A session I did with Paul Reilly where I took the iGaming operators stance and he took the affilaite stance. I talk about how affiliates are harvesting huge amounts of business from brands by ranking on their brand phrases. Paul then counters this by talking about how affiliates can work together and beat operators and how they can win on agility

1. Counter Brand Protection Discover how the operators are planning to reduce your earnings through brand protection and how to counter attack.

4. "Houston - We have a problem"

7. Affiliates ranking for 'bet365' And it's not just us. google.co.uk 'Bet365' Local: UK

8. Affiliates ranking for 'betsson' And it's not just us. google.se 'Betsson' Local: Sweden

9. Affiliates ranking for 'betclic' And it's not just us. google.fr 'betclic' Local: France

10. Affiliates ranking for 'bwin' And it's not just us. google.co.uk 'bwin' Local: UK

11. Here is the issue....

13. Fail = Operators

15. We will fight back!

25. Take that affiliates!

27. Option 1 - Affiliates Response

28. Option 1 - Affiliates Response

29. Option 1 - Affiliates Response

30. Option 1 - Affiliates Response

34. Atom

35. Universe

36. Collaboration is in our design

37. Collaboration is in our design

38. Quiz: Where is this?

39. Answer: Tahrir Square, Cairo

40. London Riots - Clean Up

41. London Riots - Ladbrokes Looting

44. Example....