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DAMAC Properties   April 2012
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Why Dubai?
        Why DAMAC?




                     3
“ Imagine New York without crime… that’s Dubai ’’


    “ Imagine London without its erratic weather… that’s Dubai ’’


                            “ Imagine Tokyo minus the congestion… that’s Dubai ’’


    “ Imagine sun and sand year round… that’s Dubai’’


                               “ Imagine 100% business and 0% tax… that’s Dubai’’


    “Charming as Venice, buzzing as Hong Kong… that’s Dubai’’


                “More fashion than Paris, more beaches than Miami… that’s Dubai’’


                      “ More gold than Fort Knox… that’s Dubai’’




4
’’Few other cities in the world, have so many landmarks
                                                                          that have become global firsts’’
The Burj Khalifa - The World’s Tallest Building
Burj Al Arab - World’s first 7 Star Hotel
Dubai Mall - One of the World’s Largest Malls
The Palm Island - The World’s Largest Man Made Island
Dubai Marina - One of the Largest Man Made Marinas in
the World
Atlantis, the Palm - One of the Largest Open Air Marine
Habitats in the World
Dubai Metro - The Longest Driverless Network
Deira Gold Souq - The Largest Gold Bazaar in the World
Floating Bridge - The Longest Floating Bridge in the World
Largest Flag - The World’s Largest Flag at Union House
Ski Dubai - First Indoor Ski Resort in the Middle East
Dubai World Cup - The World’s Richest Horse Race




                                                                                                                       5
’’ The Global Country Brand Index ranks Dubai 2nd as the
       place most people would like to start doing business!“



    The Global Competitiveness Report placed UAE 1st in the Region and 8th in the World in terms of quality of
    Infrastructure.
    Free Zones - The first free zones in the world for IT, Outsourcing, Media, Biotechnology among others.
    The Dubai Financial Market (DFM) was established in March 2000 as a secondary market for trading
    securities and bonds, both local and foreign.
    Sheikh Maktoum International Airport in Jebel Ali - Will be the world’s largest cargo and passenger hub
    with an annual cargo capacity of 12 million tons and a passenger capacity of 120 million passengers per
    year.
    Dubai remains the most favored location in the Middle east for multinational corporations to establish their
    regional headquarters.
    According to Colliers International, more than 60% of global investors are planning to purchase property
    over the next 12 months.




6
’’If you are looking for a unique destination that is a
 dynamic business centre and a tourist paradise, offering
   more attractions, shopping, fine dining and quality
                 hotels, it’s definitely Dubai’’
Dubai’s Key Advantages

•	 Strategic location & well established trading links exist with the greater than 1.5 billion people in the
   neighboring region covering the Gulf, Middle East/Eastern Mediterranean, CIS, Central Asia, Africa and
   the Asian sub-continent.

•	 Dubai’s total international trade has grown on average by over 11% per year since 1988 and regional
   economic growth and liberalization should boost demand further.

•	 A buoyant local economy strategically located in the midst of one of the world’s richest regions and well
   endowed with ample supplies of cheap energy and primary aluminum; also adjacent to major regional
   suppliers of vital agro-export commodities.

•	 Diversified - varied and significant import requirements generate opportunities for product suppliers
   and re-exporters.

•	 Accessible - served by over 120 shipping lines and linked via 120 airlines to over 200 global destinations.

•	 Open - no exchange controls, quotas or trade barriers.




                                                                                                                 7
“You might want to know who is investing in Dubai
                   property market? Lets find out…“

    •	 According to Colliers International, more than 60% of global investors are planning to purchase property
       over the next 12 months.
    •	 Dubai Land Department figures show that the number of property transactions increased by 31% from
       Q2, 2010 to Q2, 2011.
    •	 The total value of property transactions increased by 59% in the same period. This supports the view
       that many of the MENA buyers are buying luxury high-end properties.
    •	 Jones Lang LaSalle’s recent survey of institutional real estate investors showed that interest is becoming
       increasingly focused on the UAE, Saudi Arabia, and Qatar, with significantly more potential buyers than
       sellers of real estate in each of these markets.
    •	 Asian investors are also beginning to enter the middle and lower end segments of the market according
       to Jones Lang LaSalle.




    SOURCE: JONES LANG LASALLE - DUBAI CITY PROFILE REPORT – SEPTEMBER 2011 & COLLIERS




8
“Why invest now and not
 wait for a year or two?
     Here is why..”
•	 There is an inverse relationship between
   stocks and property – as global stock
   markets fall, the value of property sales rises.
•	 Property is seen to be a safer investment
   than stocks during periods of economic
   volatility.
•	 According to Jones Lang LaSalle, the decline
   in the stock market is positive for “quality”
   property investments in Dubai.
•	 Investors make money from property by
   either buying low or selling high, or both.
   Now is the time to buy low.




SOURCE: JONES LANG LASALLE - DUBAI CITY PROFILE
REPORT – SEPTEMBER 2011 & COLLIERS




                                                      9
Did you know?
     •	 Dubai International Airport was rated as the World’s fourth busiest International Airport in 2010.
     •	 It enjoyed a record year in 2011 in terms of passenger growth and is on its way to becoming the second busiest airport in the world!
     •	 According to a recent study by Capa Centre for Aviation, Dubai International Airport will soon emerge as the second busiest airport in the world, leap-frogging
        Hong Kong and Charles de Gaulle!
     •	 The report’s analysis of seat capacity found that the airport’s winter 2011-12 schedule will push Dubai into the second spot worldwide!


     Airline Operators Operating Margin, 2010 (%)                                                 Worlds Busiest Airports
                                                                                                  By International Passenger Traffic, 2010 (m)


         AMR
                                                                                                    Heathrow (UK) 60.9
         Lufthansa
                                                                                                    Charles De Gaulle (France) 53.2

         United Continental
                                                                                                    Hong Kong Int. (China) 49.8

         Emirates
                                                                                                    Dubai Int. (UAE) 46.3


         Cathay Pacific                                                                             Frankfurt (Germany) 46.3




     Sources: Morgan, Stanley: Bloomberg;Airports Council International
10
Global House Price Index - Knight Frank
The Knight Frank Global House Price lndex was established in 2006 and is the definitive means for investors and developers to monitor and compare the performance of mainstream
residential markets across the world. The index is compiled on a quarterly basis using official government statistics or central bank data where available.


Knight Frank Global House Price Index                                                                      Knight Frank Global House Price Index
                             12-month             6-month              3-month                                                                 12-month             6-month             3-month
                                                                                      Latest data if not                                                                                               Latest data if not
 Rank      Country           % change            % change             % change                              Rank          Country              % change            % change            % change
                                                                                          Q4 2011                                                                                                          Q4 2011
                         (Q4 2010-Q4 2011)   (Q2 2011-Q4 2011)    (Q3 2011-Q4 2011)                                                        (Q4 2010-Q4 2011)   (Q2 2011-Q4 2011)   (Q3 2011-Q4 2011)
   1        Brazil*            26.3%               10.2%                4.2%                                  27             Croatia             0.2%                1.0%                0.2%
   2       Estonia             12.3%               4.4%                 1.3%                                  28             Finland             -0.4%               -2.5%               -1.4%
   3      Hong Kong            11.3%               -2.7%                -2.4%                                 29              Israel             -1.2%               -3.0%               -1.8%
                                                                                                              30            Hungary              -1.4%               -2.3%               -1.0%              Q3 2011
   4         India             11.1%                2.8%                 3.3%
                                                                                                              31            China**              -2.1%               -2.4%               -4.3%
   5       Slovenia            10.1%                3.8%                -0.9%              Q3 2011
                                                                                                              32               Italy             -2.3%               -1.4%               -0.7%
  6          Iceland           8.1%                4.4%                 2.7%                                  33       Slovak Republic           -2.7%               -1.6%               -1.0%
  7         Norway             8.0%                -0.1%                -0.4%                                 34            Sweden               -2.8%               -3.5%               -3.3%
  8           Turkey           7.7%                 4.6%                 2.4%                                 35              Japan              -3.2%               -1.5%               -0.8%
  9         Malaysia           6.6%                 2.7%                -1.3%              Q3 2011            36          Netherlands            -3.3%                2.4%               -1.7%
  10         Canada            6.5%                 6.1%                 2.2%              Q3 2011            37         United States           -3.7%               -1.3%               -1.4%
  11      Switzerland          5.5%                 3.6%                 3.2%                                 38             Taiwan              -4.1%              -51-.1%               1.8%
  12        Germany            5.4%                 5.5%                 2.7%                                 39              Latvia             -4.3%               -1.2%               -0.2%
  13         Austria           5.1%                 1.1%                 4.1%              Q3 2011            40            Australia            -4.8%               -2.9%               -1.0%
  14       Indonesia           5.1%                 1.6%                 1.2%                                 41            Denmark              -5.0%               -5.3%               -5.3%              Q3 2011
  15      Singapore            4.6%                 1.4%                 0.3%                                 42            Portugal             -5.1%               -4.9%               -2.8%
  16     Luxembourg            4.4%                 3.6%                 2.3%              Q3 2011            43        Czech Republic           -5.2%               -1.5%               -0.9%
  17          France           4.3%                 1.7%                -0.6%                                 44             Greece              -5.9%               -4.6%               -2.8%
  18        Belgium            4.2%                 3.1%                 3.0%              Q3 2011            45            Bulgaria             -6.2%               -2.4%               -1.5%
  19     South Africa          3.6%                -0.2%                -1.0%                                 46             Poland              -6.6%               -2.9%               -0.9%
  20       Colombia            3.2%                 3.6%                 2.8%              Q3 2011            47              Jersey             -6.8%               -6.6%               -1.6%
  21     New Zealand           3.1%                 2.2%                 0.7%                                 48              Spain              -6.8%               -3.1%               -1.8%
  22        Morocco            2.9%                 0.6%                -0.5%                                 49            Ukraine              -7.0%               -3.3%                0.3%              Q3 2011
  23       Lithuania           2.6%                -5.7%                -2.6%              Q3 2011            50              Russia             -9.3%                3.5%                1.8%
  24          Malta            1.8%                 5.5%                 3.4%              Q3 2011            51             Cyprus              -9.5%               -5.2%               -4.4%              Q3 2011
  25    United Kingdom         1.1%                -1.2%                -1.1%                                 52             Ireland            -16.7%                9.0%               -5.4%
  26      Dubai UAE            0.5%                0.4%                 2.3%                               *Based on asking prices
                                                                                                           **Based on Beijing & Shanghai




