theme Working Description
Leveraging GPDN/Ecosystem R&D globalization, Vendor landscape, captives, partners and other playerr
and their roles
Governance and PM KT, Work transitioning best practices, steering and VM, program
management, measurement, rate nego, SLA and new metrics
Emerging Technologies Cloud / Saas, Mobility, Social, etc… and how to leverage OPD players for
that
Market Insights Market trends, budget and other survey data, events incl M&A, new big
things/ideas, strategic issues
Planned Research For H1 - 2012
Working Title Description
Leveraging Product Development Services For One large document or series of 3-4 documents (one doc per tech) on
Emerging Technologies (Cloud, SaaS, Mobility, how global delivery providers can help Tech product companies in adding
Analytics, Social) new functionality, leveraging technology breakthroughs and innovation,
and bringing products faster and cheaper
Provider Profiles - Understanding which providers Report updates the readers about what work happens - both traditionally
do what type of work (Software, R&D/Embedded, and new cool stuff - in each of the three segments of Product
Engineering) Development at offshore locations and then the report provides profiles
and some specific details of the companies along with their broad profile.
Budget and Adoption Trends 2012 - Hightech and Based on latest survey, the report will assess how this industry vertical
Telecom forsees 2012 shaping. What hightech and telecom companies will buy and
what is their outlook towards various emerging technologies and vendors
Understanding New Pricing Models There is a lot of talk about new engagement and pricing models. The
report will talk about various evolving models and in which conditions
those are suitable
Can offshore providers be used for highend, cool Most product companies even today look at offshore providers for old
work? product support and they think offshore is about low cost and talent
access. Is it still true or situation has changed over last 2-3 years. The
report will try to assess and showcase examples of cool and innovative
work happening offshore
First document on End of Lifecycle products
End of lifecycle cases
Transitioning work to offshore providers This report will identify typical challenges clients face in offshore product
development engagement and puts forward best practices for
transitioning work

2. Working Title Description
State of Outsourced product Development How PD is different than traditional outsourcing? What you should look
for in providers, and how to maange the projects, prioritize the work etc
Update on captives What is happpening on captives front?
OPD in Niche / new verticals - Med Eqp, Gaming, What's happening, what type of work, which providers et al
Devices/and held
On going saga of Core Vs Context Can there be clean definition about what's core and context, how to
decide this dispassionately? And can't core work come to India?
OPD Sizing How big is market - by verticals, by Geo, by service type and category of
work
Alternate Geo for OPD - Where china scores over There is a hype about various other locations - Eastern Europe, China etc.
India What's reality and what these locations can offer? How product
development ecosystem will evolve over the years across difff locations