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Innovation and Creativity By:  M.L.PANDIA
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Individual Creativity ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Organizational Hurdles in Creativity “ Freedom is the greatest when the ground rules are clear. Chalk out the playing field and say, Within those lines, make any decision you need.” - Dick Brown, chairman CEO of EDS Thus till the time the initial idea gets implemented, it would have gone through a number of hurdles. An originator comes up with a creative idea At each level of management, the idea gets pruned and refined
Organizational Creativity  Vs  Individual Creativity Organizational Creativity High Low Individual Creativity High Low rate of innovations, sometimes radical, based on entrepreneurial spirit of individuals ,[object Object],Successful organizations  High rate of innovations   Organizations based on continuous development, on systematic research of efficiency
Innovation ,[object Object],Innovation is a process of taking new ideas to satisfied customers. It is the conversion of new knowledge into new products and services.   Innovation is about  creating value  and  increasing efficiency , and therefore growing your business.
Innovation Strategies ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Principals of Innovation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Principals Contd… ,[object Object],[object Object],[object Object]
Process of Innovation ,[object Object],[object Object],[object Object]
Effectiveness Criteria for an  Innovation process ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
Why Bother? ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],Thank You!

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Innovation And Creativity 131

  • 1. Innovation and Creativity By: M.L.PANDIA
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  • 4. Organizational Hurdles in Creativity “ Freedom is the greatest when the ground rules are clear. Chalk out the playing field and say, Within those lines, make any decision you need.” - Dick Brown, chairman CEO of EDS Thus till the time the initial idea gets implemented, it would have gone through a number of hurdles. An originator comes up with a creative idea At each level of management, the idea gets pruned and refined
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