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Strategic
                         Alignment
            The Architecture of Effective Organisations

                          Dr Norman Chorn




Monday, 11 April 2011
Using webinars

                    • flexible and convenient - but with some
                        drawbacks
                    • limited by bandwidth and internet speed
                    • so slides seem boring
                    • sorry!

Monday, 11 April 2011
Dr Norman Chorn

          Future Builder

          Organisation architect

          Change master

          Thought Leaders Mentor




Monday, 11 April 2011
Today
                   What’s the purpose?
                   Introductions
                   Our two days together
                   Coaching sessions
                   Preparation
                   Questions
Monday, 11 April 2011
To design and build effective
                        organisations through...


              hy are
                          Strategic Alignment
           W              Organisation Architecture
           w e here?      Future Building
                          Thought Leadership




Monday, 11 April 2011
Jeff Brenman




Monday, 11 April 2011
Day 1                    Day 1


      Program map                    Growth pathways
      Strategic alignment            Future building


      Strategic alignment exercise   Future building exercise



      Organisation architecture      Thought leadership



      Org architecture exercise      Thought Leadership in practice


Monday, 11 April 2011
Strategic Alignment
                           Operating Environment
                                                     identify customer
                             (Customers / Markets)   needs


                                                     develop strategic
                                  Strategy           response


                                  Culture
                                                     define requisite
                                                     culture

                                                     shape leadership
                                Leadership           behaviours

Monday, 11 April 2011
Organisation architecture




Monday, 11 April 2011
Organisation architecture
                  Family and         IWI        Schooling      ECEs       Tertiary instit.
                  community




                                                                                             Systems integrator -
                Customer          Customer     Customer      Customer      Customer
                interface         interface    interface     interface     interface



                Value              Value         Value         Value         Value
             proposition        proposition   proposition   proposition   proposition


                               Value chain services / processes - part of VPs

                        Support services / processes - part of org infrastructure

                                       Leadership team and OCE


Monday, 11 April 2011
Pathways to growth

                                                                  Product / service
                                                                     innovation




                                       Customer intimacy




                         Operational
                         excellence

                                                   Adapted from
                                                   The Alchemy of Growth (Baghai, Coley & White 1999)
                                                   Building Corporate Resilience (Chorn, 2006)




Monday, 11 April 2011
Simple distinction

  Planning = setting objectives and actions to achieve a goal



  Strategy = positioning and equipping the organisation for
  the future




Monday, 11 April 2011
Back-casting                                                  Future
                                                                 capabilities


                                                                   Future
                                                                 capabilities
                    Action plan to develop
                      future capabilities
                                                                   Future
                                                                 capabilities
                          Now
                                                                   Future
                                              Some 50 - 70%      capabilities
                                                  of these
                                              capabilities are
                                             likely to overlap
                                                                  Future
Monday, 11 April 2011
“Thought leadership centers on earning trust and
          credibility. Thought leaders get noticed by offering
          something different—information, insights, and ideas, for
          instance.
         	

Thought leadership positions you and your company as
            an industry authority and resource and trusted advisor by
            establishing your reputation as a generous contributor to
            your industry.”




Monday, 11 April 2011
See what is really   Adjust how you   Build a movement
                            going on          share ideas        of followers



                        Know what you        Share what you   Connect your ideas
                            know                 know            with others



                                                                How creative
                   Know who you are Share who you are         people get things
                                                                   done




Monday, 11 April 2011
Perspective   Adaptability   Advocacy




                         Expertise     Delivery      Clicking




                        Uniqueness    Positioning    Execution




Monday, 11 April 2011
Preparing for your
            coaching session
                what issues are you grappling
                with at work?
                what areas do you wish to apply
                in your work?
                how could we make some
                positive changes at work?

Monday, 11 April 2011
Preparing for the workshop

                 Book on “Strategic Alignment”

                 Articles posted online

                 Issues to pursue in coaching

Monday, 11 April 2011
Questions or
                         comments?


Monday, 11 April 2011

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Strategic alignment webinar lo bandwidth version

  • 1. Strategic Alignment The Architecture of Effective Organisations Dr Norman Chorn Monday, 11 April 2011
  • 2. Using webinars • flexible and convenient - but with some drawbacks • limited by bandwidth and internet speed • so slides seem boring • sorry! Monday, 11 April 2011
  • 3. Dr Norman Chorn Future Builder Organisation architect Change master Thought Leaders Mentor Monday, 11 April 2011
  • 4. Today What’s the purpose? Introductions Our two days together Coaching sessions Preparation Questions Monday, 11 April 2011
  • 5. To design and build effective organisations through... hy are Strategic Alignment W Organisation Architecture w e here? Future Building Thought Leadership Monday, 11 April 2011
  • 7. Day 1 Day 1 Program map Growth pathways Strategic alignment Future building Strategic alignment exercise Future building exercise Organisation architecture Thought leadership Org architecture exercise Thought Leadership in practice Monday, 11 April 2011
  • 8. Strategic Alignment Operating Environment identify customer (Customers / Markets) needs develop strategic Strategy response Culture define requisite culture shape leadership Leadership behaviours Monday, 11 April 2011
  • 10. Organisation architecture Family and IWI Schooling ECEs Tertiary instit. community Systems integrator - Customer Customer Customer Customer Customer interface interface interface interface interface Value Value Value Value Value proposition proposition proposition proposition proposition Value chain services / processes - part of VPs Support services / processes - part of org infrastructure Leadership team and OCE Monday, 11 April 2011
  • 11. Pathways to growth Product / service innovation Customer intimacy Operational excellence Adapted from The Alchemy of Growth (Baghai, Coley & White 1999) Building Corporate Resilience (Chorn, 2006) Monday, 11 April 2011
  • 12. Simple distinction Planning = setting objectives and actions to achieve a goal Strategy = positioning and equipping the organisation for the future Monday, 11 April 2011
  • 13. Back-casting Future capabilities Future capabilities Action plan to develop future capabilities Future capabilities Now Future Some 50 - 70% capabilities of these capabilities are likely to overlap Future Monday, 11 April 2011
  • 14. “Thought leadership centers on earning trust and credibility. Thought leaders get noticed by offering something different—information, insights, and ideas, for instance. Thought leadership positions you and your company as an industry authority and resource and trusted advisor by establishing your reputation as a generous contributor to your industry.” Monday, 11 April 2011
  • 15. See what is really Adjust how you Build a movement going on share ideas of followers Know what you Share what you Connect your ideas know know with others How creative Know who you are Share who you are people get things done Monday, 11 April 2011
  • 16. Perspective Adaptability Advocacy Expertise Delivery Clicking Uniqueness Positioning Execution Monday, 11 April 2011
  • 17. Preparing for your coaching session what issues are you grappling with at work? what areas do you wish to apply in your work? how could we make some positive changes at work? Monday, 11 April 2011
  • 18. Preparing for the workshop Book on “Strategic Alignment” Articles posted online Issues to pursue in coaching Monday, 11 April 2011
  • 19. Questions or comments? Monday, 11 April 2011