SlideShare a Scribd company logo
1 of 24
Social Media  for franchise growth Start with the OBJECTIVE [email_address]
Four golden rules ,[object Object],[object Object],[object Object],[object Object],[object Object]
What is social media? ,[object Object]
Social trends
What’s relevant?
Gartner Hype Cycle
LinkedIn 90,000,000 users
Twitter – 50,000,000 tweets per day
Facebook – 500,000,000 http://www.youtube.com/watch?v=HmNCBqAoIV0
Facebook adoption
Field of influence
Rivers of information
PC vs. Smart phone EXPLOSION ,[object Object],[object Object],[object Object],[object Object],[object Object]
Rules for success ,[object Object],[object Object],[object Object],[object Object]
BLOG power
Video power http://www.youtube.com/watch?v=5YGc4zOqozo
Reputation management ,[object Object]
Start a movement http:// www.youtube.com/watch?v =GA8z7f7a2Pk&NR=1
Training ,[object Object],[object Object],[object Object],[object Object]
Things NOT to do ,[object Object],[object Object],[object Object],[object Object],[object Object]
Ten step Action process ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Identify your goal Develop your web strategy
[object Object]
Nick Strong Web marketing for franchise growth Web marketing solutions Franchise Recruitment solutions Contact  -  [email_address]

More Related Content

What's hot

The New Rules of Customer Service - Participate or Perish
The New Rules of Customer Service - Participate or PerishThe New Rules of Customer Service - Participate or Perish
The New Rules of Customer Service - Participate or Perishmikedp
 
13 steps for more_effective_psa_campaigns
13 steps for more_effective_psa_campaigns13 steps for more_effective_psa_campaigns
13 steps for more_effective_psa_campaignsdakotabill
 
Developing An Effective Strategy for Interactive Marketing
Developing An Effective Strategy for Interactive  MarketingDeveloping An Effective Strategy for Interactive  Marketing
Developing An Effective Strategy for Interactive MarketingShailesh Ghimire
 
Wbo conference 10 21
Wbo conference 10 21Wbo conference 10 21
Wbo conference 10 21Tish Grier
 
Using Social Media to Attract & Retain Customers
Using Social Media to Attract & Retain CustomersUsing Social Media to Attract & Retain Customers
Using Social Media to Attract & Retain CustomersErik Harbison
 

What's hot (7)

Social Media Overview
Social Media OverviewSocial Media Overview
Social Media Overview
 
The New Rules of Customer Service - Participate or Perish
The New Rules of Customer Service - Participate or PerishThe New Rules of Customer Service - Participate or Perish
The New Rules of Customer Service - Participate or Perish
 
13 steps for more_effective_psa_campaigns
13 steps for more_effective_psa_campaigns13 steps for more_effective_psa_campaigns
13 steps for more_effective_psa_campaigns
 
Final project
Final projectFinal project
Final project
 
Developing An Effective Strategy for Interactive Marketing
Developing An Effective Strategy for Interactive  MarketingDeveloping An Effective Strategy for Interactive  Marketing
Developing An Effective Strategy for Interactive Marketing
 
Wbo conference 10 21
Wbo conference 10 21Wbo conference 10 21
Wbo conference 10 21
 
Using Social Media to Attract & Retain Customers
Using Social Media to Attract & Retain CustomersUsing Social Media to Attract & Retain Customers
Using Social Media to Attract & Retain Customers
 

Viewers also liked

Shareology and Social Media in Academia
Shareology and Social Media in AcademiaShareology and Social Media in Academia
Shareology and Social Media in Academia Sue Beckingham
 
B2 B Franchise Growth Using Linked In
B2 B Franchise Growth Using Linked InB2 B Franchise Growth Using Linked In
B2 B Franchise Growth Using Linked Innstrong61
 
Barcelona
BarcelonaBarcelona
BarcelonaClansky
 
360-degree Marketing vs. Integrated Marketing Communications.
360-degree Marketing vs. Integrated Marketing Communications.360-degree Marketing vs. Integrated Marketing Communications.
360-degree Marketing vs. Integrated Marketing Communications.Julia Scherbakova
 

Viewers also liked (6)

Bars
BarsBars
Bars
 
Shareology and Social Media in Academia
Shareology and Social Media in AcademiaShareology and Social Media in Academia
Shareology and Social Media in Academia
 
B2 B Franchise Growth Using Linked In
B2 B Franchise Growth Using Linked InB2 B Franchise Growth Using Linked In
B2 B Franchise Growth Using Linked In
 
Barcelona
BarcelonaBarcelona
Barcelona
 
360-degree Marketing vs. Integrated Marketing Communications.
360-degree Marketing vs. Integrated Marketing Communications.360-degree Marketing vs. Integrated Marketing Communications.
360-degree Marketing vs. Integrated Marketing Communications.
 
