18. High level systems view
CMS (web and mobile)
cosmo
Marie
claire
Oprah etc
Custom
components
Custom
components
Storage, hosting, technical support, systems updating
Editorial,
content
management
Analytics
and
reporting
User management,
audience management
segmenta
tion
Newsletters,
sms
Ad
serving,
trafficki
ng
API
special
special
special
special
special
special
special
special
special
special
special
special
Ad
sales
publishing
editorial
Contentpromotion(ads,SEO,SEM,etc)
19. Who does what?
CMS (web and mobile)
cosmo
Marie
claire
Oprah etc
Custom
components
Custom
components
Storage, hosting, technical support, systems updating
Editorial,
content
management
Analytics
and
reporting
User management,
audience management
segmenta
tion
Newsletters,
sms
Ad
serving,
trafficki
ng
API
special
special
special
special
special
special
special
special
special
special
special
special
Ad
sales
publishing
editorial
Contentpromotion(ads,Social,SEO,SEM,etc)