                                                                                                                                                                                                                            11
Dubai population 2000 - 2015
                                                                      5,000,000
                                                                      4,500,000
                                                                      4,000,000
                                                                      3,500,000
                                                                      3,000,000
                                                                      2,500,000
                                                                      2,000,000

                 Dubai 2015 Strategic Plan                            1,500,000
                                                                      1,000,000
                                                                        500,000
     THE OUTLINE
                                                                                      2000     01       02    03 04    05 06     07 08 09      10      11 12    13        14    15
     •   Strategic hub location
                                                                                                       Population Growth              Population Forecast
     •    Multi-Trillion fiscal reserves
     •    Politically Stable
                                                                                                  Per Capita GDP USD$ 2000 - 2015
     •    Now non-oil dependent                                         50,000
     •    Strong regulatory environment                                 45,000
                                                                        40,000
     •    Free of all Income Tax and Corporation Tax
                                                                        35,000
     •    Lifestyle destination                                         30,000
     THE VISION                                                         25,000
                                                                        20,000
     •    To be the top tourism destination in the world
                                                                        15,000
     •    To be the global onshore financial centre of choice           10,000
        for the world’s leading financial institutions                   5,000

     •    To “house” the world’s largest IT corporations in                   0
                                                                                    2000     01     02       03 04    05 06     07 08 09    10      11    12 13      14    15
        central free zones like TECOM such as to Cisco,
                                                                                                  Per Capita GDP Growth             Per Capita GDP Forecast
        Microsoft, IBM, DELL
                                                                                                         Visitor Growth 2000 - 2015
                                                                       16,000,000
     SOURCE: http://www.ameinfo.com/news/Company_News/G/               14,000,000
     Government_of_Dubai/Dubai_Strategic_Plan_2015                     12,000,000
                                                                       10,000,000
                                                                        8,000,000
                                                                        6,000,000
                                                                        4,000,000
                                                                        2,000,000
                                                                                  0
                                                                                      2000        01     02    03 04    05 06     07 08 09       10      11   12 13       14    15

                                                                                                               Visitor Growth       Visitor Forecast
12
                                                                Source: Dubai Strategic Plan
Why DAMAC?   13
DAMAC Properties - Who we are ?

     As the region’s largest private developer, DAMAC Properties
     has an established pedigree and a proven track record for
     delivering some of the most luxurious residential, commercial,
     retail, leisure and hospitality developments in the Middle East.
     As an internationally acclaimed developer, DAMAC
     Properties has a diverse real estate portfolio which includes
     architecturally inspiring super-tall towers, deluxe hotel
     apartments and a boutique shopping mall in Egypt.
     The company’s position as a premium developer has been
     reinforced through a series of strategic collaborations and
     partnerships with leading international designers, architects
     and consultants.
     DAMAC Properties has completed 36 buildings to date with
     7,374 units and spanning 13,132,484.00 sq feet
     In addition, DAMAC Properties has a further 50 buildings
     at various stages of progress across the Middle East and
     North Africa region. These consist of 9,849 units, spanning
     16,886,151.00 sq feet




14
DAMAC Properties’ building for a
       sustainable future

DAMAC Properties is strategically focused on sustainable
development. The company is renowned for identifying the most
sought after locations in the world and enhancing them to create
a harmonious synergy between the natural environment and the
developer’s concept of luxury living.
At DAMAC Properties, sustainability not only refers to the
incorporation of innovative energy saving solutions from the
design phase to construction, but also the establishment of a
sustainable development pipeline which will deliver value to
customers for many years to come.
DAMAC Properties’ credentials in this sphere were recognized by
the 2011 Big Project BGreen Awards, in which the company was
named ‘Developer of the Year.’
The developer has been delivering premium properties to
customers for the last decade. It has been redefining the urban
landscape, contributing to the creation of communities as well as
providing stable long term investment opportunities within the
region’s real estate sector.
There are very few developers in the world who could claim to
match DAMAC Properties’ achievements across such a diverse
range of regional markets.




                                                                    15
efining                                                          ifferentiated                                                       istinctive


     DAMAC Properties defines luxury across seven countries.           Luxury is in the detail. DAMAC Properties focuses on the           A development by DAMAC Properties stands out from the
     With a string of prestigious international property awards, the   finer points and searches the world for premium materials to       crowd. Through a combination of striking architecture, the use
     developer sets the benchmark for quality and style. Whether       accentuate and distinguish its developments. Whether its crystal   of premium materials and distinctive interior design concepts,
     it’s Versace branded residences in Saudi Arabia and Lebanon,      imported from Austria or leather couriered from Italy, DAMAC       DAMAC Properties creates its own unequivocal space.
     or high rise penthouses in Dubai, DAMAC Properties has set        Properties will go to the ends of the earth to create its own      It’s therefore not surprising that distinctive names like
     new expectations for quality and luxury across the Middle East    unique style.                                                      Versace Home choose to partner with DAMAC Properties
     region.                                                                                                                              in the Middle East.



     Luxury across 7 countries                                         Luxury in the detail                                               Versace branded apartments




16
eveloping                                                        ominant                                                                  elivering


DAMAC Properties is always evolving, always expanding, always     DAMAC Properties dominates the premium market segment,                   DAMAC Properties delivers on its promises. To date, DAMAC
growing. With fifty projects currently under development across   with over 30 million square feet of luxury. It is the largest private,   Properties has handed over 36 buildings, including 7374 units,
the region, spanning 17 million square feet, DAMAC Properties     luxury developer in the Middle East.                                     over a development footprint of more than 13 million square
development footprint is vast and only getting larger. DAMAC                                                                               feet. Its portfolio of delivered projects has received international
Properties has the size and scope to keep developing and                                                                                   acclaim with an impressive display of awards and accolades.
continue delivering.




50 Buildings                                                      30 million sq. ft. of luxury                                             36 buildings delivered
under development




                                                                                                                                                                                                                  17
DAMAC Properties
                                    An Award Winning Luxury Property Developer
                                                   2005 - 2011
     DAMAC Properties is a global leader in real estate development and has back-to-back wins in the most prestigious real estate awards in the
     world; ‘The Bloomberg International Property Awards’. In 2011, DAMAC Properties’‘Park Towers’ development in Dubai was named ‘The Best
     Mixed-Use Development’ in the world. Also in late 2011, DAMAC Properties was named ‘Developer of the Year’ in the Regional Big Project
     BGreen Awards.
     This collection of regional and international awards reinforces DAMAC Properties’ pedigree as a luxury developer and represents an
     expansion of the award-winning property development portfolio. It is further recognition of the company’s ability in consistently delivering
     some of the most luxurious residential, commercial and retail properties in the world.




18
19
Iconic
                                           Towers


     Hospitality      Branded Residences




     Luxury Offices   Retail & Malls




20
The Promise delivered
DAMAC Properties has completed 36 buildings to date with 7,374 units and
                    spanning 13,132,484.00 sq feet




                                                                           21
Ocean Heights at the Dubai Marina was completed in 2011.


     Ocean Heights is an 84 storey, 612 unit development situated in the premium acreage of
     Dubai, surrounded by five-star resorts, boutique hotels and breathtaking developments. At
     Ocean Heights, experience the finer points of luxury apartment living at its finest.
     If anything can match the elegance of its exteriors, it is the interiors. Every corner of Ocean
     Heights complements its intriguing architecture. When you close your doors and windows,
     you don’t loose breathtaking views of the azure-blue sea.




22                                                                                       Delivered
Park Towers at the Dubai International Financial Centre was completed in 2011.