360-degree Marketing
360-degree Marketing360-degree Marketing
360-degree Marketing
 

Similar to The Franchise Show 2011 Social Media Slides

Social media roi_draft
Social media roi_draftSocial media roi_draft
Social media roi_draftMiCAFreaka
 
Ei social media-event_05.03.13
Ei social media-event_05.03.13Ei social media-event_05.03.13
Ei social media-event_05.03.13Andrew Henderson
 
Ei social media-event_05.03.13
Ei social media-event_05.03.13Ei social media-event_05.03.13
Ei social media-event_05.03.13Andrew Henderson
 
7 Steps to Small Business Marketing Success 60min Webinar
7 Steps to Small Business Marketing Success 60min Webinar7 Steps to Small Business Marketing Success 60min Webinar
7 Steps to Small Business Marketing Success 60min WebinarPWG Small Business Marketing
 
6 9 10 social recruiting step by step
6 9 10 social recruiting step by step6 9 10 social recruiting step by step
6 9 10 social recruiting step by stepninabrody
 
Generating Leads Through Social Networking For Slide Share
Generating Leads Through Social Networking For Slide ShareGenerating Leads Through Social Networking For Slide Share
Generating Leads Through Social Networking For Slide Sharemichaelbwatson
 
Social Media Communications: A New Business Paradigm
Social Media Communications: A New Business ParadigmSocial Media Communications: A New Business Paradigm
Social Media Communications: A New Business ParadigmKemp Edmonds
 
eMarketing Techniques at the Speed of Light - by Brad Kleinman
eMarketing Techniques at the Speed of Light - by Brad KleinmaneMarketing Techniques at the Speed of Light - by Brad Kleinman
eMarketing Techniques at the Speed of Light - by Brad KleinmanWorkSmart Integrated Marketing
 
Webinar-2: Rise of an Employee Marketer: Empowering Your Employees to be Bran...
Webinar-2: Rise of an Employee Marketer: Empowering Your Employees to be Bran...Webinar-2: Rise of an Employee Marketer: Empowering Your Employees to be Bran...
Webinar-2: Rise of an Employee Marketer: Empowering Your Employees to be Bran...SOCXO
 
Internet Marketing Presentation 2010
Internet Marketing Presentation 2010Internet Marketing Presentation 2010
Internet Marketing Presentation 2010Sam Benner
 
Social Media In Marketing
Social Media In MarketingSocial Media In Marketing
Social Media In MarketingŞeyma Üstün
 
Digital marketing for events
Digital marketing for eventsDigital marketing for events
Digital marketing for eventsMichael Chidzey
 
Search Marketing and Social Media Introduction
Search Marketing and Social Media IntroductionSearch Marketing and Social Media Introduction
Search Marketing and Social Media IntroductionHappy Marketer
 
Social Networking for Business
Social Networking for BusinessSocial Networking for Business
Social Networking for BusinessCheryl McKinnon
 
Internet Marketing 101: Social Media Basics
Internet Marketing 101: Social Media BasicsInternet Marketing 101: Social Media Basics
Internet Marketing 101: Social Media BasicsWhole Brain Group, LLC
 

Similar to The Franchise Show 2011 Social Media Slides (20)

ROI Of Social Media
ROI Of Social MediaROI Of Social Media
ROI Of Social Media
 
Social media roi_draft
Social media roi_draftSocial media roi_draft
Social media roi_draft
 
Ei social media-event_05.03.13
Ei social media-event_05.03.13Ei social media-event_05.03.13
Ei social media-event_05.03.13
 
Ei social media-event_05.03.13
Ei social media-event_05.03.13Ei social media-event_05.03.13
Ei social media-event_05.03.13
 
7 Steps to Small Business Marketing Success 60min Webinar
7 Steps to Small Business Marketing Success 60min Webinar7 Steps to Small Business Marketing Success 60min Webinar
7 Steps to Small Business Marketing Success 60min Webinar
 
6 9 10 social recruiting step by step
6 9 10 social recruiting step by step6 9 10 social recruiting step by step
6 9 10 social recruiting step by step
 
Generating Leads Through Social Networking For Slide Share
Generating Leads Through Social Networking For Slide ShareGenerating Leads Through Social Networking For Slide Share
Generating Leads Through Social Networking For Slide Share
 
Social Media Communications: A New Business Paradigm
Social Media Communications: A New Business ParadigmSocial Media Communications: A New Business Paradigm
Social Media Communications: A New Business Paradigm
 
eMarketing Techniques at the Speed of Light - by Brad Kleinman
eMarketing Techniques at the Speed of Light - by Brad KleinmaneMarketing Techniques at the Speed of Light - by Brad Kleinman
eMarketing Techniques at the Speed of Light - by Brad Kleinman
 
Webinar-2: Rise of an Employee Marketer: Empowering Your Employees to be Bran...
Webinar-2: Rise of an Employee Marketer: Empowering Your Employees to be Bran...Webinar-2: Rise of an Employee Marketer: Empowering Your Employees to be Bran...
Webinar-2: Rise of an Employee Marketer: Empowering Your Employees to be Bran...
 
