A speedy guide for developers on monetizing options for their Android applications.

1. Make Some Money
A Speedy Guide to Monetize your Android apps

2. Who am I?
Founder,
Google Technology User Group KL @gtugkl
Cofounder,
CodeAndroid Malaysia @codeandroidmy
Former Developer Evangelist,
Chalkboard Pte. Ltd.
Manager of Product & Technology,
NSTP e-Media

3. Agenda
Advertisements
In-app Payments
Selling Your Apps

4. Advertisements

5. Your Options...
Google Mobile Ads (AdMob)
InMobi
Chalkboard

6. Google Mobile Ads

7. Google Mobile Ads
Why?
Leverage on Google’s huge advertiser
network
Cross promote your app for FREE using
AdMob House Ads
Real-time reporting & analytics

8. Google Mobile Ads
How to get started?
Sign up @ www.admob.com with your Google
Account.
Choose your SDK: Android, iOS, WebOS &
Windows Phone 7 & Mobile Web.
Measure! Measure! Measure!

9. For Tablets
Medium rectangle (320x250)
Banner (468x60)
Leaderboard (728x90)

10. For Mobile Websites

11. For Native Apps

12. Graphical Interstitial
Full screen, fully functional mobile site ad units
Users remain in your app
Only for Android & iOS

13. Video Interstitial
Full screen video ad units
Users remain in your app
Only for Android & iOS

14. Google Mobile Ads
How much can you make?
$1 - $10,000 per month & more!
It’s all about distribution!
It’s all about karma! Use AdMob House Ads
Use AdWhirl to rotate ads from 3rd party ad
networks

15. InMobi

16. InMobi
Why?
Largest independent mobile ad network with
more than 2,000 advertisers
Currently serving 43 billion impressions!
Real-time reporting & analytics

17. InMobi
How to get started?
Sign up @ www.inmobi.com
Choose your SDK: Android, iOS & Mobile Web
Use InMobi API
Download “Economic Toolkit for App
Developers” - http://goo.gl/xXvQ1

18. Chalkboard

19. Chalkboard
Why?
Growing location based advertising network
with > 4,000 business owners
It’s a piece of content, not an “ad”
Suitable for apps with location based
features
Deliver a useful experience for your users

20. Chalkboard
How to get started?
Sign up @
http://publishers.yourchalkboard.com/
No SDKs, just an API.
Full support for ALL mobile platforms.
RTFM - http://chalkboard.github.com

24. Chalkboard
How much do I get paid?
Revenue sharing
Based on your app’s performance. The more
impressions you serve, the more you make!

25. In App Payments

26. Your Options...
Android In-App Billing
MoVend

27. Android In-App Billing

28. Android In-App Billing
Why?
Sell digital content in your Android app.
Android Market handles all the transactions
Take home 70% for every sale

29. Android In-App Billing
How to get started?
Use your existing Android Market publisher
account
Register for a Google Checkout Merchant
account
Integrate the SDK

31. Android In-App Billing
The downside
No support for Malaysia if you want to register
as a Google Checkout Merchant

32. MoVend

33. MoVend
Why?
Payment aggregator that support 93.5
million users in 190 countries worldwide
Multiple in-app monetization options
Supports Malaysian developers!

34. MoVend
How to get started?
Sign up @ www.movend.com
Integrate with Movend SDK: Android,
Blackberry & Windows Phone 7
Sell your digital goods or application:
- Activation
- Subscription
- Consumable

36. Supports PayPal
Supports MOLPoints
Supports Carrier Billing
MoVend takes 10%. FREE for 2011!

37. Sell Your App

38. Your Options...
GetJar
Shop4Apps
Android Market

39. GetJar

40. GetJar
developer.getjar.com

41. The GetJar Model
Free - Download for FREE!
But it’s a demo/trial edition app
Ask user to buy the full version
GetJar doesn’t take any cut

42. Shop4Apps

43. Shop4Apps
developer.motorola.com/shop4apps

44. The Shop4Apps Model
Sell your app to users in China
Take home 70% for every sale

45. Android Market

46. Android Market
market.android.com

47. The Android Market
Model
Sell your app to every Android
users worldwide
Take home 70% for every sale
No support for Malaysia. How???

48. The Android Market
Hack for Malaysians
Prepare
- Your passport
- Malaysian Maybank account ready
Go to Singapore. Get a Singapore prepaid number.
Tell the teller that you have a Malaysian Maybank a/c and would
to open a Singapore Maybank a/c to accept Singapore cheques. Use
your friend’s Singapore mailing address. Or get a virtual office
address. Don’t forget to link your Singapore account with your
Malaysian account.
Register your Singapore Maybank a/c with Google Checkout for
Merchants.
Start selling apps!

49. What else?
PapayaMobile
http://papayamobile.com/developer/offer
GreyStripe
http://www.greystripe.com

50. ...one last thing...

51. TQ :-)