Park Towers is an international award winning two-tower mixed use project in the heart of
the Dubai International Financial Centre. Each tower is 49 storeys high, and offer exquisitely
designed 1, 2 & 3 bedroom apartments offering panoramic views of the financial hub and
provides for the ultimate in exclusivity and comfort.
The two towers are designed to provide a luxurious yet comfortable setting. Already a Dubai
real estate icon, the intelligent design of Park Towers is a feature in itself.




Delivered                                                                                        23
Marina Terrace in Dubai Marina was completed in 2006.


     DAMAC Properties’ first project to be completed, Marina Terrace set new standards for
     opulence, exclusivity, and luxury living.
     Its contemporary design and sensibility exudes grace and style. Every apartment in Marina
     Terrace is designed to maximize the panoramic views from Dubai Marina’s finest waterfront
     location.
     A world of elegance, privacy and international sophistication in one of Dubai’s most dazzling
     marina settings.




24                                                                                    Delivered
The Waves in Dubai Marina was completed in 2006.


The Waves is a 600,000 sq. ft, two-tower residential project situated in the heart of the Dubai
Marina.
Consistent occupancy rates in excess of 97% shows that the modern design blended with the
most advanced amenities and a breathtaking view of the Marina, makes it one of the most
desired residential addresses in the Dubai Marina.




Delivered                                                                                         25
Smart Heights in TECOM was completed in 2010.


     SMART Heights offers office space as a smart investment. Owning an office in the heart of the
     Technology & Media Freezone (TECOM) gives your business the competitive edge, reduces
     overheads and increases productivity.




26                                                                                  Delivered
Executive Heights in TECOM was completed in 2009.


Executive Heights is the calling card of global & regional businesses. A 25 floor structure offering
360,000 Sq. ft. of office space with state of the art communications and networking technology
to keep your business on the move at all times.




Delivered                                                                                          27
Lake Terrace in Jumeirah Lake Towers was completed in 2008.


     Lake Terrace was designed by award winning architects WS Atkins, the team behind the
     famous Burj Al Arab, and is a stunning display of modern architecture.
     Dubai Marina, Emirates Golf Club, International Hotels and impressive new retail malls are
     some of the leisure facilities just a short stroll away.




28                                                                                    Delivered
Lake View in Jumeirah Lake Towers was completed in 2008.


Living at Jumeirah Lake Towers is all about exceeding expectations - be it realising an
investment or dreaming of a lakeside lifestyle. Lake View raises 40 storeys on the waterfront at
Jumeirah Lake Towers.
Lake View offers a range of studio, 1 & 2 bedroom apartments, each with access to an array of
recreational and retail outlets .




Delivered                                                                                          29
Business Tower in Business Bay was completed in 2011.


     Business Tower is symbol of dynamism and growth. On the water in Business Bay, this is a
     signature commercial building which stands out amongst other properties in Dubai.
     A property investment with a distinguishable identity from the surrounding buildings.
     Business Tower in Business Bay is undoubtedly a prime Dubai real estate destination for both
     work and leisure.




30                                                                                   Delivered
The Crescent at the International Media Production Zone was completed in 2010.


The Crescent features studio, 1&2 bedroom apartments, with a unique floor plan that affords
you panoramic views of the surrounding landscape and picturesque lake.
Offering the conveniences of a master-planned community this Dubai real estate investment
has shopping, restaurants and recreation facilities.




Delivered                                                                                     31
XL Tower in Business Bay was completed in 2011.


     Situated at the gateway to Downtown Dubai, XL Tower provides an ideal location and
     the infrastructure for multi-national corporations to establish their local, regional and
     international headquarters.
     XL Tower sits on the water-front, with views across water to Dubai’s tallest building, the Burj
     Khalifa.




32                                                                                      Delivered
Emirates Gardens in Jumeirah Village was completed in 2010.


A Mediterranean themed architectural style, Emirates Gardens is where every detail shows
care and every furnishing spells class.
The development is a delightful combination of 3 buildings, Gardenia, Lavender and Rose. A
low rise development, which is only four storeys high. Exquisitely punctuating the Dubai real
estate landscape with refined style and elegance, Emirates Gardens is also host to retail and
restaurants on the ground level alongside the street.




Delivered                                                                                       33
Lago Vista in the International Media Production Zone was completed in 2010.


     Lago Vista is a three tower development gracefully designed around a crescent-shaped
     portico. Tower A and C are 21 floors while Tower B is 24 floors
     Designed to give space and the freedom to live life to its fullest, close enough to see the
     glittering lights of the city, but far enough away not to hear the noise. These bright and airy
     apartments are your refuge from the hustle and bustle of life in the big city.




34                                                                                       Delivered
Emirates Gardens in Jumeirah Village was completed in 2011.


Emirates Gardens 2 is a freehold residential development centrally located near Dubai Media
City, Dubai Internet City and Jebel Ali Freezone, the location is central, yet serene.
The development is a delightful combination of 3 buildings, Maple, Magnolia and Mulberry. A
low rise development, just four floors high. A diverse selection of spacious Mediterranean and
Arabic themed studio, 1 & 2 bedroom apartments.




Delivered                                                                                        35
Tuscan Residiences in Jumeirah Village was completed in 2011.


     Tuscan Residence is strategically positioned near Dubai Media City, Dubai Internet City and
     the Jebel Ali Freezones.
     Mediterranean and Arabic architecture, a three building development, Florence, Siena and
     Arezzo stand side-by-side in a trilogy. Enjoy a quiet, serene lifestyle, without compromising on
     proximity to the city. Studio, 1 & 2 bedroom apartments, with balconies and terraces.




36                                                                                       Delivered
The Progress – Under construction
DAMAC Properties has 50 buildings at various stages of progress across the Middle East
 and North Africa region. These consist of 9,849 units, spanning 16,886,151.00 sq feet




                                                                                         37
Burjside Boulevard is DAMAC’s first luxury serviced Hotel Apartment development, and is
     located opposite the Dubai Mall, with unobstructed exclusive views of the Burj Khalifa.
     Managed as per five-star international hotel standards by hospitality management company
     ’DAMAC Suites & Spa’, Burjside Boulevard offers contemporary opulent 3, 2 and 1 bedroom
     apartments with fully equipped kitchens.
     •	   Housekeeping
     •	   Room service
     •	   Concierge
     •	   Restaurant and coffee lounge
     •	   Residents lounge
     •	   Sauna and Spa
     •	   Swimming pool
     •	   State of the art Gymnasium
     Personalized services including Private Chef Service, Personal Shopping Service, Baby Sitting
     Service, Butler Service, Spa Services within the private confines of apartments.
     Other luxury services include Private Yacht Charter, Private Jet Charter, Limousine and
     Chauffeur Service.




                   Structure completed
38
39
Burjside Terrace is a luxury serviced apartment development overlooking the Burj Khalifa,
     Business Bay lake view, Al Khail Road and walking distance to Dubai mall. Burjside Terrace
     offers contemporary opulent 3, 2, 1 bedroom and studio apartments, fully furnished and
     serviced to the highest levels.
     Managed as per five-star international hotel standards by hospitality management company
     ‘DAMAC Suites & Spa’, Burjside Terrace offers contemporary opulent 3, 2 and 1 bedroom
     apartments with fully equipped kitchens.
     •	   Housekeeping
     •	   Room service
     •	   Concierge
     •	   Restaurant and coffee lounge
     •	   Residents lounge
     •	   Sauna and Spa
     •	   Swimming pool
     •	   State of the art Gymnasium
     Personalized services including Private Chef Service, Personal Shopping Service, Baby Sitting
     Service, Butler Service, Spa Services within the private confines of apartments.
     Other luxury services include Private Yacht Charter, Private Jet Charter, Limousine and
     Chauffeur Service.




                 Piling works complete
40
41
A prime location is central to fine living. The Residences at Business Central, in Dubai’s
     emerging central Business Bay district is superbly located close to the world’ s tallest
     building, the biggest mall and the most prestigious square kilometer of land in the world.
     This residential address offers you a Dubai apartment with a refreshing perspective on luxury
     living. Choice of thoughtfully appointed 1, 2 & 3 bedroom Dubai apartments.


     •	   Landscaped gardens
     •	   Modern Gymnasium
     •	   Swimming pool
     •	   Barbeque area
     •	   Children’s outdoor play area
     •	   Retail on ground & mezzanine
     •	   Shopping arcade




                       Topped out
42
From the moment you step inside DAMAC Heights, you›ll be swept away into the lap of luxury.
Overlooking the Palm Jumeirah, the 8th man-made wonder of the world, this signature tower
offers the most exclusive penthouses, duplexes, 3, 2 and 1 bedroom apartments in the world.
When looking for apartments in Dubai, look no further than DAMAC Heights.


•	   Security access control
•	   Intelligent control of cooling, heating and lighting
•	   Central monitoring and control of building services
•	   Meeting room for parties and gatherings
•	   Temperature controlled swimming pool
•	   Sauna/Steam/Spa bath and Gymnasium
•	   Barbecue area
•	   Ample covered car parking on multiple levels




                                                            Main works commenced
                                                                                              43
Located in the heart of the Dubai World Central Residential City and close to the world’s
     largest airport, the Dubai World Central Al Maktoum International Airport (JXB), Amber
     Residence offers a long term Dubai property investment. It’s Dubai real estate right in the
     middle of Dubai’s logistics corridor.

