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How to Web Optimize  Your Business My One Call, LLC 2016 Clipper Drive, Lafayette, CO 80026 303-543-3906 http://www.linkedin/in/mikebayes
Search Engine Optimization or Business Web Optimization ,[object Object],[object Object],[object Object]
Local, Organic, & PPC Areas of Search Pay per Click Local   Listings Organic
Area of Internet  SEO  BWO Search Engine Organic Yes Yes Search Engine Local No Yes Search Engine Pay per Click No Yes Google Local No Yes Yahoo Local No Yes 1000’s of Affiliated Sites   No Yes On Line Directories No Yes Customer Referrals On line No Yes Social Networks No Yes Independent Referral Sites No Yes Business Blogs and Articles No Yes Email Marketing No Yes
It's more than just “Search” -  Where They Might Find You on the Internet Search Engine PPC  Local Listings Organic Listings Referral Sites Guru.com Respond.com Directories Yellow Page On Line Targeted Industry Associations = BBB Content Networks Social Professional Informational Content
Your Web Site ,[object Object],[object Object],Tip: You can have as many web sites as you want.
Types Of Web Sites ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Key Elements to Your Site - Other than Keywords ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Search Engine Optimize Your Site ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Finding the Best Key Words ,[object Object],[object Object],[object Object]
Tools to Discover Your Keywords ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
How to find Meta Tags on Top Sites ,[object Object],[object Object],[object Object],[object Object],[object Object]
Google Key Word Tools - Free!
Finding Back Links to Top Sites ,[object Object],[object Object],[object Object],[object Object]
Free Press Release Free Directory Free Directory
Your Site is ready for SEO - Build It or Fix It ,[object Object],[object Object],[object Object],[object Object]
Now Web Optimize! ,[object Object],Pay Per   Click Local Organic
How Searches are Served on Google ,[object Object],[object Object],[object Object],[object Object]
How to Add Your Site to the Google and Yahoo Local Listings ,[object Object],[object Object],[object Object]
Optimize Your Local Listing ,[object Object],[object Object],[object Object]
A Local Optimized Site www.garageconversionexperts.net
Local & Pay per Click   MOC Optimized Garage Conversion Experts.net
Yahoo Local  www.garageconversionexperts.net
Other Local Optimized Sites  www.myonecall.com  & 3R
Why Use Pay per Click Advertising  ,[object Object],[object Object],[object Object],[object Object]
Pay per Click Sites ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Pay per Click Basics ,[object Object],[object Object],[object Object],[object Object]
Pay per Click Basics -  Bidding ,[object Object],[object Object],[object Object]
Pay per Click on Search. No Local Search
Now You're Web Optimized on Search! ,[object Object],[object Object],[object Object]
Web Optimize Non Search, Directories ,[object Object],[object Object],[object Object]
Web Optimize on Lead Referral Sites ,[object Object],[object Object],[object Object],[object Object],Example of Lead Sites: Respond.com, Guru.com, servicemagic.com
Optimize Rating sites ,[object Object],[object Object],[object Object],[object Object]
Yahoo Local Listing with Review
Classified Sites ,[object Object],[object Object],[object Object]
Organic First page with Classified Listing
Web Optimize with a Blog ,[object Object],[object Object],[object Object]
Web Optimize on “Yellow Page” Sites ,[object Object],[object Object],[object Object],Before doing any significant spending on a yellow page type site, check references by calling other users!
Social Networks?  Yes! ,[object Object],[object Object],[object Object],[object Object],Each can lead prospects to your company!
Linked In ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Twitter. Get Prospects to Your Site
Area of Internet  SEO  BWO Search Engine Organic Yes Yes Search Engine Local No Yes Search Engine Pay per Click No Yes Google Local No Yes Yahoo Local No Yes 1000’s of Affiliated Sites   No Yes On Line Directories No Yes Customer Referrals On line No Yes Social Networks No Yes Independent Referral Sites No Yes Business Blogs and Articles No Yes Email Marketing No Yes
Good SEO & Internet Marketing Sites ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Web Optimization My One Call 042309

  • 1. How to Web Optimize Your Business My One Call, LLC 2016 Clipper Drive, Lafayette, CO 80026 303-543-3906 http://www.linkedin/in/mikebayes
  • 2.
  • 3. Local, Organic, & PPC Areas of Search Pay per Click Local Listings Organic
  • 4. Area of Internet SEO BWO Search Engine Organic Yes Yes Search Engine Local No Yes Search Engine Pay per Click No Yes Google Local No Yes Yahoo Local No Yes 1000’s of Affiliated Sites No Yes On Line Directories No Yes Customer Referrals On line No Yes Social Networks No Yes Independent Referral Sites No Yes Business Blogs and Articles No Yes Email Marketing No Yes
  • 5. It's more than just “Search” - Where They Might Find You on the Internet Search Engine PPC Local Listings Organic Listings Referral Sites Guru.com Respond.com Directories Yellow Page On Line Targeted Industry Associations = BBB Content Networks Social Professional Informational Content
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.  
  • 13.
  • 14. Google Key Word Tools - Free!
  • 15.
  • 16. Free Press Release Free Directory Free Directory
  • 17.
  • 18.
  • 19.
  • 20.
  • 21.
  • 22. A Local Optimized Site www.garageconversionexperts.net
  • 23. Local & Pay per Click MOC Optimized Garage Conversion Experts.net
  • 24. Yahoo Local www.garageconversionexperts.net
  • 25. Other Local Optimized Sites www.myonecall.com & 3R
  • 26.
  • 27.
  • 28.
  • 29.
  • 30. Pay per Click on Search. No Local Search
  • 31.
  • 32.
  • 33.
  • 34.
  • 35. Yahoo Local Listing with Review
  • 36.
  • 37. Organic First page with Classified Listing
  • 38.
  • 39.
  • 40.
  • 41.
  • 42. Twitter. Get Prospects to Your Site
  • 43. Area of Internet SEO BWO Search Engine Organic Yes Yes Search Engine Local No Yes Search Engine Pay per Click No Yes Google Local No Yes Yahoo Local No Yes 1000’s of Affiliated Sites No Yes On Line Directories No Yes Customer Referrals On line No Yes Social Networks No Yes Independent Referral Sites No Yes Business Blogs and Articles No Yes Email Marketing No Yes
  • 44.

Notas do Editor

  1. We are a sales acceleration company. Part of that has been web sites, PPC advertising, and Internet optimization for clients. You will see a few of the sites we have optimized during the presentation Its important to understand that there is a limited amount of front page real estate on search engines