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peter	
  brantley	
  	
  
internet	
  archive	
  
san	
  francisco	
  ca	
  
“ ... [N]one of the teens took any of the
  CDs, even though they were free. ‘That
  was the moment we realised the game
  was completely up,’ says a person who
  was there.”

- “From Major to Minor,” The Economist,
  Jan 10 08
leap	
  into	
  the	
  future	
  	
  
(put	
  aside	
  the	
  present)	
  

         “The	
  Rocket	
  blasts	
  off”,	
  
         	
  Phil	
  Gyford,	
  Flickr	
  
 “a	
  book	
  is	
  a	
  machine	
  to	
  think	
  with.”	
  

	
  	
  -­‐	
  I.	
  A.	
  Richards,	
  	
  
	
  	
  -­‐	
  Principles	
  of	
  Literary	
  Criticism	
  
	
  	
  -­‐	
  1924	
  
 1.	
  inevitable	
  that	
  most	
  analogue	
  books	
  	
  
	
  will	
  be	
  transformed	
  into	
  digital	
  books	
  
 2.	
  current	
  books	
  translated	
  into	
  digital	
  	
  
	
  (digital	
  is	
  seen	
  as	
  a	
  “colleague”	
  of	
  print)	
  	
  
 3.	
  we	
  are	
  beginning	
  to	
  re-­‐imagine	
  books	
  –	
  	
  
	
  born	
  digital	
  in	
  their	
  new	
  manifestations.	
  

	
  It	
  is	
  of	
  this	
  I	
  will	
  speak	
  ...	
  	
  
	
  (a	
  larger	
  transformation	
  in	
  publishing)	
  
 2	
  archetypal	
  forms	
  of	
  digital	
  books:	
  

  Downloadable	
  “ebooks”	
  
  	
   	
  (Amazon	
  Kindle,	
  Sony	
  Reader)	
  

  Networked	
  books	
  	
  
  	
   	
  (Shortcovers,	
  Google	
  Editions)	
  
 digital	
  books	
  are	
  increasingly	
  hybrid	
  books:	
  	
  
	
  local	
  (“cached”)	
  -­‐-­‐	
  tethered	
  to	
  the	
  network.	
  	
  

                                                 “Network	
  Operations	
  Center	
  at	
  	
  
                                                 	
  	
  NPR”,	
  Collapse	
  the	
  Light,	
  Flickr	
  
In	
  computer	
  science	
  –	
  
                      stateful	
  	
  |vs|	
  	
  stateless	
  

the	
  digital	
  book	
  beckons	
  toward	
  
statefulness.	
  	
  it’s	
  keeping	
  place	
  –	
  	
  

across	
  the	
  open	
  web,	
  ereader,	
  mobile.	
  
remembering	
  us,	
  remembering	
  itself.	
  	
  
  	
  with	
  digital	
  editions	
  

we	
  walk	
  away	
  from	
  owning	
  books	
  
migrating	
  to	
  the	
  licensing	
  of	
  books	
  	
  
(libraries:	
  the	
  borrowing	
  of	
  books)	
  
first	
  sale:	
  

giving	
  books	
  to	
  friends	
  and	
  family	
  
the	
  privacy	
  of	
  the	
  books	
  we	
  read	
  
borrowing	
  books	
  from	
  libraries	
  

                    we	
  may	
  lose	
  these	
  things	
  	
  
                          as	
  we	
  gain	
  others.	
  	
  	
  
the	
  question	
  for	
  all	
  of	
  us	
  
who	
  care	
  about	
  books	
  –	
  

how	
  will	
  we	
  experience	
  the	
  story?	
  
the	
  book,	
  providing	
  an	
  education.	
  
what	
  is	
  the	
  value	
  of	
  an	
  ephemeral	
  book?	
  
what	
  is	
  it	
  that	
  we	
  truly	
  value,	
  in	
  a	
  book?	
  
