11. Use Multiple Keywords Health promotion – 2,560,000 Health promotion marketing – 924,000 Health promotion social marketing – 517,000 Health promotion social marketing asthma – 15,600 Health promotion social marketing asthma adolescents – 3,780 Health – 101,000,000 Health - 101 million Health promotion - 2,560,000 Health promotion marketing - 924,000 Health promotion social marketing - 517,000 Health promotion social marketing asthma - 15,600 Health promotion social marketing asthma adolescents - 3,780
12. Quotation Marks Proper Names, Distinct Phrases “Public Health Nursing” “American Journal of Health Education” "Capacity Building"
13. “ Learn the Lingo” Use Boolean Query Language for Better Results AND, OR, NOT