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Niek Huizenga
www.about.me/niekhuizenga
Business Competition
Workshop Day 1
Business Models and Pitching
Agenda for today
9:00 – Introductions
9:30 – Business Game
12:00 – Break
12:30 – Introduction to
Business Models
14:00 - Recap and closing
Homework!!!
FB.com/NWU.EDC
Welcome to the Enterprise Development Center
Agenda for tomorrow
9:00 – Present your BMC
10:30 – Introduction to pitching
12:30 – Recap and closing
FB.com/NWU.EDC
Welcome to the Enterprise Development Center
Introductions
Are you a nice person?
(people prefer to do business with nice people)
Did you ever had any ideas for a
business, service or product?
(not necessarily good ideas)
Have you ever executed one of your
ideas?
(It doesn’t matter if you failed)
Did you try to make money with this
project?
Entrepreneurs embrace changes
But entrepreneurs are not always understood
Setting up a business is a process
This means: persistence!!
Niek Huizenga
niek@yeah.eu | www.niekhuizenga.com
Lecturer
Entrepreneur
Investor
Consultant
Projects in Silicon Valley USA
coworking space & startup center
coworking space & startup center
coworking space & startup center
coworking space & startup center
Expectations
What are they?
Today and tomorrow is about creativity!!
Is your idea ready to fly?
Business plan? NOT YET!
Step 2:
How does
your
business
model work?
Step 3:
Is it realistic
and feasible?
Step 1:
Define
motives and
ideas
Step 4:
Customer feedback
Step 5:
Start your business
Steps:
1. Idea and motives
2. Business Model
3. Reality check
4. Customer feedback
5. Start!!
Explain!
What problem do you solve?
Who are your customers?
How do you contact your customers?
How to build a relation with your customers?
How do your customers pay you?
What resources do you need?
What activities do you have to perform?
Who are your partners?
What are your costs?
Keep your thoughts…
Business Game
(change slide deck)
Time for lunch
Remember?
What problem do you solve?
Who are your customers?
How do you contact your customers?
How to build a relation with your customers?
How do your customers pay you?
What resources do you need?
What activities do you have to perform?
Who are your partners?
What are your costs?
Business plan? NOT YET!
Step 2:
How does
your
business
model work?
Step 3:
Is it realistic
and feasible?
Step 1:
Define
motives and
ideas
Step 4:
Customer feedback
Step 5:
Start your business
Steps:
1. Idea and motives
2. Business Model
3. Reality check
4. Customer feedback
5. Start!!
Niek Huizenga
www.about.me/niekhuizenga
Business Model Generation
Purpose of the Business Model Canvas
• Learn to use a powerful method that helps you to
transform an idea into a money-generating business
concept.
Remember?
What problem do you solve?
Who are your customers?
How do you contact your customers?
How to build a relation with your customers?
How do your customers pay you?
What resources do you need?
What activities do you have to perform?
Who are your partners?
What are your costs?
Restaurant ‘Crispy Chicken’
One idea, multiple business
models….
Come up with an original business
model for this restaurant.
Expectations
Where they met?
Homework for tomorrow!!
niek@yeah.eu
www.about.me/niekhuizenga

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Business Model Canvas Workshop day 1 (NWU)