                                                          “hand°i°craft°Art”,	
  Vali...,	
  	
  
                                                          	
  	
  Flickr	
  
what	
  is	
  important	
  about	
  books	
  
is	
  not	
  really	
  the	
  books	
  themselves	
  
but	
  the	
  people	
  who	
  make	
  and	
  read	
  them	
  

(this	
  has	
  always	
  been.)	
  
books	
  |center	
  	
  
    |	
  community	
  

     annotations	
  
     reading	
  lists	
  	
  
  recommendations	
  
        critiques	
  	
  

   networks	
  scale	
  	
  
  the	
  conversation.	
  
we	
  are	
  moving	
  away	
  from	
  books	
  /as/	
  objects,	
  
and	
  toward	
  books	
  as	
  networked	
  experiences.	
  	
  

                                                “books	
  strung	
  up	
  by	
  their	
  
                                                spines,	
  	
  and	
  the	
  words	
  	
  
                                                that	
  fell	
  out	
  of	
  them”,	
  
                                                glitter	
  feet,	
  Flickr	
  
conversations	
  
            books	
  
            music	
  
           movies	
  

    an	
  environment	
  
 where	
  readers	
  become	
  
engaged	
  with	
  each	
  other	
  
the	
  book	
  is	
  not	
  a	
  static	
  thing,	
  anymore	
  –	
  	
  
not	
  a	
  long	
  sequence	
  of	
  words,	
  pictures.	
  
                                                         “words”,	
  ceoln,	
  Flickr
books	
  are	
  responsive	
  

   –	
  interactively	
  –	
  	
  

           shared	
  
      experienced	
  
        re-­‐created	
  	
  
  	
  the	
  narrative	
  (its	
  education)	
  –	
  	
  
	
  _	
  
	
   	
  is	
  turning	
  into	
  a	
  scaffolding	
  
	
  _	
  
	
   	
  to	
  facilitate	
  an	
  environment	
  
	
  _	
  
	
   	
  into	
  which	
  one	
  inserts	
  oneself	
  
	
  _	
  
	
   	
  as	
  a	
  participant	
  –	
  as	
  a	
  reader.	
  	
  
how	
  we	
  read	
  –	
  	
  
 	
   	
       	
           	
  	
  	
  	
  what	
  we	
  need	
  	
  
 	
   	
       	
           	
  (in	
  order	
  to	
  read)	
  	
  	
  
are	
  changing	
  

  	
   	
           	
         	
          	
         	
  in	
  the	
  minds	
  	
  
  	
   	
           	
         	
          	
         	
  of	
  our	
  youth	
  
iPhone	
  and	
  the	
  appeal	
  of	
  
 “touching”	
  content.	
  
“Hold	
  Hands”,	
  
wickenden,	
  Flickr	
  
peter	
  collingridge,	
  apt	
  studio	
  
 “[I]t	
  combines	
  text,	
  audio	
  and	
  video.	
  	
  	
  You	
  can	
  
    read	
  the	
  book,	
  watch	
  a	
  video	
  of	
  [Nick]	
  Cave	
  
    reading	
  the	
  book	
  and	
  add	
  “soundscapes”,	
  
    music	
  composed	
  by	
  him	
  —	
  or	
  all	
  three	
  at	
  the	
  
    same	
  time.”	
  

	
  -­‐	
  London	
  Evening	
  Standard,	
  14.09.09	
  
we	
  will	
  expect	
  to:	
  

    touch	
  the	
  pianos	
  
    feel	
  the	
  strings	
  vibrate	
  
    hear	
  the	
  Variations	
  
    listen	
  to	
  a	
  concert	
  
 “Small	
  objects	
  	
  
	
  travel	
  further	
  and	
  travel	
  faster	
  -­‐	
  	
  
	
  their	
  meaning	
  adapting	
  to	
  the	
  	
  
	
  ever-­‐changing	
  context.	
  	
