1. MORTEN VIUM
NETWORKING &
PERSONAL BRANDING
WITH LINKEDIN
2013
Copenhagen Career Program - 6 May 2013

2. MORTEN VIUM Copenhagen Career Program - 6 May 2013
MORTEN VIUM
HI !

3. MORTEN VIUM Copenhagen Career Program - 6 May 2013
WHAT ARE WE
TALKING ABOUT?
1
2
3
WHY LINKEDIN?
OPTIMIZING THE PROFILE
NETWORKING & BRANDING

4. MORTEN VIUM Copenhagen Career Program - 6 May 2013
1
2
3
WHY LINKEDIN?
OPTIMIZING THE PROFILE
NETWORKING & BRANDING

5. 52%OF PRIVATE
COMPANIES
25%OF PUBLIC
COMPANIES
USE LINKEDIN TO
RESEARCHE
POTENTIAL EMPLOYEES

6. Copenhagen Career Program - 6 May 2013
0
4
8
12
2011 2012
ballisager’s Recruitment Analysis 2012
Was LinkedIn used last
time you recruited?
10 %
13 %
5 %
All Companies
Private Companies
Public Companies

7. HOW
DO COMPANIES USE IT?

8. MORTEN VIUM Copenhagen Career Program - 6 May 2013
Peter got a job at
a german
E-commerce site
1 René was called
in for an interview
for an internship
2 Connie got a job
at a small
company
3

9. MORTEN VIUM Copenhagen Career Program - 6 May 2013
1
2
3
WHY LINKEDIN?
OPTIMIZING THE PROFILE
NETWORKING & BRANDING

10. THINK PURPOSE

11. YOUR
HEADLINE IS
IMPORTANT!
“Job seeker”
“Student”

12. MORTEN VIUM Copenhagen Career Program - 6 May 2013
TASKS RESPONSIBILITY RESULTS
EXPERIENCE
KEYWORDS

13. MORTEN VIUM Copenhagen Career Program - 6 May 2013
PUBLICATIONS1 2 3
EDUCATION
PROJECTS COURSES

14. MORTEN VIUM Copenhagen Career Program - 6 May 2013
x
x
x
x
x
Industry and Location
A current position with description
At least two other positions
Education
At least 5 Skills
THE COMPLETE
PROFILE
x Profile Photo
x At least 50 connections

15. MORTEN VIUM
Video...V Images...I Documents...D
Aalborg Universitet - 17. april 2013
SHOW US!

16. AIM
AND HIT

17. MORTEN VIUM Copenhagen Career Program - 6 May 2013

18. MORTEN VIUM Copenhagen Career Program - 6 May 2013
1
2
3
WHY LINKEDIN?
OPTIMIZING THE PROFILE
NETWORKING & BRANDING

19. BE PATIENT
...Create a relation before you connect

21. MORTEN VIUM Copenhagen Career Program - 6 May 2013
LINKEDIN GROUPS

22. SEEK OUT THE
CONVERSATION
(DARE TO)

23. SHARE KNOWLEDGE
THAT PEOPLE CAN USE

24. MORTEN VIUM Copenhagen Career Program - 6 May 2013
WHAT KNOWLEDGE?
GUIDES NEWS
VIDEOS
PODCASTS
STUDIES AND RESEARCH
EVENTS
JOB ADS
INSPIRATION

25. MORTEN VIUM Copenhagen Career Program - 6 May 2013
MONITOR
MEDIA
DISCOVER
KNOWLEDGE
SHARE
KNOWLEDGE
DISCUSS
KNOWLEDGE

26. MORTEN VIUM Copenhagen Career Program - 6 May 2013
“THE SECRET”
SHARE AND HELP

27. MORTEN VIUM Copenhagen Career Program - 6 May 2013
THANK YOU.
QUESTIONS?
ModerneJobsøger.dk/copenhagen
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