Instagram Lecture by KPCC's Grant Slater

1. Instagram Anonymous

2. Instagram is...
... the future of photography.
... all food and cat pics.
... worth $1,000,000,000.
Not really, but…
Instagram is simple.
That's why it's special.

3. First time on Instagram?
• Use same name as Twitter.
• Use the Find Friends tool.
• Follow more than your friends.

5. So many filters...

6. image
darker
hudson
x-pro ii
lo-fi
sutro
brannan
hefe
...but not really.
image lighter
amaro
rise
sierra
earlybird
inkwell (b+w)
walden
valencia
bad filters
toaster
nashville
1977
kelvin

7. Photography rules.
Light.
Golden hour.
Rule of thirds.
Close.
Wide.
Perspective.
Details.
Portrait.
Leading lines.
Moment.

8. SHOOT
<then>
EDIT
<then>
SHARE

9. #apps

10. Choose your own
adventure.

11. #cameras

12. ProCamera
Difficulty Level: 1
Use it for: Shooting all the time. Great
basic toning, exposure, cropping and
straightening tools.
Protip: Use either volume button for the
shutter release.

13. Hipstamatic
Difficulty Level: 1
Use it for: Lo-mo shooting from the hip.
Random acts of photographic serendipity.
Experimenting with lenses and film to find
new looks.
Protip: This is not the best app for daily
photography because of its lack of control.
But it can be fun.

14. #editingapps

15. Camera+
Difficulty Level: 1
Use it for: A good backup camera and it's
really useful Clarity filter.
Protip: The Clarity filter can help fix a
backlit picture really quickly. It evens out
even some bad images, but it has a limit.

16. SquareReady Pro
Difficulty Level: 1.5
Use it for: when you don't want to use a
square image. This creates a white
background that matches Instagram. Looks
great!
Protip: For quickest results, pinch your
image to make it a bit smaller and then
click on the bottom right button with four
arrows to center it.

17. Difficulty Level: 2
Use it for: Creating collages of your
images. You can pick templates and then
add images one by one. Drag the bars to
resize the windows.
Protip: Make sure to select a border that
matches the color of the filter border in
your final product!
Pic Frame

18. BlendCam
Difficulty Level: 3
Use it for: Stacking images on top of each
other with transparency to create a double
exposure effect.
Protip: Different blending modes produce
dramatically different results.

19. Lo-Mob
Difficulty Level: 2
Use it for: Old-timey and vintage filters with
an array of borders much broader than
Instagram. Watch out for overuse.
Protip: You have to choose a filter that
matches the shape of your picture. If it's
square, pick a square filter.

20. FilterStorm
Difficulty Level: 4.5
Use it for: Everything you would use
Photoshop for on a PC, only with your
thumbs.
Protip: This app is the best way to add
masks and layers to your images so you
only change certain parts. If you get the
hang of it, it's awesome.

21. Decim8
Difficulty Level: ∞
Use it for: Adding digital noise like stacked
ProTools plug-ins to your images. Like
Radiolab for Instagram.
Protip: There is no try. Only do.
?

22. #OtherApps
• PS Express Photoshop dumbed down for your phone.
• Wood Camera Not the best camera but a fun assortment of filters.
• Noir If vignettes are your thing, this is your app.
• ScratchCam Add imperfections to photos so they look, you know, old.
• Pic Grungr Same thing as ScratchCam, but more punk rawk.
• 645 Pro Ridiculously intricate camera app that can do anything.
• Hueless Black and white only camera. For purists and Dick Van Dyke.
• Diptic Another collage app with a few different features.

23. Sharing is caring.
Facebook: Just turn on
the switch.
Twitter: Share. Click on the three dots.
Then type away w/ character counts and
Twitter handles.
3
1
2
4

24. 1-2-3 Rule
• Post one picture.
• Like two pictures.
• Comment on three pictures.

25. See and Be Seen
• Twitter for pictures.
• Use hashtags to find topics.
• Use hashtags to be found.
• Wanna be seen?
Use #losangeles.