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Summary of the workshops ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Google Analytics History
Google Analytics Summary
Introduction to Analytics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Enabling your account for Google Analytics
Account setup and integration with your website
Integrating Google AdWords with Google Analytics
Goal Setup and Transaction tracking
Goal Funnel configuration
Advanced Profile filtering ,[object Object],[object Object],[object Object]
User access control
Customised Variables and User-Defined Variables
Tracking external traffic
Cross domain tracking
“ Super cookie” implementation
Improving data quality
Visitor analysis
Site usage analysis
Using Site Overlay
Inbound traffic analysis
Key phrase analysis
Configuring your dashboard
Using date comparison
Using Dimensions
Performance comparison
Alerts and Analytics Intelligence
Understanding cookies
Advanced Segmentation
Custom Reporting
Internal Site Search
Goal analysis & verification
Funnel Visualisation
Event tracking
Virtual Pageviews
Revenue metrics & transaction tracking
Conversion rate optimisation
Pivot tables
Exporting data
Using regular expressions to filter reports
Scheduling reports
Tracking “non Google” Campaigns
Any more questions? Rob Edlin [email_address] twitter.com/robedlin facebook.com/robedlin uk.linkedin.com/in/robedlin twitter.com/niddocks facebook.com/niddocks

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