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Thrisha: Actionable Market Research                                                                                         Page 1 of 5




              Bangalore Real Estate Market Demand Report
Report Audience: Real Estate Investors, Developers, Builders & Financiers
Report Cost: INR 25,000/-
Report Availability: Immediate




Table of Contents
Table of Contents ............................................................................................................................ 1
  1. State of the market .................................................................................................................. 2
  2. Bengaluru Real Estate Demand.............................................................................................. 2
  3. Buyer profiles and demographics............................................................................................ 2
  4. Builders & developers ............................................................................................................. 2
  5. Local government organizations and zoning laws (Quarterly) ................................................ 3
  6. Financing Report ..................................................................................................................... 3
  7. Taxation & Mortgage Loan origination .................................................................................... 3
  8. Survey of home owners .......................................................................................................... 3
     Home Quality Survey .............................................................................................................. 3
     Factors determining long term value of an home ................................................................... 4
     Developer / Builder Ratings .................................................................................................... 4
  9. Real Estate Investment Strategies.......................................................................................... 5




 © Copyright 2008 Thrisha. All rights reserved                                                                  http://www.thrisha.com
Thrisha: Actionable Market Research                                                    Page 2 of 5




1. State of the market
Bengaluru Real Estate Trends
       a. What locations & areas are hot?
       b. What kinds and type of homes are getting bought?
       c. Which customer segments are buying?
       d. What are the market drivers?
       e. Market momentum and trends for 6, 12 and 18 months
       f. Affordability report
       g. Financing and Loan availability
       h. Investment priorities & goals
       i. Rental market trends

2. Bengaluru Real Estate Demand
    1.   Who is looking to buy (by age, NRI vs. local, investment vs. living, industry segment)
    2.   What types of homes are they looking to buy?
    3.   Where are they looking to buy (by location in Bengaluru)
    4.   What are the key amenities they are looking for?
    5.   What features are most important to new home buyers?
    6.   What features are most important to existing home buyers?

3. Buyer profiles and demographics
    1.   Buying trends
    2.   Age and demographic profile of buyers
    3.   Buyer objective – investment versus residence
    4.   Buyer requirements from new and existing homes

4. Builders & developers
    There are over 1200 developers registered in Bengaluru. This section will attempt to classify
    them into categories based on how well they have executed, how affordable are their
    properties and the feedback from their buyers on quality & value.
    Factors:
    1) Size – revenue
    2) # of Projects executed
    3) Cost of homes
    4) Quality of homes
    5) Customer feedback
    1. Tier 1 developers
             1) Shobha Developers
             2) Adarsh Developers
             3) Mantri Developers
             4) Prestige Group
             5) Brigade Group
             6) Purvankara
    2. Tier 2 developers
             1) Embassy Group
             2) Gopalan Enterprises
             3) India Builders Corp.
             4) Nitesh Estates
             5) Salarpuria Properties
    3. Tier 3 developers
             1) RMZ Group
             2) Sterling developers


 © Copyright 2008 Thrisha. All rights reserved                                http://www.thrisha.com
Thrisha: Actionable Market Research                                                Page 3 of 5



         3) Shriram Properties
         4) Vaishnavi Group
         5) Vakil Housing Development
   4. Developers still not proven in Bengaluru
         1) DLF
         2) Godrej properties

5. Local government organizations and zoning laws
   1. BMRDA: Bengaluru Metropolitan Region Development Authority
      (http://www.bmrda.kar.nic.in/)
   BMRDA has the zoning and development restrictions for 5 key zones around Bengaluru.
           a. Bengaluru – Bidadi
           b. Bengaluru – Nelamangala
           c. Bengaluru – Devanahalli
           d. Bengaluru – Whitefield, Hoskote
           e. Bengaluru – Anekal, Sarjapur – Hosur.
   2. BDA: Bengaluru Development Authority (http://www.bdaBengaluru.org/locate.htm)
   3. BIAAPA: Bengaluru International Airport Area Planning Authority (http://www.biaapa.in/)
   4. BBMP: Bruhath Bengaluru Mahanagara Palike (http://www.bmponline.org/)
   5. BWSSB: Bengaluru Water Supply And Sewerage Board (http://www.bwssb.org/)
   6. KIADB: Karnataka Industrial Areas Development Board
      (http://kiadb.kar.nic.in/myhome.asp)
   7. KSCB: Karnataka Slum Clearance Board
   8. KPTCL: Karnataka Power Transmission Corporation Limited (http://www.kptcl.com/)
   9. KHB: Karnataka Housing Board (http://housing.kar.nic.in/)

6. Financing & Investment trends
   1.   How to finance
   2.   What are the rules?
   3.   How much do you pay?
   4.   What are the interest rates?
   5.   List of financiers