     •	   Swimming pool
     •	   State of the art Gymnasium
     •	   Multi-purpose activity room
     •	   Retail on ground floor
     •	   Conceirge desk
     •	   Restaurants and Coffee shops




                    Level 9 in progress
44
Located in Majan in Dubailand, you’ll definitely stop to admire the diverse and unique
architecture of this development. Madison Residences exemplifies the artistic mastery of the
early 20th century Manhattan style of architecture. The exteriors are truly a visual delight and
set a hallmark of excellence.

Situated close to the Jebel Ali Airport, the Arabian Ranches, Dubai Sports City and the Mall of
the Emirates.

•	   Gymnasium
•	   Swimming pool
•	   Reception desk
•	   Restaurants and cafes




                                                                    Topped out
                                                                                                   45
Located in Jumeirah Village with architecture that captures the exotic mystique of this
     alluring land, Green Park is a truly beautiful residential development (two buildings forming
     a development), in a delightful combination of buildings. Green Park offers the perfect
     duplexes, studios, 1 & 2 bedroom apartments.

     •	 Swimming pool
     •	 State-of-the-art Gymnasium
     •	 Sauna and steam room




                   Level 4 complete
46
Located in the International Media Production Zone, Lakeside is a beautiful residential
development that is aligned around a crescent-shaped portico, and offers a distinct floor plan
that maximizes views across the lake. You will have everything you need to feel at home in
your dream apartment by the lake.

•	   Gymnasium
•	   Steam & sauna room
•	   Swimming pool
•	   Children’s play area
•	   Barbecue area
•	   Function room
•	   Tennis court




                                                           Tower A, B, C & D - Level 13
                                                                                                 47
Located in Jumeirah Village and inspired by Chicago style architecture, Lincoln Park has a
     well articulated and ornamented front entrance, flat roofs with parapet walls and beautifully
     designed roof terraces.


     Brilliant low-rise architecture with the great blue sky as a backdrop, best describes Lincoln
     Park. Situated near Dubai Sports City, the Arabian Ranches and Mall of the Emirates.


     •	 Gymnasium
     •	 Swimming pool
     •	 Retail & restaurants on ground level




                      Topped out
48
Suburbia, located in Downtown Jebel Ali, is a spectacular real estate development comprising
of 2 towers with spacious townhouses. Inspired by a montage of Moroccan architecture,
incorporating bright colour schemes, geometrical patterns and richly ornamented exteriors,
Suburbia captures the exotic mystique of this alluring land.

•	   Townhouses offer - triplex, duplex and single floor dwelling
•	   Open roof terraces
•	   24-hr concierge and help desk facilities
•	   Outdoor swimming pool
•	   Jogging track
•	   State-of-the-art Gymnasium
•	   Children play area
•	   Retail on ground floor
•	   Restaurants with outdoor settings




                                                                    Topped out
                                                                                               49
DAMAC Properties
          Abu Dhabi




     Reem Island, Abu Dhabi




50
Reem Island, Abu Dhabi


Marina Bay is a mixed-use tower on Abu Dhabi’s Reem Island with residential, retail and prime
commercial space. Located in close proximity to two 5-star hotels, Marina Bay offers you an
Abu Dhabi apartment with exquisite views of the canal that connects the entire development.
Indulge in the pleasure of owning a waterfront Abu Dhabi property, and a lifestyle where the sky
and bay meet outside your balcony. A distinguished lifestyle investment for connoisseurs of fine
living.


•	   Premium retail space with boutiques and small shops
•	   Restaurant and cafes
•	   A pool overlooking serene waterfront
•	   State-of-the-art Gymnasium
•	   Steam, sauna & massages
•	   Children’s playroom
•	   Residents lounge




                                                                    Topped out
                                                                                                   51
A triumph of futuristic design with a true statement of the ultimate lifestyle, Oceanscape, on Al
     Reem Island, is an iconic mixed used landmark development, dynamically occupying pride of
     place on the water’s edge. Residents can enjoy uninterrupted views of the sea as they settle in
     to this vibrant district. Oceanscape offers exclusive sea-facing Abu Dhabi townhouses above the
     podium, boutique retail space over 3 levels and manicured landscaping and gardens to enhance
     the appeal of the surrounds.


     •	   Island living on one of Abu Dhabi’s natural islands
     •	   Less than 1 kilometer from the Abu Dhabi CBD
     •	   Coffee shops
     •	   Swimming pool overlooking the mangroves and the sea
     •	   State of the art Gymnasium
     •	   24-hour security
     •	   Jacuzzis
     •	   Residents lounge




                Top Slab Works completed
52
DAMAC Properties
    Jordan




                   53
The Heights, in Abdali - located in the heart of Amman, is a unique Jordan real estate
     opportunity to build a new downtown for a vibrant city. A carefully crafted plan spanning more
     than one million square meters of construction.
     •	   State-of-the-art Gymnasium
     •	   Temperature controlled swimming pool
     •	   Retail on ground & mezzanine levels
     •	   Cafe
     •	   Juice bar




                   Level 26 complete
54
The Courtyard is a Jordan real estate marvel, located at the gateway to the Abdali master plan.
A unique lifestyle choice with an open roof terrace, lofts and parking at basement level. At The
Courtyard you can enjoy state-of-the-art infrastructure and services. Certainly the finest of
Jordan apartments.


•	   Open roof terrace
•	   State-of-the-art Gymnasium
•	   Temperature controlled swimming pool
•	   Retail on ground & mezzanine levels
•	   Cafe
•	   Juice bar




                                                            Ground floor pour completed
                                                                                                   55
The Lofts are located at the gateway to the Abdali master plan. Undoubtedly, the finest address
     of the privileged few. These Jordan apartments offer a unique lifestyle choice with homes that
     feature high ceilings and wide open spaces that exude an elegant style and sense of freedom.
     Ideal for lovers of modern living.
     •	   Jacuzzi
     •	   Sauna and steam
     •	   State-of-the-art Gymnasium
     •	   Temperature controlled swimming pool
     •	   Restaurants
     •	   Cafe
     •	   Juice bar
     •	   Underground parking




             1st Floor Verticals under progress
56
DAMAC Properties
    Qatar




                   57
With an ultra-modern and sleek architectural design, Business Square is among the most stylish
     towers in the Qatar real estate market. Vibrant with a modern atmosphere, this mixed-use Doha
     property is one of the leading developments in the region, and a Qatar real estate gem.
     •	   Hi-speed internet
     •	   Swipe access
     •	   Business lounge
     •	   Health club
     •	   State of the art Gymnasium
     •	   Multi-function room
     •	   Retail on ground level
     •	   Restaurants
     •	   Boutiques
     •	   Multi-level car parking
     •	   24-hr security & security camera




                   1st Floor in progress
58
With an exhilarating modern design, The Piazza is situated in Qatar’s largest domestic
development, Lusail. Its unique exterior meshes a palate of colour, creating a visual display
against the backdrop of the blue sky. The Piazza offers a Qatar real estate investment
opportunity from the largest private property developer in the region.


•	   State-of-the-art Gymnasium
•	   Temperature controlled swimming pool
•	   Retail on ground & mezzanine levels
•	   Cafe
•	   Juice bars
•	   Close proximity to World Cup 2022 matches




                                                                 First Floor in progress
                                                                                                59
DAMAC Properties
         Egypt




60
Park Avenue on Cairo Alex Desert Road will be Cairo’s premier boutique retail and commercial
destination, with 657 retail units and 84 office units over 120,625 sqm of developed land. There is
also provision for 2,050 parking spaces. Ten minutes from the pyramids of Giza, 30 minutes from
downtown Cairo and 45 minutes from Cairo International Airport, Park Avenue is an exclusive
world of boutique retail and office space, a destination to shop and enjoy with friends & family.


•	   657 retail outlets
•	   Premium office spaces
•	   Excellent connectivity
•	   Modern infrastructure and emergency systems
•	   Masterful combination of design, space and detail




                                                          Handover for fit - out commenced
                                                                                                      61
DAMAC Properties
       Saudi Arabia




62
Luxurious Jeddah apartments are nestled in beautifully landscaped surrounds and among the
finest of Saudi Arabia real estate. Al Jawharah features a double height lobby, designer guest
lounge and multi-level car parking. In terms of Saudi Arabia property, Al Jawharah sets a new
benchmark for luxury.


•	   Located on the Jeddah Corniche
•	   Views of the Red Sea
•	   Lavish penthouses
•	   3, 2 & 1 bedroom apartments




                                                                 Level 17 complete
                                                                                                 63
Located on the Jeddah Corniche on the coast of the Red Sea, the top ten floors of Al Jawharah
     will feature DAMAC Residences with interiors by Versace Home. These luxurious Jeddah
     apartments are nestled in beautifully landscaped surrounds and among the finest of Saudi
     Arabian real estate.
     The essence and uniqueness of Versace Home style is to combine the appeal of precious
     materials with beautiful and decorative innovations. It expresses Versace’s highest standard for
     elegance and the quality is, of course, excellent, due to the attention toward detail and superb
     craftsmanship.
     Whether a property is being purchased as an investment, or as a place to live, distinguishing
     features are becoming increasingly important to ensure the value of the property continues
     to grow. Interior design is one of the main reasons a customer will choose to purchase a
     particular apartment over another of similar specifications. After location and internal floor
     space, interior design can be a defining factor in the purchase decision.




