business model

1. An Export Company
IBRAR SUHAIL 10366
SHAHID ANJUM 10370
ARSLAN AHMED 10375
SHAKEEL SHAHZAD 10371

2.  PARTNERSHIP FIRM
IBRAR SUHAIL
Masters in Business Administration (Marketing)
Phone: 0322-4622342
E-Mail: ibrar_pcc@live.com
SHAHID ANJUM
Masters in Business Administration (Marketing)
Phone: 0300-6812889
E-Mail: shahid.anjum@hotmail.com
SHAKEEL SHAHZAD
Masters in Business Administration (Marketing)
Phone: 0300-6847544
E-Mail: shakeel.shahzad@hotmail.com
ARSLAN AHMED
Masters in Business Administration (Marketing)
Phone: 0321-4590451
E-Mail: arslan.89@ovi.com

3. Dealing in pharmaceuticals
Products
Export to Afghanistan
Demand & Supply

4.  POPULATION  PHARMA BUSINESS
 25MILLION $1200 MILLIONS
(CITIZENS) (CITIZENS)
 15 MILLION $800 MILLIONS
(REFUGEES) (REFUGEES)
TOTAL: 40 MILLION TOTAL:$2000MILLIONS

5.  NEO-INTESTOPAN  TANDYGL SYRUP
SYRUP
 Tandygl D
 Drug
Category: Adsorbent/absor  Drug
bent. Category: Antihistamine/de
congestant.
 Generic Name: Activated
attapulgite.  Contents: Cleamstine (as
hydrogen fumarate) 1mg,
 Contents: Susp: Per 10ml: pseudoephedrine HCI
Activated attapulgite 90mg.
1000mg.
 Tabs: Activated attapulgite
630 mg.

6.  PRICE  PLACE
Our price would be our We would be having
USP or POD, because only one office in
as it is stated above Pakistan (in Lahore, at
that we would be Anarkali medicine
having direct contact market).
with sales personals
and having the entire
products on a certain
percentage so we
would be offering
lesser price as
compare to the market.

7. NAME: NAME:
IBRAR SUHAIL SHAHID ANJUM
QUALIFICATION: QUALIFICATION:
MBA (Marketing) MBA (Marketing)
TASK: TASK:
MARKET RESEARCH PURCHASE
ADDRESS:
ADDRESS:
179-B New Shalimar Housing
Maaher Apartment Flat
Scheme, Lahore.
No.2, Lahore.

8. NAME: NAME:
ARSLAN AHMED SHAKEEL SHAHZAD
QUALIFICATION: QUALIFICATION:
MBA (Marketing) MBA (Marketing)
TASK: TASK:
PURCHASE Management
ADDRESS:
ADDRESS:
Defense Phase 5,
Maaher Apartment Flat
Lahore.
No.2, Lahore.

9.  Our two team members would be
focusing our targeted market’s
demand and its percentage analysis.  MARKET RESEARCH
 Our second team would contact all
the concern personals for demanded
TEAM
products and deal on a certain
percentage
 PURCHASE TEAM
 Our market research team then they  MANAGEMENT TEAM
would book the deal with the concern
party
 All the transportation, loading
unloading and storage charges would
be made conformed at the time of
deal.
 We would store booked consignment
in our warehouse as per need of the
deal.
DESCRIPTION PROCESS FLOW

10. SALES PERSONAL Distributor/Wholesaler
(Pak) (Pak)
FRIENDS
CO.
DISTRIBUTOR WHOLESALER
(Afghanistan) (Afghanistan)

11. The following documents are required while
undertaking exports to Afghanistan:
1. Invoice
2. Form V 19
3. Form V 18
4. E-form (To claim duty drawbacks etc)
5. Packing list
6. Verified Certificate of Origin

12. The importer deposits advance payment in exporter local account and
fills form V 19.
The bank after verifying the documents pays the exporter in Pak
Rupees.
The exporter fills form V 18, which is sent to the State Bank of
Pakistan.
The authorized dealer/bank certifies/endorses Form E and invoice and
packing list of goods is prepared.
The goods are loaded in trucks and transported to Pakistani border at
Torkhum and Chaman where the exporter files shipping bill to the
customs authority.

13. The Deputy Superintendent Customs marks the case to
superintendent whom after verifying marks the case to DS
for approval.
After completing documentary requirements, goods are
reloaded in Afghani trucks and are allowed to cross the
Pakistan border. Forward the copy of shipping documents
to A.D for close out of case and reporting to SBP
The shipping bill is then again forwarded to the political
agent and Khyber Rifles for further verification.

14.  Office equipment including chairs, file cabinets, and desks.
 Front counter, storage bins, cash register.
 Three computer terminals.
 Main computer server with a laser printer, and back-up system.
 Software: Microsoft Office, QuickBooks Pro, drug interaction software.
 Telecom system.
 Storefront build-out.
 Start-up inventory.
 Rent, utilities, insurance.

16. Head Office Lahore, 6th Floor, L.D.A
Plaza, Egerton Road
Lahore-54792 Tel: 111-111-456 Fax: (042)
6304926
helpdesk@smeda.org.pk
62 Garden Block, New Garden Town, Lahore
UAN: 111-444-111, Fax: (92-42) 586
5114, 5882525
E-mail: eiac@epblhr.gov.pk

17. Understanding markets in Afghanistan: A study of the
market For pharmaceuticals Anna Paterson and Asif Karimi.
A Comprehensive Report on Afghanistan's Pharma Market:
By Mr. Zakiullah Khan GM Export Karachi, Mr. Irfan Baig
Country Sales Manager Peshawer, Helix Pharma (Pvt)
Karachi (19 - 24 Dec 2009).
Ch.XII of Foreign Exchange Manual, State Bank of Pakistan
and Export Policy & Procedure 2002-2003

18. •Afghanistan is at state of war since 1979.
•Has no industry at all.
•Two dominant races.(Pathans, Persian Speakers)
•Pathans are dominated towards Pakistan as they have ancient
relations with Pakistan businessmen.
•Persian speakers are dominant towards India and Russia.
•Being ruled by Hamid Karzai since last two years.
•Export to Afghanistan is restricted these days for Pakistani’s as
there Government is not supporting Pakistani exporters.
•Pakistani export remained only 30%.
•India has captured 70% market.
•30% export is through donkey carts.