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Creative process
             Mind and          Soul

12/21/12        Creative Process |   TEDxAUC | Mostafa Abou Gamrah   1
What is creativity
12/21/12
              anyway?
               Creative Process |   TEDxAUC | Mostafa Abou Gamrah   2
Where Creativity
            Comes From
   Our brain definitely has a creative
  side—the right side, in fact, while
  the left side is ruled by reason and
   logic. It requires that creative side
     of your brain to process myth,
           scripture and rituals.
12/21/12      Creative Process |   TEDxAUC | Mostafa Abou Gamrah   3
Brain creativity




12/21/12       Creative Process |   TEDxAUC | Mostafa Abou Gamrah   4
Creative for society



                                   Vs.




           Creative for               creativity


12/21/12      Creative Process |    TEDxAUC | Mostafa Abou Gamrah   5
During the moments of
   thinking , the brain
creates too much noise
for the soul to be heard
  or even to be active.
12/21/12   Creative Process |   TEDxAUC | Mostafa Abou Gamrah   6
One study of ads and
        design workers
             found:
           A negative correlative between creativity and
                         conscientious..

             A positive correlative with neuroticism,
                extroversion and open to experience.


12/21/12               Creative Process |   TEDxAUC | Mostafa Abou Gamrah   7
Who in his mind would think that the world will
             need a messaging system like twitter :




                                                                         Narrowing
           Limiting                         Open




12/21/12               Creative Process |    TEDxAUC | Mostafa Abou Gamrah           8
The root of creativity is not actually
in the brain, though, but in the soul.
   It is here from which you derive
             inspiration.



12/21/12    Creative Process |   TEDxAUC | Mostafa Abou Gamrah   9
Mind                                                Soul

           Perfective                                       Mystery..
              Logic                                        Absurdity..
           Deductive                                       Connective
            Iterative                                        Feeling
                                                           Convictive..
                                                            Aspirate..




12/21/12            Creative Process |   TEDxAUC | Mostafa Abou Gamrah    10
Size Matters


      Big brain                                                    Big soul
     Small brain                                                  Small soul


12/21/12             Creative Process |   TEDxAUC | Mostafa Abou Gamrah        11
• It comes at      night.
           • It comes from   above or from the right side.

• It comes in the soul.
                                                           ready.
                                                When the soul is

                                       When the soul is connected.
                               It works well when the brain is calm.




                       Shhhhhhhhhhh…. hhhhhhhhh.

12/21/12                 Creative Process |   TEDxAUC | Mostafa Abou Gamrah   12
12/21/12   Creative Process |   TEDxAUC | Mostafa Abou Gamrah   13
My personal process

A way to Nurture Your Creativity
      through Spirituality
12/21/12   Creative Process |   TEDxAUC | Mostafa Abou Gamrah   14
1) Isolate yourself from the surrounding (little light)


     You may want to keep some external effects like:

                                                               • Music
                                                                    • Materials
                                                               • People (Body or soul)
                                                                      • Smell
                                                                     • Green
                                                                      • Water




12/21/12                 Creative Process |   TEDxAUC | Mostafa Abou Gamrah              15
2) Deactivate your brain thinking transactions and move to the sea like
                  attention … like quantum physics.


               • Terminate all unnecessary thoughts.

                •   To reach peace of mind and clarity

                                              (lose your body and
                      become a soul if you can)




 12/21/12             Creative Process |   TEDxAUC | Mostafa Abou Gamrah   16
3) Breathing:

                - Should be deeper.
                - Should be bit faster.


4) Make very little body movement.




5) Half empty stomach.




12/21/12              Creative Process |   TEDxAUC | Mostafa Abou Gamrah   17
6) Try to hear what is inside you,



                                                            Slowly
                                                                            Slowly
                                              - Don’t think of what you hear, let it flows.
                                                  - Give it its freedom and peace.




7) The sparks will start the    illumination.

   12/21/12              Creative Process |     TEDxAUC | Mostafa Abou Gamrah          18
12/21/12   Creative Process |   TEDxAUC | Mostafa Abou Gamrah   19
-
                                                                    -
                                                                    -
                                                                    -
                                                                -
                                                                    -
                                                                    -
                                                                    -
12/21/12   Creative Process |   TEDxAUC | Mostafa Abou Gamrah           20
12/21/12   Creative Process |   TEDxAUC | Mostafa Abou Gamrah   21
• Its OK to have a soul but people mostly won’t recognize it,
                       so you may need to project it on an ego.