64
65
DAMAC Properties
        Lebanon




66
DAMAC Tower in Solidere Beirut is not just an address, it’s a lifestyle. The jewel of the Lebanon
real estate market, DAMAC Tower is unrivalled, having won the world’s most prestigious
property award for ‘Best High Rise Architecture.’

Designed to epitomize luxury living through a unique partnership with world renowned Italian
designer VERSACE Home, each Beirut apartment boasts the finest fixtures and fittings with a
choice of stunning contemporary design packages available.

•	   28 storey tower
•	   1, 2, 3 and 4 bedroom apartments
•	   Terraces with unique design
•	   Grand double height lobby
•	   Convenient elevator access from parking levels to the apartments
•	   Camera surveillance covering multiple floor parking
•	   Smart Home technology enabled
•	   Spa bathrooms with Jacuzzi, Steam and Sauna where applicable
•	   Drivers area
•	   Private storage spaces




                                                              Main Contractor appointed
                                                                                                    67
68
69
Ocean Heights Sales Office                                                    Park Towers
         Al Sufouh Road                                             Dubai International Financial Centre
            Dubai, UAE                                                            Dubai, UAE
       Tel: +971 4 4508777                                                  Tel : +971 4 3763600
      FAX: +971 4 4542891                                                  Fax : +971 4 3731490
 oceanheights@damacgroup.com                                          parktowers@damacgroup.com




                                       www.damacproperties.com

DAMAC Properties has taken all care to ensure the accuracy of facts included in the presentation. The information was
 accurate at the time of preparation. DAMAC Properties disclaim any liability should any information or matter in this
                                        presentation be inaccurate in any way.

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Dubai Property Market Investment Guide

