Mais conteúdo relacionado Semelhante a Local Content + Scale + Creativity = Awesome Strategy (20) Local Content + Scale + Creativity = Awesome Strategy10. Scaling Content
Growth of Additional Expense
Growth Additional Traffic/Revenue
Is Greater Than
Time + Money + Tech
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14. If I had 8 hours to chop
down a tree, I would
spend 6 hours
sharpening my axe
-Abe Lincoln @MikeRamsey
22. It’s critical for each person to
know what their role is and
how it fits into the larger
content process.
-Content Strategy For The Web
“
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30. Local Landing Page Content
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They post every review on the site. Even the bad ones.
34. Local content is not
about being unique…
It’s about BEING local
and useful.
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37. Focus on one location
at a time until you find
a winner.
Then go crazy.
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Notas do Editor Excited to talk about onsite tatics. Year and a half ago, you didn’t even need a website to rank in Google Places.