             • Its OK to have an ego. But try to keep it                        secret .
• These ideas captured by the soul .. Must be shared with people and
                     passed to the human race..




12/21/12                   Creative Process |   TEDxAUC | Mostafa Abou Gamrah              22

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الإلهامTedxauc

  • 1. Creative process Mind and Soul 12/21/12 Creative Process | TEDxAUC | Mostafa Abou Gamrah 1
  • 2. What is creativity 12/21/12 anyway? Creative Process | TEDxAUC | Mostafa Abou Gamrah 2
  • 3. Where Creativity Comes From Our brain definitely has a creative side—the right side, in fact, while the left side is ruled by reason and logic. It requires that creative side of your brain to process myth, scripture and rituals. 12/21/12 Creative Process | TEDxAUC | Mostafa Abou Gamrah 3
  • 4. Brain creativity 12/21/12 Creative Process | TEDxAUC | Mostafa Abou Gamrah 4
  • 5. Creative for society Vs. Creative for creativity 12/21/12 Creative Process | TEDxAUC | Mostafa Abou Gamrah 5
  • 6. During the moments of thinking , the brain creates too much noise for the soul to be heard or even to be active. 12/21/12 Creative Process | TEDxAUC | Mostafa Abou Gamrah 6
  • 7. One study of ads and design workers found: A negative correlative between creativity and conscientious.. A positive correlative with neuroticism, extroversion and open to experience. 12/21/12 Creative Process | TEDxAUC | Mostafa Abou Gamrah 7
  • 8. Who in his mind would think that the world will need a messaging system like twitter : Narrowing Limiting Open 12/21/12 Creative Process | TEDxAUC | Mostafa Abou Gamrah 8
  • 9. The root of creativity is not actually in the brain, though, but in the soul. It is here from which you derive inspiration. 12/21/12 Creative Process | TEDxAUC | Mostafa Abou Gamrah 9
  • 10. Mind Soul Perfective Mystery.. Logic Absurdity.. Deductive Connective Iterative Feeling Convictive.. Aspirate.. 12/21/12 Creative Process | TEDxAUC | Mostafa Abou Gamrah 10
  • 11. Size Matters Big brain Big soul Small brain Small soul 12/21/12 Creative Process | TEDxAUC | Mostafa Abou Gamrah 11
  • 12. • It comes at night. • It comes from above or from the right side. • It comes in the soul. ready. When the soul is When the soul is connected. It works well when the brain is calm. Shhhhhhhhhhh…. hhhhhhhhh. 12/21/12 Creative Process | TEDxAUC | Mostafa Abou Gamrah 12
  • 13. 12/21/12 Creative Process | TEDxAUC | Mostafa Abou Gamrah 13
  • 14. My personal process A way to Nurture Your Creativity through Spirituality 12/21/12 Creative Process | TEDxAUC | Mostafa Abou Gamrah 14
  • 15. 1) Isolate yourself from the surrounding (little light) You may want to keep some external effects like: • Music • Materials • People (Body or soul) • Smell • Green • Water 12/21/12 Creative Process | TEDxAUC | Mostafa Abou Gamrah 15
  • 16. 2) Deactivate your brain thinking transactions and move to the sea like attention … like quantum physics. • Terminate all unnecessary thoughts. • To reach peace of mind and clarity (lose your body and become a soul if you can) 12/21/12 Creative Process | TEDxAUC | Mostafa Abou Gamrah 16
  • 17. 3) Breathing: - Should be deeper. - Should be bit faster. 4) Make very little body movement. 5) Half empty stomach. 12/21/12 Creative Process | TEDxAUC | Mostafa Abou Gamrah 17
  • 18. 6) Try to hear what is inside you, Slowly Slowly - Don’t think of what you hear, let it flows. - Give it its freedom and peace. 7) The sparks will start the illumination. 12/21/12 Creative Process | TEDxAUC | Mostafa Abou Gamrah 18
  • 19. 12/21/12 Creative Process | TEDxAUC | Mostafa Abou Gamrah 19
  • 20. - - - - - - - - 12/21/12 Creative Process | TEDxAUC | Mostafa Abou Gamrah 20
  • 21. 12/21/12 Creative Process | TEDxAUC | Mostafa Abou Gamrah 21
  • 22. • Its OK to have a soul but people mostly won’t recognize it, so you may need to project it on an ego. • Its OK to have an ego. But try to keep it secret . • These ideas captured by the soul .. Must be shared with people and passed to the human race.. 12/21/12 Creative Process | TEDxAUC | Mostafa Abou Gamrah 22