  • 1. DAMAC Properties April 2012
  • 2. 2
  • 3. Why Dubai? Why DAMAC? 3
  • 4. “ Imagine New York without crime… that’s Dubai ’’ “ Imagine London without its erratic weather… that’s Dubai ’’ “ Imagine Tokyo minus the congestion… that’s Dubai ’’ “ Imagine sun and sand year round… that’s Dubai’’ “ Imagine 100% business and 0% tax… that’s Dubai’’ “Charming as Venice, buzzing as Hong Kong… that’s Dubai’’ “More fashion than Paris, more beaches than Miami… that’s Dubai’’ “ More gold than Fort Knox… that’s Dubai’’ 4
  • 5. ’’Few other cities in the world, have so many landmarks that have become global firsts’’ The Burj Khalifa - The World’s Tallest Building Burj Al Arab - World’s first 7 Star Hotel Dubai Mall - One of the World’s Largest Malls The Palm Island - The World’s Largest Man Made Island Dubai Marina - One of the Largest Man Made Marinas in the World Atlantis, the Palm - One of the Largest Open Air Marine Habitats in the World Dubai Metro - The Longest Driverless Network Deira Gold Souq - The Largest Gold Bazaar in the World Floating Bridge - The Longest Floating Bridge in the World Largest Flag - The World’s Largest Flag at Union House Ski Dubai - First Indoor Ski Resort in the Middle East Dubai World Cup - The World’s Richest Horse Race 5
  • 6. ’’ The Global Country Brand Index ranks Dubai 2nd as the place most people would like to start doing business!“ The Global Competitiveness Report placed UAE 1st in the Region and 8th in the World in terms of quality of Infrastructure. Free Zones - The first free zones in the world for IT, Outsourcing, Media, Biotechnology among others. The Dubai Financial Market (DFM) was established in March 2000 as a secondary market for trading securities and bonds, both local and foreign. Sheikh Maktoum International Airport in Jebel Ali - Will be the world’s largest cargo and passenger hub with an annual cargo capacity of 12 million tons and a passenger capacity of 120 million passengers per year. Dubai remains the most favored location in the Middle east for multinational corporations to establish their regional headquarters. According to Colliers International, more than 60% of global investors are planning to purchase property over the next 12 months. 6
  • 7. ’’If you are looking for a unique destination that is a dynamic business centre and a tourist paradise, offering more attractions, shopping, fine dining and quality hotels, it’s definitely Dubai’’ Dubai’s Key Advantages • Strategic location & well established trading links exist with the greater than 1.5 billion people in the neighboring region covering the Gulf, Middle East/Eastern Mediterranean, CIS, Central Asia, Africa and the Asian sub-continent. • Dubai’s total international trade has grown on average by over 11% per year since 1988 and regional economic growth and liberalization should boost demand further. • A buoyant local economy strategically located in the midst of one of the world’s richest regions and well endowed with ample supplies of cheap energy and primary aluminum; also adjacent to major regional suppliers of vital agro-export commodities. • Diversified - varied and significant import requirements generate opportunities for product suppliers and re-exporters. • Accessible - served by over 120 shipping lines and linked via 120 airlines to over 200 global destinations. • Open - no exchange controls, quotas or trade barriers. 7
  • 8. “You might want to know who is investing in Dubai property market? Lets find out…“ • According to Colliers International, more than 60% of global investors are planning to purchase property over the next 12 months. • Dubai Land Department figures show that the number of property transactions increased by 31% from Q2, 2010 to Q2, 2011. • The total value of property transactions increased by 59% in the same period. This supports the view that many of the MENA buyers are buying luxury high-end properties. • Jones Lang LaSalle’s recent survey of institutional real estate investors showed that interest is becoming increasingly focused on the UAE, Saudi Arabia, and Qatar, with significantly more potential buyers than sellers of real estate in each of these markets. • Asian investors are also beginning to enter the middle and lower end segments of the market according to Jones Lang LaSalle. SOURCE: JONES LANG LASALLE - DUBAI CITY PROFILE REPORT – SEPTEMBER 2011 & COLLIERS 8
  • 9. “Why invest now and not wait for a year or two? Here is why..” • There is an inverse relationship between stocks and property – as global stock markets fall, the value of property sales rises. • Property is seen to be a safer investment than stocks during periods of economic volatility. • According to Jones Lang LaSalle, the decline in the stock market is positive for “quality” property investments in Dubai. • Investors make money from property by either buying low or selling high, or both. Now is the time to buy low. SOURCE: JONES LANG LASALLE - DUBAI CITY PROFILE REPORT – SEPTEMBER 2011 & COLLIERS 9
  • 10. Did you know? • Dubai International Airport was rated as the World’s fourth busiest International Airport in 2010. • It enjoyed a record year in 2011 in terms of passenger growth and is on its way to becoming the second busiest airport in the world! • According to a recent study by Capa Centre for Aviation, Dubai International Airport will soon emerge as the second busiest airport in the world, leap-frogging Hong Kong and Charles de Gaulle! • The report’s analysis of seat capacity found that the airport’s winter 2011-12 schedule will push Dubai into the second spot worldwide! Airline Operators Operating Margin, 2010 (%) Worlds Busiest Airports By International Passenger Traffic, 2010 (m) AMR Heathrow (UK) 60.9 Lufthansa Charles De Gaulle (France) 53.2 United Continental Hong Kong Int. (China) 49.8 Emirates Dubai Int. (UAE) 46.3 Cathay Pacific Frankfurt (Germany) 46.3 Sources: Morgan, Stanley: Bloomberg;Airports Council International 10
  • 11. Global House Price Index - Knight Frank The Knight Frank Global House Price lndex was established in 2006 and is the definitive means for investors and developers to monitor and compare the performance of mainstream residential markets across the world. The index is compiled on a quarterly basis using official government statistics or central bank data where available. Knight Frank Global House Price Index Knight Frank Global House Price Index 12-month 6-month 3-month 12-month 6-month 3-month Latest data if not Latest data if not Rank Country % change % change % change Rank Country % change % change % change Q4 2011 Q4 2011 (Q4 2010-Q4 2011) (Q2 2011-Q4 2011) (Q3 2011-Q4 2011) (Q4 2010-Q4 2011) (Q2 2011-Q4 2011) (Q3 2011-Q4 2011) 1 Brazil* 26.3% 10.2% 4.2% 27 Croatia 0.2% 1.0% 0.2% 2 Estonia 12.3% 4.4% 1.3% 28 Finland -0.4% -2.5% -1.4% 3 Hong Kong 11.3% -2.7% -2.4% 29 Israel -1.2% -3.0% -1.8% 30 Hungary -1.4% -2.3% -1.0% Q3 2011 4 India 11.1% 2.8% 3.3% 31 China** -2.1% -2.4% -4.3% 5 Slovenia 10.1% 3.8% -0.9% Q3 2011 32 Italy -2.3% -1.4% -0.7% 6 Iceland 8.1% 4.4% 2.7% 33 Slovak Republic -2.7% -1.6% -1.0% 7 Norway 8.0% -0.1% -0.4% 34 Sweden -2.8% -3.5% -3.3% 8 Turkey 7.7% 4.6% 2.4% 35 Japan -3.2% -1.5% -0.8% 9 Malaysia 6.6% 2.7% -1.3% Q3 2011 36 Netherlands -3.3% 2.4% -1.7% 10 Canada 6.5% 6.1% 2.2% Q3 2011 37 United States -3.7% -1.3% -1.4% 11 Switzerland 5.5% 3.6% 3.2% 38 Taiwan -4.1% -51-.1% 1.8% 12 Germany 5.4% 5.5% 2.7% 39 Latvia -4.3% -1.2% -0.2% 13 Austria 5.1% 1.1% 4.1% Q3 2011 40 Australia -4.8% -2.9% -1.0% 14 Indonesia 5.1% 1.6% 1.2% 41 Denmark -5.0% -5.3% -5.3% Q3 2011 15 Singapore 4.6% 1.4% 0.3% 42 Portugal -5.1% -4.9% -2.8% 16 Luxembourg 4.4% 3.6% 2.3% Q3 2011 43 Czech Republic -5.2% -1.5% -0.9% 17 France 4.3% 1.7% -0.6% 44 Greece -5.9% -4.6% -2.8% 18 Belgium 4.2% 3.1% 3.0% Q3 2011 45 Bulgaria -6.2% -2.4% -1.5% 19 South Africa 3.6% -0.2% -1.0% 46 Poland -6.6% -2.9% -0.9% 20 Colombia 3.2% 3.6% 2.8% Q3 2011 47 Jersey -6.8% -6.6% -1.6% 21 New Zealand 3.1% 2.2% 0.7% 48 Spain -6.8% -3.1% -1.8% 22 Morocco 2.9% 0.6% -0.5% 49 Ukraine -7.0% -3.3% 0.3% Q3 2011 23 Lithuania 2.6% -5.7% -2.6% Q3 2011 50 Russia -9.3% 3.5% 1.8% 24 Malta 1.8% 5.5% 3.4% Q3 2011 51 Cyprus -9.5% -5.2% -4.4% Q3 2011 25 United Kingdom 1.1% -1.2% -1.1% 52 Ireland -16.7% 9.0% -5.4% 26 Dubai UAE 0.5% 0.4% 2.3% *Based on asking prices **Based on Beijing & Shanghai 11
  • 12. Dubai population 2000 - 2015 5,000,000 4,500,000 4,000,000 3,500,000 3,000,000 2,500,000 2,000,000 Dubai 2015 Strategic Plan 1,500,000 1,000,000 500,000 THE OUTLINE 2000 01 02 03 04 05 06 07 08 09 10 11 12 13 14 15 • Strategic hub location Population Growth Population Forecast • Multi-Trillion fiscal reserves • Politically Stable Per Capita GDP USD$ 2000 - 2015 • Now non-oil dependent 50,000 • Strong regulatory environment 45,000 40,000 • Free of all Income Tax and Corporation Tax 35,000 • Lifestyle destination 30,000 THE VISION 25,000 20,000 • To be the top tourism destination in the world 15,000 • To be the global onshore financial centre of choice 10,000 for the world’s leading financial institutions 5,000 • To “house” the world’s largest IT corporations in 0 2000 01 02 03 04 05 06 07 08 09 10 11 12 13 14 15 central free zones like TECOM such as to Cisco, Per Capita GDP Growth Per Capita GDP Forecast Microsoft, IBM, DELL Visitor Growth 2000 - 2015 16,000,000 SOURCE: http://www.ameinfo.com/news/Company_News/G/ 14,000,000 Government_of_Dubai/Dubai_Strategic_Plan_2015 12,000,000 10,000,000 8,000,000 6,000,000 4,000,000 2,000,000 0 2000 01 02 03 04 05 06 07 08 09 10 11 12 13 14 15 Visitor Growth Visitor Forecast 12 Source: Dubai Strategic Plan
  • 14. DAMAC Properties - Who we are ? As the region’s largest private developer, DAMAC Properties has an established pedigree and a proven track record for delivering some of the most luxurious residential, commercial, retail, leisure and hospitality developments in the Middle East. As an internationally acclaimed developer, DAMAC Properties has a diverse real estate portfolio which includes architecturally inspiring super-tall towers, deluxe hotel apartments and a boutique shopping mall in Egypt. The company’s position as a premium developer has been reinforced through a series of strategic collaborations and partnerships with leading international designers, architects and consultants. DAMAC Properties has completed 36 buildings to date with 7,374 units and spanning 13,132,484.00 sq feet In addition, DAMAC Properties has a further 50 buildings at various stages of progress across the Middle East and North Africa region. These consist of 9,849 units, spanning 16,886,151.00 sq feet 14
  • 15. DAMAC Properties’ building for a sustainable future DAMAC Properties is strategically focused on sustainable development. The company is renowned for identifying the most sought after locations in the world and enhancing them to create a harmonious synergy between the natural environment and the developer’s concept of luxury living. At DAMAC Properties, sustainability not only refers to the incorporation of innovative energy saving solutions from the design phase to construction, but also the establishment of a sustainable development pipeline which will deliver value to customers for many years to come. DAMAC Properties’ credentials in this sphere were recognized by the 2011 Big Project BGreen Awards, in which the company was named ‘Developer of the Year.’ The developer has been delivering premium properties to customers for the last decade. It has been redefining the urban landscape, contributing to the creation of communities as well as providing stable long term investment opportunities within the region’s real estate sector. There are very few developers in the world who could claim to match DAMAC Properties’ achievements across such a diverse range of regional markets. 15