7. Taxation & Mortgage Loan origination
   1.   What are the major tax laws you need to be aware of?
   2.   Can you take a mortgage deduction in your income tax filing?
   3.   Changes in property taxation laws and self assessment
   4.   Mortgage processes and procedures

8. Survey of home owners
Home Quality Survey
   We did a survey of home owners in Bengaluru about how happy they were with their
   purchase of their home. Here are the main factors we asked questions about.
   1. Developer
          a. Quality of construction
          b. On time delivery
          c. Responsiveness
          d. Adherence to laws and regulations
          e. Price, value and negotiation process
          f. Documentation &
          g. # of units in the development


© Copyright 2008 Thrisha. All rights reserved                            http://www.thrisha.com
Thrisha: Actionable Market Research                                      Page 4 of 5



          h. Value acquired from home relative to price paid
          i. Property price appreciation
   2. Exteriors & environment
          a. Location of home
          b. Access roads
          c. Traffic
          d. Noise levels
          e. Quality of amenities
          f. Microclimate
          g. Friendly nature of neighbors
          h. Elevators
          i. Schools near area
          j. Distance from work
          k. Lawns and gardens
   3. Local services & infrastructure
          a. Water
          b. Electricity
          c. Access to local services – Food, Entertainment
          d. Local Help
          e. Activities for kids
   4. Interiors
          a. Lighting
          b. Doors
          c. Plumbing
          d. Kitchen
          e. Bathrooms
          f. Roof and ceiling
          g. Bedrooms
          h. Size of rooms
          i. Air conditioning
          j. Carpentry
          k. Flooring
          l. Windows and Doors
          m. Electrical work
          n. Bath fixtures
          o. Painting

Factors determining long term value of an home
   1. Job growth & key industries
   2. Availability of key services
           a. Water
           b. Electricity
           c. Traffic accessibility
           d. Pollution levels
   3. Proximity of schools
   4. Political presence
   5. Quality of home
   6. Quality and rating of builder

Developer / Builder Ratings
   1.   Quality of homes
   2.   Delivery on time
   3.   Overall revenues / size
   4.   Appreciation of property


© Copyright 2008 Thrisha. All rights reserved                  http://www.thrisha.com
Thrisha: Actionable Market Research                                   Page 5 of 5




9. Real Estate Investment Strategies
   1.   Focus on quality from a known builder
   2.   Focus on first time builder to get a better price
   3.   Buy to rent
   4.   Buy and sell based on milestones
   5.   Focus on a specific area or location
   6.   Anticipate political changes
   7.   Anticipate demographic changes




© Copyright 2008 Thrisha. All rights reserved               http://www.thrisha.com

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Bangalore Real Estate Market Report

