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The Portals In 2011




                      2010. 12. 29
                        mobizen
I Am Not Him.
This Is a Personal Opinion.
3 Options
1. Service Segment
      2. Grouping & Selection
3. Mobile Web or Mobile Application
Multi Channel Strategy In 2009
New Value In 2010
?


         4.33%
                 3.46%
    3.03%

                     9.96%
18.18%




                   61.04%


                             - Source : mobizen
6
         13.29%             1
                           24.28%
   4~5
15.03%




                     2~3
                  47.40%



                                    - Source : KT
Web Site Ranking

   WAP          Mobile Web                 Web

   1. Nate        1. Naver             1. Naver
  2. Naver        2. Daum              2. Daum
3. Cyworld        3. Nate               3. Nate
  4. Show        4. Google            4. Cyworld
 5. OZ Lite     5. YouTube            5. Tistory
 6. Google       6. Twitter         6.
 7.              7. 11             7.         MSN
 8. Twitter       8. CGV               8. G
 9. 11           9. T               9.
10.YouTube      10. G                  10.
                                 - Source : Metrix(2010   11   )
Android Google Search Widget




   29.9%

30.5%


62.9%
1.2%                      2%

          2.4%                   7.90%
                                              2%
        7.1%

15.7%                         15.70%


                                                        54.50%
                                18.10%

                      75.2%




                                       - Source : Metrix(2010    11   )
Portal Needs Data
Mobile Native Company
9.25%
                          19.65%
15.03%




                 56.07%




                                   - Source : KT
We Need The Partnership




                 Not Like This
Thanks For Listening.




            http://www.mobizen.pe.kr
                     @mobizenpekr

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The portals in 2011