  
	
  Every	
  step	
  an	
  opportunity.	
  ”	
  

	
   	
        	
  -­‐-­‐	
  Jan	
  Chipchase,	
  “Future	
  Perfect”	
  
mobile	
  phones	
  	
  
                        bring	
  the	
  world	
  
                         into	
  our	
  lives	
  

         a	
  new	
  generation	
  of	
  applications	
  as	
  
         phones	
  become	
  hosts	
  for	
  services	
  –	
  	
  

not	
  devices	
  
(like	
  books)	
  
  location	
  (GPS)	
  
  accelerometer	
  
  compass	
  
  video	
  camera	
  
  network	
  

eyes,	
  ears,	
  mouth,	
  and	
  skin	
  
mobile	
  as	
  my	
  story	
  teller,	
  
a	
  new	
  kind	
  of	
  companion	
  

the	
  narrative	
  and	
  the	
  reader	
  
are	
  integrating	
  themselves	
  –	
  	
  

combining	
  people	
  and	
  presence	
  –	
  
bringing	
  the	
  story	
  into	
  the	
  place.	
  
  mobile,	
  
  interactive,	
  and	
  	
  
  shared	
  	
  


  	
  new	
  layers	
  of	
  information	
  overlain	
  	
  
  	
  on	
  the	
  world	
  we	
  see,	
  feel,	
  and	
  hear	
  
Layar,	
  demostración	
  en	
  la	
  calle	
  
 	
  “...	
  Layar	
  es	
  una	
  aplicación	
  que	
  mediante	
  la	
  cámara	
  y	
  
     el	
  GPS	
  añade	
  una	
  capa	
  de	
  información	
  por	
  encima	
  
     de	
  la	
  realidad,	
  la	
  tan	
  soñada	
  realidad	
  aumentada.	
  Ya	
  
     hablamos	
  de	
  Layar	
  y	
  comparamos	
  con	
  Wikitude.	
  

   Esta	
  semana	
  he	
  hecho	
  un	
  vídeo	
  con	
  Layar	
  mientras	
  
   caminaba	
  por	
  el	
  centro	
  de	
  Barcelona.	
  Después	
  de	
  
   usarlo	
  y	
  juguetear,	
  para	
  hacer	
  el	
  video,	
  me	
  ha	
  
   parecido	
  un	
  bluf.	
  La	
  aplicación	
  es	
  más	
  espectacular	
  
   que	
  funcional,	
  Google	
  Maps	
  es	
  más	
  útil.	
  ”	
  
 QR	
  code	
  stencils	
  and	
  spray	
  chalk	
  –	
  	
  
	
  embedding	
  the	
  network	
  into	
  the	
  world.	
  
one	
  can	
  live	
  within	
  a	
  story	
  
insert	
  oneself	
  with	
  others	
  

build	
  the	
  narrative	
  	
  
by	
  being	
  within	
  it	
  
bring	
  the	
  textbook	
  	
  
and	
  its	
  invitation	
  to	
  learn	
  
into	
  people’s	
  hands	
  

imagine	
  this!	
  
for	
  science,	
  for	
  history,	
  for	
  art.	
  
 “It's	
  not	
  as	
  printers	
  who	
  use	
  bits	
  rather	
  than	
  
    ink.	
  It's	
  as	
  translators	
  between	
  the	
  human	
  
    stories	
  and	
  the	
  machines	
  who	
  have	
  to	
  take	
  
    those	
  stories,	
  integrate	
  them	
  into	
  a	
  web	
  of	
  
    linked	
  data,	
  and	
  make	
  it	
  possible	
  for	
  humans	
  
    to	
  ask	
  questions,	
  dream	
  dreams,	
  and	
  tell	
  new	
  
    stories.”	
  	
  

	
   	
  -­‐	
  John	
  Wilbanks,	
  “Story	
  Time”,	
  02.09.09	
  
students	
  	
  
learning	
  from	
  the	
  story	
  
that	
  they	
  help	
  
to	
  tell	
  

this	
  is	
  the	
  new	
  education	
  
 “Como	
  forjamos	
  al	
  hierro	
  	
  
	
   	
  forjaremos	
  días	
  nuevos.”	
  