  • 1. Thrisha: Actionable Market Research Page 1 of 5 Bangalore Real Estate Market Demand Report Report Audience: Real Estate Investors, Developers, Builders & Financiers Report Cost: INR 25,000/- Report Availability: Immediate Table of Contents Table of Contents ............................................................................................................................ 1 1. State of the market .................................................................................................................. 2 2. Bengaluru Real Estate Demand.............................................................................................. 2 3. Buyer profiles and demographics............................................................................................ 2 4. Builders & developers ............................................................................................................. 2 5. Local government organizations and zoning laws (Quarterly) ................................................ 3 6. Financing Report ..................................................................................................................... 3 7. Taxation & Mortgage Loan origination .................................................................................... 3 8. Survey of home owners .......................................................................................................... 3 Home Quality Survey .............................................................................................................. 3 Factors determining long term value of an home ................................................................... 4 Developer / Builder Ratings .................................................................................................... 4 9. Real Estate Investment Strategies.......................................................................................... 5 © Copyright 2008 Thrisha. All rights reserved http://www.thrisha.com
  • 2. Thrisha: Actionable Market Research Page 2 of 5 1. State of the market Bengaluru Real Estate Trends a. What locations & areas are hot? b. What kinds and type of homes are getting bought? c. Which customer segments are buying? d. What are the market drivers? e. Market momentum and trends for 6, 12 and 18 months f. Affordability report g. Financing and Loan availability h. Investment priorities & goals i. Rental market trends 2. Bengaluru Real Estate Demand 1. Who is looking to buy (by age, NRI vs. local, investment vs. living, industry segment) 2. What types of homes are they looking to buy? 3. Where are they looking to buy (by location in Bengaluru) 4. What are the key amenities they are looking for? 5. What features are most important to new home buyers? 6. What features are most important to existing home buyers? 3. Buyer profiles and demographics 1. Buying trends 2. Age and demographic profile of buyers 3. Buyer objective – investment versus residence 4. Buyer requirements from new and existing homes 4. Builders & developers There are over 1200 developers registered in Bengaluru. This section will attempt to classify them into categories based on how well they have executed, how affordable are their properties and the feedback from their buyers on quality & value. Factors: 1) Size – revenue 2) # of Projects executed 3) Cost of homes 4) Quality of homes 5) Customer feedback 1. Tier 1 developers 1) Shobha Developers 2) Adarsh Developers 3) Mantri Developers 4) Prestige Group 5) Brigade Group 6) Purvankara 2. Tier 2 developers 1) Embassy Group 2) Gopalan Enterprises 3) India Builders Corp. 4) Nitesh Estates 5) Salarpuria Properties 3. Tier 3 developers 1) RMZ Group 2) Sterling developers © Copyright 2008 Thrisha. All rights reserved http://www.thrisha.com
  • 3. Thrisha: Actionable Market Research Page 3 of 5 3) Shriram Properties 4) Vaishnavi Group 5) Vakil Housing Development 4. Developers still not proven in Bengaluru 1) DLF 2) Godrej properties 5. Local government organizations and zoning laws 1. BMRDA: Bengaluru Metropolitan Region Development Authority (http://www.bmrda.kar.nic.in/) BMRDA has the zoning and development restrictions for 5 key zones around Bengaluru. a. Bengaluru – Bidadi b. Bengaluru – Nelamangala c. Bengaluru – Devanahalli d. Bengaluru – Whitefield, Hoskote e. Bengaluru – Anekal, Sarjapur – Hosur. 2. BDA: Bengaluru Development Authority (http://www.bdaBengaluru.org/locate.htm) 3. BIAAPA: Bengaluru International Airport Area Planning Authority (http://www.biaapa.in/) 4. BBMP: Bruhath Bengaluru Mahanagara Palike (http://www.bmponline.org/) 5. BWSSB: Bengaluru Water Supply And Sewerage Board (http://www.bwssb.org/) 6. KIADB: Karnataka Industrial Areas Development Board (http://kiadb.kar.nic.in/myhome.asp) 7. KSCB: Karnataka Slum Clearance Board 8. KPTCL: Karnataka Power Transmission Corporation Limited (http://www.kptcl.com/) 9. KHB: Karnataka Housing Board (http://housing.kar.nic.in/) 6. Financing & Investment trends 1. How to finance 2. What are the rules? 3. How much do you pay? 4. What are the interest rates? 5. List of financiers 7. Taxation & Mortgage Loan origination 1. What are the major tax laws you need to be aware of? 2. Can you take a mortgage deduction in your income tax filing? 3. Changes in property taxation laws and self assessment 4. Mortgage processes and procedures 8. Survey of home owners Home Quality Survey We did a survey of home owners in Bengaluru about how happy they were with their purchase of their home. Here are the main factors we asked questions about. 1. Developer a. Quality of construction b. On time delivery c. Responsiveness d. Adherence to laws and regulations e. Price, value and negotiation process f. Documentation & g. # of units in the development © Copyright 2008 Thrisha. All rights reserved http://www.thrisha.com
  • 4. Thrisha: Actionable Market Research Page 4 of 5 h. Value acquired from home relative to price paid i. Property price appreciation 2. Exteriors & environment a. Location of home b. Access roads c. Traffic d. Noise levels e. Quality of amenities f. Microclimate g. Friendly nature of neighbors h. Elevators i. Schools near area j. Distance from work k. Lawns and gardens 3. Local services & infrastructure a. Water b. Electricity c. Access to local services – Food, Entertainment d. Local Help e. Activities for kids 4. Interiors a. Lighting b. Doors c. Plumbing d. Kitchen e. Bathrooms f. Roof and ceiling g. Bedrooms h. Size of rooms i. Air conditioning j. Carpentry k. Flooring l. Windows and Doors m. Electrical work n. Bath fixtures o. Painting Factors determining long term value of an home 1. Job growth & key industries 2. Availability of key services a. Water b. Electricity c. Traffic accessibility d. Pollution levels 3. Proximity of schools 4. Political presence 5. Quality of home 6. Quality and rating of builder Developer / Builder Ratings 1. Quality of homes 2. Delivery on time 3. Overall revenues / size 4. Appreciation of property © Copyright 2008 Thrisha. All rights reserved http://www.thrisha.com
  • 5. Thrisha: Actionable Market Research Page 5 of 5 9. Real Estate Investment Strategies 1. Focus on quality from a known builder 2. Focus on first time builder to get a better price 3. Buy to rent 4. Buy and sell based on milestones 5. Focus on a specific area or location 6. Anticipate political changes 7. Anticipate demographic changes © Copyright 2008 Thrisha. All rights reserved http://www.thrisha.com