Internet Marketing Presentation 2010
Internet Marketing Presentation 2010Internet Marketing Presentation 2010
Internet Marketing Presentation 2010
 
Small Business Social Media 101
Small Business Social Media 101Small Business Social Media 101
Small Business Social Media 101
 
Social Media In Marketing
Social Media In MarketingSocial Media In Marketing
Social Media In Marketing
 
Digital marketing for events
Digital marketing for eventsDigital marketing for events
Digital marketing for events
 
Search Marketing and Social Media Introduction
Search Marketing and Social Media IntroductionSearch Marketing and Social Media Introduction
Search Marketing and Social Media Introduction
 
Social Networking for Business
Social Networking for BusinessSocial Networking for Business
Social Networking for Business
 
Intro to social media aug2011
Intro to social media  aug2011Intro to social media  aug2011
Intro to social media aug2011
 
Tech Marketing
Tech MarketingTech Marketing
Tech Marketing
 
Internet Marketing 101: Social Media Basics
Internet Marketing 101: Social Media BasicsInternet Marketing 101: Social Media Basics
Internet Marketing 101: Social Media Basics
 
Pete Jakob, IBM
Pete Jakob, IBMPete Jakob, IBM
Pete Jakob, IBM
 

Recently uploaded

digital marketing , introduction of digital marketing
digital marketing , introduction of digital marketingdigital marketing , introduction of digital marketing
digital marketing , introduction of digital marketingrajputmeenakshi733
 
Horngren’s Financial & Managerial Accounting, 7th edition by Miller-Nobles so...
Horngren’s Financial & Managerial Accounting, 7th edition by Miller-Nobles so...Horngren’s Financial & Managerial Accounting, 7th edition by Miller-Nobles so...
Horngren’s Financial & Managerial Accounting, 7th edition by Miller-Nobles so...ssuserf63bd7
 
Unveiling the Soundscape Music for Psychedelic Experiences
Unveiling the Soundscape Music for Psychedelic ExperiencesUnveiling the Soundscape Music for Psychedelic Experiences
Unveiling the Soundscape Music for Psychedelic ExperiencesDoe Paoro
 
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptx
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptxGo for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptx
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptxRakhi Bazaar
 
WSMM Media and Entertainment Feb_March_Final.pdf
WSMM Media and Entertainment Feb_March_Final.pdfWSMM Media and Entertainment Feb_March_Final.pdf
WSMM Media and Entertainment Feb_March_Final.pdfJamesConcepcion7
 
Lucia Ferretti, Lead Business Designer; Matteo Meschini, Business Designer @T...
Lucia Ferretti, Lead Business Designer; Matteo Meschini, Business Designer @T...Lucia Ferretti, Lead Business Designer; Matteo Meschini, Business Designer @T...
Lucia Ferretti, Lead Business Designer; Matteo Meschini, Business Designer @T...Associazione Digital Days
 
Entrepreneurship lessons in Philippines
Entrepreneurship lessons in  PhilippinesEntrepreneurship lessons in  Philippines
Entrepreneurship lessons in PhilippinesDavidSamuel525586
 
Driving Business Impact for PMs with Jon Harmer
Driving Business Impact for PMs with Jon HarmerDriving Business Impact for PMs with Jon Harmer
Driving Business Impact for PMs with Jon HarmerAggregage
 
20220816-EthicsGrade_Scorecard-JP_Morgan_Chase-Q2-63_57.pdf
20220816-EthicsGrade_Scorecard-JP_Morgan_Chase-Q2-63_57.pdf20220816-EthicsGrade_Scorecard-JP_Morgan_Chase-Q2-63_57.pdf
20220816-EthicsGrade_Scorecard-JP_Morgan_Chase-Q2-63_57.pdfChris Skinner
 
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...SOFTTECHHUB
 
1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdf1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdfShaun Heinrichs
 
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...Hector Del Castillo, CPM, CPMM
 
1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdf1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdfShaun Heinrichs
 
20200128 Ethical by Design - Whitepaper.pdf
20200128 Ethical by Design - Whitepaper.pdf20200128 Ethical by Design - Whitepaper.pdf
20200128 Ethical by Design - Whitepaper.pdfChris Skinner
 
Jewish Resources in the Family Resource Centre
Jewish Resources in the Family Resource CentreJewish Resources in the Family Resource Centre
Jewish Resources in the Family Resource CentreNZSG
 
