A tongue-in-cheek look at personal experience in the South African blogging arena. Nothing is to be taken as the absolute truth, advice or suggestion from the author. This is purely an aggressive and alternative viewpoint to the state of blogging in South Africa.

1. Me: sarocks.co.zanicharalambous.comnicharalambous.metwitter.com/nicharryfacebook.com/profile/nharalambous

2. Cash In Transit… If you want to make (and keep) money, shut down your blog…now.

3. The case studies

4. The blogvsThe brand Blog = Content Brand = Product

5. Content will always win Stickiness Users Page Impressions Clicks Time on site Brand Building Reputations None can be achieved without content, of any type, but it’s always content.

6. The fringe benefits That you can sell Clientele Reputation Expertise Audience

7. The sponsorship

8. The Niche

9. Are they blogs?

10. Stick Around Live long and prosper (If you laughed, you’re a geek)

11. Dedicated Sales Bloggers don’t make money, business people do

12. Shifting to mobile?

13. Setting The SA Rocks Scene

14. SA Rocks millionaire R9000 over 18 months Google Adsense

15. Adgator R6,395.41 over 1 year Adgator

16. My Sponsorship Virgin Money 2008 R5000 per month over 8 months = R40 000 Now go forth and multiply

17. The last word BRANDING Sponsorship CONTENT