2. 2 How do we target services? Put services in the highest risk communities. One quarter of NYC’s communities contribute over 60% of all shelter entrants
3. 3 How do we target services? HomeBase Shelter Profile Provide services to families who have similar characteristics to families who enter shelter.
4. 4 How do we target services? L L L L L L L L Outreach to families who are most likely to end up in shelter.
5. 5 Planning How do we target services? Public awareness campaign with placements in high-demand communities Developed screening and referral service through 311 Calls transferred to Homebase doubled