1. Birgit Keil
“Ain’t marketing fun?”
Creative, experienced Marketing Director seeks partnership with the
DIA to bring the world of art to life in the community. How am I going
to do this you ask? With my expertise in marketing, leadership,
design sensibilities, client relations and most of all - passion.
Marketing Strategize, concept and design print, tv, web,
video, and collateral. Production and client presentation
experience. National, regional and local work includes
automotive and non-automotive. An excellent communicator
who can "plus" your client relationships.
• Creative strategy and development of national and regional
www.birgitkeil.com
events and promotions.
linkedin.com/in/birgitkeil
twitter.com/birgitkeil • Worked with account and client to set goals and manage
assignments to completion. Design and project management of
www.justbeacartoon.com Chevy National Events and Promotions, 2010 and 2011 Chevy
facebook.com/JustBeaCartoon e-mail communication stream, including launch and mailings.
Managed Chevy CRM materials as well as Truck Catalogs.
Phone: 248-425-8576
birgitfkeil@gmail.com Leadership & Management The idea is that I let people do
their own thing. To see the light go on. Give them the autonomy
“Birgit was one of the shining stars
and ownership of the project. This is when creativity blossoms
at C-E. She is dedicated and and builds leaders along the way.
demands the highest quality from
her work. Birgit has a great
• Recruited to form the Chevrolet Regional Advertising Division.
personality, is a joy to work with As one of 5 in a core group, eventually built up and supervised
and is gifted with strong a staff of 46 creatives in broadcast, print and on-line
conceptional skills. Her design advertising with billings of $480 million.
sense ain't bad either! I'd work with • Worked with cross functional teams to build the Chevy brand
Birgit again in a heartbeat.
including account, digital design, production, CRM, interactive
Scott DuChene
Senior Director/Creative Services events, experiential marketing and media buying. Top to
bottom.
“Birgit is an extremely talented
creative professional. She maintains
a great outlook and positive attitude
Client Relations I believe the personal connection fosters
through even the toughest creative professional loyalty and respect and builds long-term
problems placed in front of her. I've relationships. With engagement through social media channels,
had the good fortune of working I’ll be given the added ability to foster relationships which will
with her on a number of challenging
effect the community and the image of the DIA in a positive way.
projects where her ability to strike
the right balance between creative • Chevy clients requested that I be assigned to work on their
direction and business needs played account and projects.
a key part in their overall success.”
Heath Krumlauf, Senior Broadcast
• Raised funds for an ALS event competition through BizdomU,
Producer, Campbell-Ewald resulting in the highest amount of donations received for
the 2010 class.
“Birgit is great to work with, both • Utilized social media customer engagement to effectively
from a conceptual standpoint and market and establish loyal client and colleague relationships.
an organizational one. Besides being
able to provide the impetus for a
good idea, she can take an idea with Budgets Planned budgets for multi-million dollar Chevy Events
potential and make it better. She is and Promotions from top to bottom - bidding to completion.
also an excellent manager, with a lot
of experience directing projects and • Supervised 3 major events a year with a budgets ranging from
presenting to clients.” 2.3 to 5 million dollars and 5 annual promotions with budgets
John Marshall,
Senior Copywriter, Campbell-Ewald
ranging from $500K - $700K.
• Always conscious of budget and always within deadline.

2. Birgit Keil birgitfkeil@gmail.com 248-425-8576
Special Training, Skills & Certificates History
• Covey Training Creative Consultant
• Presentation Skills Training • Freelance Art Director and Illustrator
• Executive Presentation Skills Training February 2010 - Present.
• Diversity Training - Management series Chicken Soup, Inc.
• Sexual Harassment Seminar • The Big Chicken/Owner
• Harassment/Diversity Training 1987 - Present
• Affirmative Action & Diversity Training Design, write, manage and market award
• How to Deal with Different Training winning whimsical designs and illustrations
• Diversity: The Business of Inclusion for advertising, greeting cards and collateral.
• Affirmative Action & Diversity Training Clients and Work Include:
• Home Staging Certificate Recycled Paper Greetings, TIME Magazine,
Renaissance Greetings/FTD, Marion Heath
Awards and Recognition GreetingCards, Humane Society, Aids
Innerfaith Network, Pet Supplies Plus.
The Cartoonist Studio.com - National Cartoon
Contest. “Just Bea” Cartoon made it into round • “Just Bea” Cartoon
6 of 10. 2010 and beyond
justbeacartoon.com, - a green and cause
(2) PACE Excellence Awards - 2011
minded cartoon/blog. To find out more go to
Tomorrow’s Child/Michigan SIDS
facebook.com/JustBeaCartoon.
National Award from TIME Magazine
for creating winning Statue of Liberty Campbell-Ewald Advertising, Warren MI
Foundation Ad. • VP, ACD, Art Director
November 2008 - February 26, 2010
CADDY Award - 2002 Award Finalist Responsible for the design and management
of 2010 and 2011 Chevy e-mail
(9) Telly Awards
communication stream, including launch and
(2) DANDY Awards mailings. Manage Chevy Truck Catalog & CRM
materials.
C-E Creative Excellence Award - 1996 Gold
October 1994 - November 2008
Campbell-Ewald Employee of the Year - 1995 Managed Chevy Retail (129 Chevy Dealer
Associations) and Chevrolet Regional.
AIN - Aids Interfaith Network Also: New Business Presentations
1995 “On Wings Of Angels”
Holiday Card Collection - Honorable Mention J. Walter Thompson, U.S.A., Detroit MI
Best Selling Card of the collection • Senior Art Director
AIN - Aids Interfaith Network January 1992 - October 1994
1994 “On Wings Of Angels” Supervise creative on $9 million account
Holiday Card Collection - 3rd Place Clients include: Ford Dealer Advertising
Best Selling Card of the collection Groups. Also: New Business Presentations,
Sparky Anderson's C.A.T.C.H. for Kids,
Red Cross
Education
Wayne State University BA in Liberal Arts
Concentration in Fine & Graphic Arts
BizdomU, Detroit, MI
August 2010 - November 2010
Entrepreneurial Business Development
A “Just Bea” cartoon developed and featured at
the “Detroit Earth Day 2011” Event at the DIA.
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