  • 16. efining ifferentiated istinctive DAMAC Properties defines luxury across seven countries. Luxury is in the detail. DAMAC Properties focuses on the A development by DAMAC Properties stands out from the With a string of prestigious international property awards, the finer points and searches the world for premium materials to crowd. Through a combination of striking architecture, the use developer sets the benchmark for quality and style. Whether accentuate and distinguish its developments. Whether its crystal of premium materials and distinctive interior design concepts, it’s Versace branded residences in Saudi Arabia and Lebanon, imported from Austria or leather couriered from Italy, DAMAC DAMAC Properties creates its own unequivocal space. or high rise penthouses in Dubai, DAMAC Properties has set Properties will go to the ends of the earth to create its own It’s therefore not surprising that distinctive names like new expectations for quality and luxury across the Middle East unique style. Versace Home choose to partner with DAMAC Properties region. in the Middle East. Luxury across 7 countries Luxury in the detail Versace branded apartments 16
  • 17. eveloping ominant elivering DAMAC Properties is always evolving, always expanding, always DAMAC Properties dominates the premium market segment, DAMAC Properties delivers on its promises. To date, DAMAC growing. With fifty projects currently under development across with over 30 million square feet of luxury. It is the largest private, Properties has handed over 36 buildings, including 7374 units, the region, spanning 17 million square feet, DAMAC Properties luxury developer in the Middle East. over a development footprint of more than 13 million square development footprint is vast and only getting larger. DAMAC feet. Its portfolio of delivered projects has received international Properties has the size and scope to keep developing and acclaim with an impressive display of awards and accolades. continue delivering. 50 Buildings 30 million sq. ft. of luxury 36 buildings delivered under development 17
  • 18. DAMAC Properties An Award Winning Luxury Property Developer 2005 - 2011 DAMAC Properties is a global leader in real estate development and has back-to-back wins in the most prestigious real estate awards in the world; ‘The Bloomberg International Property Awards’. In 2011, DAMAC Properties’‘Park Towers’ development in Dubai was named ‘The Best Mixed-Use Development’ in the world. Also in late 2011, DAMAC Properties was named ‘Developer of the Year’ in the Regional Big Project BGreen Awards. This collection of regional and international awards reinforces DAMAC Properties’ pedigree as a luxury developer and represents an expansion of the award-winning property development portfolio. It is further recognition of the company’s ability in consistently delivering some of the most luxurious residential, commercial and retail properties in the world. 18
  • 19. 19
  • 20. Iconic Towers Hospitality Branded Residences Luxury Offices Retail & Malls 20
  • 21. The Promise delivered DAMAC Properties has completed 36 buildings to date with 7,374 units and spanning 13,132,484.00 sq feet 21
  • 22. Ocean Heights at the Dubai Marina was completed in 2011. Ocean Heights is an 84 storey, 612 unit development situated in the premium acreage of Dubai, surrounded by five-star resorts, boutique hotels and breathtaking developments. At Ocean Heights, experience the finer points of luxury apartment living at its finest. If anything can match the elegance of its exteriors, it is the interiors. Every corner of Ocean Heights complements its intriguing architecture. When you close your doors and windows, you don’t loose breathtaking views of the azure-blue sea. 22 Delivered
  • 23. Park Towers at the Dubai International Financial Centre was completed in 2011. Park Towers is an international award winning two-tower mixed use project in the heart of the Dubai International Financial Centre. Each tower is 49 storeys high, and offer exquisitely designed 1, 2 & 3 bedroom apartments offering panoramic views of the financial hub and provides for the ultimate in exclusivity and comfort. The two towers are designed to provide a luxurious yet comfortable setting. Already a Dubai real estate icon, the intelligent design of Park Towers is a feature in itself. Delivered 23
  • 24. Marina Terrace in Dubai Marina was completed in 2006. DAMAC Properties’ first project to be completed, Marina Terrace set new standards for opulence, exclusivity, and luxury living. Its contemporary design and sensibility exudes grace and style. Every apartment in Marina Terrace is designed to maximize the panoramic views from Dubai Marina’s finest waterfront location. A world of elegance, privacy and international sophistication in one of Dubai’s most dazzling marina settings. 24 Delivered
  • 25. The Waves in Dubai Marina was completed in 2006. The Waves is a 600,000 sq. ft, two-tower residential project situated in the heart of the Dubai Marina. Consistent occupancy rates in excess of 97% shows that the modern design blended with the most advanced amenities and a breathtaking view of the Marina, makes it one of the most desired residential addresses in the Dubai Marina. Delivered 25
  • 26. Smart Heights in TECOM was completed in 2010. SMART Heights offers office space as a smart investment. Owning an office in the heart of the Technology & Media Freezone (TECOM) gives your business the competitive edge, reduces overheads and increases productivity. 26 Delivered
  • 27. Executive Heights in TECOM was completed in 2009. Executive Heights is the calling card of global & regional businesses. A 25 floor structure offering 360,000 Sq. ft. of office space with state of the art communications and networking technology to keep your business on the move at all times. Delivered 27
  • 28. Lake Terrace in Jumeirah Lake Towers was completed in 2008. Lake Terrace was designed by award winning architects WS Atkins, the team behind the famous Burj Al Arab, and is a stunning display of modern architecture. Dubai Marina, Emirates Golf Club, International Hotels and impressive new retail malls are some of the leisure facilities just a short stroll away. 28 Delivered
  • 29. Lake View in Jumeirah Lake Towers was completed in 2008. Living at Jumeirah Lake Towers is all about exceeding expectations - be it realising an investment or dreaming of a lakeside lifestyle. Lake View raises 40 storeys on the waterfront at Jumeirah Lake Towers. Lake View offers a range of studio, 1 & 2 bedroom apartments, each with access to an array of recreational and retail outlets . Delivered 29
  • 30. Business Tower in Business Bay was completed in 2011. Business Tower is symbol of dynamism and growth. On the water in Business Bay, this is a signature commercial building which stands out amongst other properties in Dubai. A property investment with a distinguishable identity from the surrounding buildings. Business Tower in Business Bay is undoubtedly a prime Dubai real estate destination for both work and leisure. 30 Delivered
  • 31. The Crescent at the International Media Production Zone was completed in 2010. The Crescent features studio, 1&2 bedroom apartments, with a unique floor plan that affords you panoramic views of the surrounding landscape and picturesque lake. Offering the conveniences of a master-planned community this Dubai real estate investment has shopping, restaurants and recreation facilities. Delivered 31
  • 32. XL Tower in Business Bay was completed in 2011. Situated at the gateway to Downtown Dubai, XL Tower provides an ideal location and the infrastructure for multi-national corporations to establish their local, regional and international headquarters. XL Tower sits on the water-front, with views across water to Dubai’s tallest building, the Burj Khalifa. 32 Delivered
  • 33. Emirates Gardens in Jumeirah Village was completed in 2010. A Mediterranean themed architectural style, Emirates Gardens is where every detail shows care and every furnishing spells class. The development is a delightful combination of 3 buildings, Gardenia, Lavender and Rose. A low rise development, which is only four storeys high. Exquisitely punctuating the Dubai real estate landscape with refined style and elegance, Emirates Gardens is also host to retail and restaurants on the ground level alongside the street. Delivered 33
  • 34. Lago Vista in the International Media Production Zone was completed in 2010. Lago Vista is a three tower development gracefully designed around a crescent-shaped portico. Tower A and C are 21 floors while Tower B is 24 floors Designed to give space and the freedom to live life to its fullest, close enough to see the glittering lights of the city, but far enough away not to hear the noise. These bright and airy apartments are your refuge from the hustle and bustle of life in the big city. 34 Delivered
  • 35. Emirates Gardens in Jumeirah Village was completed in 2011. Emirates Gardens 2 is a freehold residential development centrally located near Dubai Media City, Dubai Internet City and Jebel Ali Freezone, the location is central, yet serene. The development is a delightful combination of 3 buildings, Maple, Magnolia and Mulberry. A low rise development, just four floors high. A diverse selection of spacious Mediterranean and Arabic themed studio, 1 & 2 bedroom apartments. Delivered 35
  • 36. Tuscan Residiences in Jumeirah Village was completed in 2011. Tuscan Residence is strategically positioned near Dubai Media City, Dubai Internet City and the Jebel Ali Freezones. Mediterranean and Arabic architecture, a three building development, Florence, Siena and Arezzo stand side-by-side in a trilogy. Enjoy a quiet, serene lifestyle, without compromising on proximity to the city. Studio, 1 & 2 bedroom apartments, with balconies and terraces. 36 Delivered
  • 37. The Progress – Under construction DAMAC Properties has 50 buildings at various stages of progress across the Middle East and North Africa region. These consist of 9,849 units, spanning 16,886,151.00 sq feet 37
  • 38. Burjside Boulevard is DAMAC’s first luxury serviced Hotel Apartment development, and is located opposite the Dubai Mall, with unobstructed exclusive views of the Burj Khalifa. Managed as per five-star international hotel standards by hospitality management company ’DAMAC Suites & Spa’, Burjside Boulevard offers contemporary opulent 3, 2 and 1 bedroom apartments with fully equipped kitchens. • Housekeeping • Room service • Concierge • Restaurant and coffee lounge • Residents lounge • Sauna and Spa • Swimming pool • State of the art Gymnasium Personalized services including Private Chef Service, Personal Shopping Service, Baby Sitting Service, Butler Service, Spa Services within the private confines of apartments. Other luxury services include Private Yacht Charter, Private Jet Charter, Limousine and Chauffeur Service. Structure completed 38
  • 39. 39
  • 40. Burjside Terrace is a luxury serviced apartment development overlooking the Burj Khalifa, Business Bay lake view, Al Khail Road and walking distance to Dubai mall. Burjside Terrace offers contemporary opulent 3, 2, 1 bedroom and studio apartments, fully furnished and serviced to the highest levels. Managed as per five-star international hotel standards by hospitality management company ‘DAMAC Suites & Spa’, Burjside Terrace offers contemporary opulent 3, 2 and 1 bedroom apartments with fully equipped kitchens. • Housekeeping • Room service • Concierge • Restaurant and coffee lounge • Residents lounge • Sauna and Spa • Swimming pool • State of the art Gymnasium Personalized services including Private Chef Service, Personal Shopping Service, Baby Sitting Service, Butler Service, Spa Services within the private confines of apartments. Other luxury services include Private Yacht Charter, Private Jet Charter, Limousine and Chauffeur Service. Piling works complete 40
  • 41. 41
