Taking Mobile Apps to India's Mass Market

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Mobikwik has understood the key reasons why mobile apps have not monetized well in India and has come up with a solution of its onw

Tecnologia Negócios

TAKING MOBILE APPS TO INDIA MASS MARKET ,[object Object],[object Object],[object Object],[object Object]

Who are we? ,[object Object],[object Object],[object Object],[object Object]

What is MobiKwik.com? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

What is MobiKwik.com? ,[object Object],[object Object],[object Object],[object Object],[object Object]

Apps – Why should we care? ,[object Object],[object Object],[object Object],[object Object],[object Object]

Mobile Apps Ecosystem Top countries for January 2010 downloads on Getjar Developers Supply Customers Demand

The Ecosystem in India Today ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Have you purchased an APP? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Demand India Source: Getjar.com Jan 2010 Country Current Period Previous Period Trend Indonesia 14,454,167 13,736,562 5% India 8,661,600 7,774,230 11% United States 4,817,565 3,815,531 26% United Kingdom 1,356,746 1,400,482 3% Egypt 1,280,035 1,216,057 5% South Africa 1,263,530 1,240,341 2%

Supply India ,[object Object],[object Object],[object Object],[object Object]

[object Object],So why no apps for India?

What developers care about? ,[object Object],[object Object],[object Object],[object Object]

Therefore, ,[object Object],[object Object],[object Object]

Unlearn the lessons of MVAS ,[object Object],[object Object],[object Object],[object Object],[object Object]

Attract the best developers ,[object Object],[object Object],[object Object],[object Object]

Apply Indian Consumer trends ,[object Object],[object Object],[object Object],[object Object],[object Object]

Why Mobikwik App Store ? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Q&A ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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