A very short presentation supporting many messages not written in the slides and sharing a few key questions to answer today (2014): Q1: how do we react from IT to our (internal) customers demands? A1: Usually we say it's too complex, it takes time & money... Let's try to say 'yes' and the make it happen! Q2: Do we need to design apps to fail? A2: It's not a matter of need vs no need; the main challenge is how to deal with new apps (potentially designed to fail) with all those legacy apps we still have to deal with. Q3: Do I really need to choose pets or cattle? A3:Both are usuallly needed, although cattle is growing up and makes more sense as of today... but working with cattle doesn't mean at all that you don't need to take care of it. Q4: Why am I not like the internet players? A4:Because you're not. Think of what you are and what you deal with, and learn from internet players. Just don't imitate nor replicate because your reality doesnt' work like this. Q5: Which service delivery model should I deploy? A5: I love the idea of service broker. Plan for it. Q6: Does it pay off? A6: Yes. See the slides and take a look at what other companies are already enjoying.