  • 42. A prime location is central to fine living. The Residences at Business Central, in Dubai’s emerging central Business Bay district is superbly located close to the world’ s tallest building, the biggest mall and the most prestigious square kilometer of land in the world. This residential address offers you a Dubai apartment with a refreshing perspective on luxury living. Choice of thoughtfully appointed 1, 2 & 3 bedroom Dubai apartments. • Landscaped gardens • Modern Gymnasium • Swimming pool • Barbeque area • Children’s outdoor play area • Retail on ground & mezzanine • Shopping arcade Topped out 42
  • 43. From the moment you step inside DAMAC Heights, you›ll be swept away into the lap of luxury. Overlooking the Palm Jumeirah, the 8th man-made wonder of the world, this signature tower offers the most exclusive penthouses, duplexes, 3, 2 and 1 bedroom apartments in the world. When looking for apartments in Dubai, look no further than DAMAC Heights. • Security access control • Intelligent control of cooling, heating and lighting • Central monitoring and control of building services • Meeting room for parties and gatherings • Temperature controlled swimming pool • Sauna/Steam/Spa bath and Gymnasium • Barbecue area • Ample covered car parking on multiple levels Main works commenced 43
  • 44. Located in the heart of the Dubai World Central Residential City and close to the world’s largest airport, the Dubai World Central Al Maktoum International Airport (JXB), Amber Residence offers a long term Dubai property investment. It’s Dubai real estate right in the middle of Dubai’s logistics corridor. • Swimming pool • State of the art Gymnasium • Multi-purpose activity room • Retail on ground floor • Conceirge desk • Restaurants and Coffee shops Level 9 in progress 44
  • 45. Located in Majan in Dubailand, you’ll definitely stop to admire the diverse and unique architecture of this development. Madison Residences exemplifies the artistic mastery of the early 20th century Manhattan style of architecture. The exteriors are truly a visual delight and set a hallmark of excellence. Situated close to the Jebel Ali Airport, the Arabian Ranches, Dubai Sports City and the Mall of the Emirates. • Gymnasium • Swimming pool • Reception desk • Restaurants and cafes Topped out 45
  • 46. Located in Jumeirah Village with architecture that captures the exotic mystique of this alluring land, Green Park is a truly beautiful residential development (two buildings forming a development), in a delightful combination of buildings. Green Park offers the perfect duplexes, studios, 1 & 2 bedroom apartments. • Swimming pool • State-of-the-art Gymnasium • Sauna and steam room Level 4 complete 46
  • 47. Located in the International Media Production Zone, Lakeside is a beautiful residential development that is aligned around a crescent-shaped portico, and offers a distinct floor plan that maximizes views across the lake. You will have everything you need to feel at home in your dream apartment by the lake. • Gymnasium • Steam & sauna room • Swimming pool • Children’s play area • Barbecue area • Function room • Tennis court Tower A, B, C & D - Level 13 47
  • 48. Located in Jumeirah Village and inspired by Chicago style architecture, Lincoln Park has a well articulated and ornamented front entrance, flat roofs with parapet walls and beautifully designed roof terraces. Brilliant low-rise architecture with the great blue sky as a backdrop, best describes Lincoln Park. Situated near Dubai Sports City, the Arabian Ranches and Mall of the Emirates. • Gymnasium • Swimming pool • Retail & restaurants on ground level Topped out 48
  • 49. Suburbia, located in Downtown Jebel Ali, is a spectacular real estate development comprising of 2 towers with spacious townhouses. Inspired by a montage of Moroccan architecture, incorporating bright colour schemes, geometrical patterns and richly ornamented exteriors, Suburbia captures the exotic mystique of this alluring land. • Townhouses offer - triplex, duplex and single floor dwelling • Open roof terraces • 24-hr concierge and help desk facilities • Outdoor swimming pool • Jogging track • State-of-the-art Gymnasium • Children play area • Retail on ground floor • Restaurants with outdoor settings Topped out 49
  • 50. DAMAC Properties Abu Dhabi Reem Island, Abu Dhabi 50
  • 51. Reem Island, Abu Dhabi Marina Bay is a mixed-use tower on Abu Dhabi’s Reem Island with residential, retail and prime commercial space. Located in close proximity to two 5-star hotels, Marina Bay offers you an Abu Dhabi apartment with exquisite views of the canal that connects the entire development. Indulge in the pleasure of owning a waterfront Abu Dhabi property, and a lifestyle where the sky and bay meet outside your balcony. A distinguished lifestyle investment for connoisseurs of fine living. • Premium retail space with boutiques and small shops • Restaurant and cafes • A pool overlooking serene waterfront • State-of-the-art Gymnasium • Steam, sauna & massages • Children’s playroom • Residents lounge Topped out 51
  • 52. A triumph of futuristic design with a true statement of the ultimate lifestyle, Oceanscape, on Al Reem Island, is an iconic mixed used landmark development, dynamically occupying pride of place on the water’s edge. Residents can enjoy uninterrupted views of the sea as they settle in to this vibrant district. Oceanscape offers exclusive sea-facing Abu Dhabi townhouses above the podium, boutique retail space over 3 levels and manicured landscaping and gardens to enhance the appeal of the surrounds. • Island living on one of Abu Dhabi’s natural islands • Less than 1 kilometer from the Abu Dhabi CBD • Coffee shops • Swimming pool overlooking the mangroves and the sea • State of the art Gymnasium • 24-hour security • Jacuzzis • Residents lounge Top Slab Works completed 52
  • 53. DAMAC Properties Jordan 53
  • 54. The Heights, in Abdali - located in the heart of Amman, is a unique Jordan real estate opportunity to build a new downtown for a vibrant city. A carefully crafted plan spanning more than one million square meters of construction. • State-of-the-art Gymnasium • Temperature controlled swimming pool • Retail on ground & mezzanine levels • Cafe • Juice bar Level 26 complete 54
  • 55. The Courtyard is a Jordan real estate marvel, located at the gateway to the Abdali master plan. A unique lifestyle choice with an open roof terrace, lofts and parking at basement level. At The Courtyard you can enjoy state-of-the-art infrastructure and services. Certainly the finest of Jordan apartments. • Open roof terrace • State-of-the-art Gymnasium • Temperature controlled swimming pool • Retail on ground & mezzanine levels • Cafe • Juice bar Ground floor pour completed 55
  • 56. The Lofts are located at the gateway to the Abdali master plan. Undoubtedly, the finest address of the privileged few. These Jordan apartments offer a unique lifestyle choice with homes that feature high ceilings and wide open spaces that exude an elegant style and sense of freedom. Ideal for lovers of modern living. • Jacuzzi • Sauna and steam • State-of-the-art Gymnasium • Temperature controlled swimming pool • Restaurants • Cafe • Juice bar • Underground parking 1st Floor Verticals under progress 56
  • 57. DAMAC Properties Qatar 57
  • 58. With an ultra-modern and sleek architectural design, Business Square is among the most stylish towers in the Qatar real estate market. Vibrant with a modern atmosphere, this mixed-use Doha property is one of the leading developments in the region, and a Qatar real estate gem. • Hi-speed internet • Swipe access • Business lounge • Health club • State of the art Gymnasium • Multi-function room • Retail on ground level • Restaurants • Boutiques • Multi-level car parking • 24-hr security & security camera 1st Floor in progress 58
  • 59. With an exhilarating modern design, The Piazza is situated in Qatar’s largest domestic development, Lusail. Its unique exterior meshes a palate of colour, creating a visual display against the backdrop of the blue sky. The Piazza offers a Qatar real estate investment opportunity from the largest private property developer in the region. • State-of-the-art Gymnasium • Temperature controlled swimming pool • Retail on ground & mezzanine levels • Cafe • Juice bars • Close proximity to World Cup 2022 matches First Floor in progress 59
  • 60. DAMAC Properties Egypt 60
  • 61. Park Avenue on Cairo Alex Desert Road will be Cairo’s premier boutique retail and commercial destination, with 657 retail units and 84 office units over 120,625 sqm of developed land. There is also provision for 2,050 parking spaces. Ten minutes from the pyramids of Giza, 30 minutes from downtown Cairo and 45 minutes from Cairo International Airport, Park Avenue is an exclusive world of boutique retail and office space, a destination to shop and enjoy with friends & family. • 657 retail outlets • Premium office spaces • Excellent connectivity • Modern infrastructure and emergency systems • Masterful combination of design, space and detail Handover for fit - out commenced 61
  • 62. DAMAC Properties Saudi Arabia 62
  • 63. Luxurious Jeddah apartments are nestled in beautifully landscaped surrounds and among the finest of Saudi Arabia real estate. Al Jawharah features a double height lobby, designer guest lounge and multi-level car parking. In terms of Saudi Arabia property, Al Jawharah sets a new benchmark for luxury. • Located on the Jeddah Corniche • Views of the Red Sea • Lavish penthouses • 3, 2 & 1 bedroom apartments Level 17 complete 63
  • 64. Located on the Jeddah Corniche on the coast of the Red Sea, the top ten floors of Al Jawharah will feature DAMAC Residences with interiors by Versace Home. These luxurious Jeddah apartments are nestled in beautifully landscaped surrounds and among the finest of Saudi Arabian real estate. The essence and uniqueness of Versace Home style is to combine the appeal of precious materials with beautiful and decorative innovations. It expresses Versace’s highest standard for elegance and the quality is, of course, excellent, due to the attention toward detail and superb craftsmanship. Whether a property is being purchased as an investment, or as a place to live, distinguishing features are becoming increasingly important to ensure the value of the property continues to grow. Interior design is one of the main reasons a customer will choose to purchase a particular apartment over another of similar specifications. After location and internal floor space, interior design can be a defining factor in the purchase decision. 64
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  • 66. DAMAC Properties Lebanon 66
  • 67. DAMAC Tower in Solidere Beirut is not just an address, it’s a lifestyle. The jewel of the Lebanon real estate market, DAMAC Tower is unrivalled, having won the world’s most prestigious property award for ‘Best High Rise Architecture.’ Designed to epitomize luxury living through a unique partnership with world renowned Italian designer VERSACE Home, each Beirut apartment boasts the finest fixtures and fittings with a choice of stunning contemporary design packages available. • 28 storey tower • 1, 2, 3 and 4 bedroom apartments • Terraces with unique design • Grand double height lobby • Convenient elevator access from parking levels to the apartments • Camera surveillance covering multiple floor parking • Smart Home technology enabled • Spa bathrooms with Jacuzzi, Steam and Sauna where applicable • Drivers area • Private storage spaces Main Contractor appointed 67
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  • 70. Ocean Heights Sales Office Park Towers Al Sufouh Road Dubai International Financial Centre Dubai, UAE Dubai, UAE Tel: +971 4 4508777 Tel : +971 4 3763600 FAX: +971 4 4542891 Fax : +971 4 3731490 oceanheights@damacgroup.com parktowers@damacgroup.com www.damacproperties.com DAMAC Properties has taken all care to ensure the accuracy of facts included in the presentation. The information was accurate at the time of preparation. DAMAC Properties disclaim any liability should any information or matter in this presentation be inaccurate in any way.