5. Inbound Visitor!Profile
Search keyword/term, search Visitor brand affinity, prior
engine, social referrer purchase history, preferences, etc.
Customer!Groups Time
Affinity, preferences, multi- When do they visit, when do they
channel, member research
Behavior Geography
Visitor recency, frequency, site Geolocation of visitor, location of
interaction nearest store, nearest distribution
center
Tuesday, December 13, 11
16. 100’s of Waterproof Jackets in stock FREE Shipping on all orders over $60
Waterproof Jackets
Tuesday, December 13, 11
17. 100’s of Waterproof Jackets in stock FREE Shipping on all orders over $60
Waterproof Jackets
Tuesday, December 13, 11
18. 100’s of Waterproof Jackets in stock FREE Shipping on all orders over $60
Waterproof Jackets
TOP RATED TOP RATED
TOP RATED TOP RATED
Tuesday, December 13, 11
29. 100’s of Waterproof Jackets in stock FREE Shipping on all orders over $60
Waterproof Jackets
Tuesday, December 13, 11
30. 100’s of Waterproof Jackets in stock FREE Shipping on all orders over $60
Tuesday, December 13, 11
31. 100’s of Waterproof Jackets in stock FREE Shipping on all orders over $60
Tuesday, December 13, 11
32. ‣ Average conversion improvement = 5% to 20%
‣ Up to 55% conversion impact
‣ Average conversion improvement = 5% to 15%
‣ Up to 100% conversion improvement
‣ Priceless!
Tuesday, December 13, 11