Memorándum de Entendimiento (MoU) entre Codelco y SQM
Memorándum de Entendimiento (MoU) entre Codelco y SQMMemorándum de Entendimiento (MoU) entre Codelco y SQM
Memorándum de Entendimiento (MoU) entre Codelco y SQMVoces Mineras
 
BAILMENT & PLEDGE business law notes.pptx
BAILMENT & PLEDGE business law notes.pptxBAILMENT & PLEDGE business law notes.pptx
BAILMENT & PLEDGE business law notes.pptxran17april2001
 
Fordham -How effective decision-making is within the IT department - Analysis...
Fordham -How effective decision-making is within the IT department - Analysis...Fordham -How effective decision-making is within the IT department - Analysis...
Fordham -How effective decision-making is within the IT department - Analysis...Peter Ward
 
Darshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdfDarshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdfShashank Mehta
 
Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.Anamaria Contreras
 

Recently uploaded (20)

digital marketing , introduction of digital marketing
digital marketing , introduction of digital marketingdigital marketing , introduction of digital marketing
digital marketing , introduction of digital marketing
 
Horngren’s Financial & Managerial Accounting, 7th edition by Miller-Nobles so...
Horngren’s Financial & Managerial Accounting, 7th edition by Miller-Nobles so...Horngren’s Financial & Managerial Accounting, 7th edition by Miller-Nobles so...
Horngren’s Financial & Managerial Accounting, 7th edition by Miller-Nobles so...
 
Unveiling the Soundscape Music for Psychedelic Experiences
Unveiling the Soundscape Music for Psychedelic ExperiencesUnveiling the Soundscape Music for Psychedelic Experiences
Unveiling the Soundscape Music for Psychedelic Experiences
 
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptx
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptxGo for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptx
Go for Rakhi Bazaar and Pick the Latest Bhaiya Bhabhi Rakhi.pptx
 
WSMM Media and Entertainment Feb_March_Final.pdf
WSMM Media and Entertainment Feb_March_Final.pdfWSMM Media and Entertainment Feb_March_Final.pdf
WSMM Media and Entertainment Feb_March_Final.pdf
 
Lucia Ferretti, Lead Business Designer; Matteo Meschini, Business Designer @T...
Lucia Ferretti, Lead Business Designer; Matteo Meschini, Business Designer @T...Lucia Ferretti, Lead Business Designer; Matteo Meschini, Business Designer @T...
Lucia Ferretti, Lead Business Designer; Matteo Meschini, Business Designer @T...
 
Entrepreneurship lessons in Philippines
Entrepreneurship lessons in  PhilippinesEntrepreneurship lessons in  Philippines
Entrepreneurship lessons in Philippines
 
Driving Business Impact for PMs with Jon Harmer
Driving Business Impact for PMs with Jon HarmerDriving Business Impact for PMs with Jon Harmer
Driving Business Impact for PMs with Jon Harmer
 
20220816-EthicsGrade_Scorecard-JP_Morgan_Chase-Q2-63_57.pdf
20220816-EthicsGrade_Scorecard-JP_Morgan_Chase-Q2-63_57.pdf20220816-EthicsGrade_Scorecard-JP_Morgan_Chase-Q2-63_57.pdf
20220816-EthicsGrade_Scorecard-JP_Morgan_Chase-Q2-63_57.pdf
 
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...
How To Simplify Your Scheduling with AI Calendarfly The Hassle-Free Online Bo...
 
1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdf1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdf
 
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...
 
1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdf1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdf
 
20200128 Ethical by Design - Whitepaper.pdf
20200128 Ethical by Design - Whitepaper.pdf20200128 Ethical by Design - Whitepaper.pdf
20200128 Ethical by Design - Whitepaper.pdf
 
Jewish Resources in the Family Resource Centre
Jewish Resources in the Family Resource CentreJewish Resources in the Family Resource Centre
Jewish Resources in the Family Resource Centre
 
Memorándum de Entendimiento (MoU) entre Codelco y SQM
Memorándum de Entendimiento (MoU) entre Codelco y SQMMemorándum de Entendimiento (MoU) entre Codelco y SQM
Memorándum de Entendimiento (MoU) entre Codelco y SQM
 
BAILMENT & PLEDGE business law notes.pptx
BAILMENT & PLEDGE business law notes.pptxBAILMENT & PLEDGE business law notes.pptx
BAILMENT & PLEDGE business law notes.pptx
 
Fordham -How effective decision-making is within the IT department - Analysis...
Fordham -How effective decision-making is within the IT department - Analysis...Fordham -How effective decision-making is within the IT department - Analysis...
Fordham -How effective decision-making is within the IT department - Analysis...
 
Darshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdfDarshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdf
 
Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.
 

The Franchise Show 2011 Social Media Slides