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PRSA ETHICS APP OVERVIEW


March 2013

             Mark W. McClennan, APR
                Senior Vice President
                        Schwartz MSL
                                        0
PRSA Ethics App
In conjunction with the Public Relations Society of America, MSLGROUP has
designed a free mobile phone ethics app for public relations practitioners that will
bring actionable, relevant ethics information to their Apple and Android phone.
Easy Access to Core Elements of PRSA Code of Ethics
Designed for use by PRSA’s members and other US PR Pros




                                                          2
Brings Dynamic Content to iPhone, Android and iPad
Regularly updated with ethics guidance and commentary




                                                        3
Annual Ethics Quiz
Shareable via social channels




                                4
THANK YOU

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An Overview of PRSA Ethics App

  • 1. PRSA ETHICS APP OVERVIEW March 2013 Mark W. McClennan, APR Senior Vice President Schwartz MSL 0
  • 2. PRSA Ethics App In conjunction with the Public Relations Society of America, MSLGROUP has designed a free mobile phone ethics app for public relations practitioners that will bring actionable, relevant ethics information to their Apple and Android phone.
  • 3. Easy Access to Core Elements of PRSA Code of Ethics Designed for use by PRSA’s members and other US PR Pros 2
  • 4. Brings Dynamic Content to iPhone, Android and iPad Regularly updated with ethics guidance and commentary 3
  • 5. Annual Ethics Quiz Shareable via social channels 4