-­‐	
  Regino	
  Pedroso,	
  "Mañana"	
  	
  
peter	
  brantley	
  

  	
   	
  co-­‐founder,	
  open	
  books	
  alliance	
  
  	
   	
  director,	
  bookserver	
  project	
  

  	
   	
  internet	
  archive	
  
  	
   	
  the	
  presidio,	
  san	
  francisco,	
  ca	
  	
  

@naypinya	
  (twitter)	
  	
                  	
  peter@archive.org	
  

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Re Experiencing The Book

  • 1. peter  brantley     internet  archive   san  francisco  ca  
  • 2. “ ... [N]one of the teens took any of the CDs, even though they were free. ‘That was the moment we realised the game was completely up,’ says a person who was there.” - “From Major to Minor,” The Economist, Jan 10 08
  • 3. leap  into  the  future     (put  aside  the  present)   “The  Rocket  blasts  off”,    Phil  Gyford,  Flickr  
  • 4.  “a  book  is  a  machine  to  think  with.”      -­‐  I.  A.  Richards,        -­‐  Principles  of  Literary  Criticism      -­‐  1924  
  • 5.  1.  inevitable  that  most  analogue  books      will  be  transformed  into  digital  books  
  • 6.  2.  current  books  translated  into  digital      (digital  is  seen  as  a  “colleague”  of  print)    
  • 7.  3.  we  are  beginning  to  re-­‐imagine  books  –      born  digital  in  their  new  manifestations.    It  is  of  this  I  will  speak  ...      (a  larger  transformation  in  publishing)  
  • 8.  2  archetypal  forms  of  digital  books:     Downloadable  “ebooks”      (Amazon  Kindle,  Sony  Reader)     Networked  books        (Shortcovers,  Google  Editions)  
  • 9.  digital  books  are  increasingly  hybrid  books:      local  (“cached”)  -­‐-­‐  tethered  to  the  network.     “Network  Operations  Center  at        NPR”,  Collapse  the  Light,  Flickr  
  • 10. In  computer  science  –   stateful    |vs|    stateless   the  digital  book  beckons  toward   statefulness.    it’s  keeping  place  –     across  the  open  web,  ereader,  mobile.   remembering  us,  remembering  itself.    
  • 11.    with  digital  editions   we  walk  away  from  owning  books   migrating  to  the  licensing  of  books     (libraries:  the  borrowing  of  books)  
  • 12. first  sale:   giving  books  to  friends  and  family   the  privacy  of  the  books  we  read   borrowing  books  from  libraries   we  may  lose  these  things     as  we  gain  others.      
  • 13. the  question  for  all  of  us   who  care  about  books  –   how  will  we  experience  the  story?   the  book,  providing  an  education.  
  • 14. what  is  the  value  of  an  ephemeral  book?   what  is  it  that  we  truly  value,  in  a  book?   “hand°i°craft°Art”,  Vali...,        Flickr  
  • 15. what  is  important  about  books   is  not  really  the  books  themselves   but  the  people  who  make  and  read  them   (this  has  always  been.)  
  • 16.
  • 17. books  |center     |  community    annotations    reading  lists       recommendations     critiques     networks  scale     the  conversation.  
  • 18. we  are  moving  away  from  books  /as/  objects,   and  toward  books  as  networked  experiences.     “books  strung  up  by  their   spines,    and  the  words     that  fell  out  of  them”,   glitter  feet,  Flickr  
  • 19.
  • 20. conversations     books     music     movies   an  environment   where  readers  become   engaged  with  each  other  
  • 21.
  • 22. the  book  is  not  a  static  thing,  anymore  –     not  a  long  sequence  of  words,  pictures.   “words”,  ceoln,  Flickr
  • 23. books  are  responsive   –  interactively  –       shared     experienced     re-­‐created    
  • 24.    the  narrative  (its  education)  –      _      is  turning  into  a  scaffolding    _      to  facilitate  an  environment    _      into  which  one  inserts  oneself    _      as  a  participant  –  as  a  reader.    
  • 25. how  we  read  –                  what  we  need            (in  order  to  read)       are  changing              in  the  minds                of  our  youth  
  • 26. iPhone  and  the  appeal  of   “touching”  content.   “Hold  Hands”,   wickenden,  Flickr  
  • 28.  “[I]t  combines  text,  audio  and  video.      You  can   read  the  book,  watch  a  video  of  [Nick]  Cave   reading  the  book  and  add  “soundscapes”,   music  composed  by  him  —  or  all  three  at  the   same  time.”    -­‐  London  Evening  Standard,  14.09.09  
  • 29. we  will  expect  to:     touch  the  pianos     feel  the  strings  vibrate     hear  the  Variations     listen  to  a  concert  
  • 30.  “Small  objects      travel  further  and  travel  faster  -­‐      their  meaning  adapting  to  the      ever-­‐changing  context.      Every  step  an  opportunity.  ”        -­‐-­‐  Jan  Chipchase,  “Future  Perfect”  
  • 31.
  • 32. mobile  phones     bring  the  world   into  our  lives   a  new  generation  of  applications  as   phones  become  hosts  for  services  –     not  devices   (like  books)  
  • 33.   location  (GPS)     accelerometer     compass     video  camera     network   eyes,  ears,  mouth,  and  skin  
  • 34. mobile  as  my  story  teller,   a  new  kind  of  companion   the  narrative  and  the  reader   are  integrating  themselves  –     combining  people  and  presence  –   bringing  the  story  into  the  place.  
  • 35.   mobile,     interactive,  and       shared      new  layers  of  information  overlain      on  the  world  we  see,  feel,  and  hear  
  • 36.
  • 37. Layar,  demostración  en  la  calle    “...  Layar  es  una  aplicación  que  mediante  la  cámara  y   el  GPS  añade  una  capa  de  información  por  encima   de  la  realidad,  la  tan  soñada  realidad  aumentada.  Ya   hablamos  de  Layar  y  comparamos  con  Wikitude.   Esta  semana  he  hecho  un  vídeo  con  Layar  mientras   caminaba  por  el  centro  de  Barcelona.  Después  de   usarlo  y  juguetear,  para  hacer  el  video,  me  ha   parecido  un  bluf.  La  aplicación  es  más  espectacular   que  funcional,  Google  Maps  es  más  útil.  ”  
  • 38.
  • 39.
  • 40.  QR  code  stencils  and  spray  chalk  –      embedding  the  network  into  the  world.  
  • 41. one  can  live  within  a  story   insert  oneself  with  others   build  the  narrative     by  being  within  it  
  • 42.
  • 43. bring  the  textbook     and  its  invitation  to  learn   into  people’s  hands   imagine  this!   for  science,  for  history,  for  art.  
  • 44.  “It's  not  as  printers  who  use  bits  rather  than   ink.  It's  as  translators  between  the  human   stories  and  the  machines  who  have  to  take   those  stories,  integrate  them  into  a  web  of   linked  data,  and  make  it  possible  for  humans   to  ask  questions,  dream  dreams,  and  tell  new   stories.”        -­‐  John  Wilbanks,  “Story  Time”,  02.09.09  
  • 45. students     learning  from  the  story   that  they  help   to  tell   this  is  the  new  education  
  • 46.
  • 47.  “Como  forjamos  al  hierro        forjaremos  días  nuevos.”   -­‐  Regino  Pedroso,  "Mañana"    
  • 48. peter  brantley      co-­‐founder,  open  books  alliance      director,  bookserver  project      internet  archive      the  presidio,  san  francisco,  ca     @naypinya  (twitter)      peter@archive.org