Sports Media & PR Presentation

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The document discusses plans to promote an upcoming NCAA women's basketball tournament at Xavier University's Cintas Center. Ideas included creating a viral video with the school mascot, distributing flyers around campus and local businesses, creating a Facebook event, and holding a selection show party featuring free food and raffle prizes to watch the tournament announcement live. Feedback on the efforts is provided, such as suggestions to track video views, distribute flyers earlier, emphasize the free raffle, and mark ticket order forms to track if they were used.

Esportes

What we wanted to accomplish: ,[object Object],[object Object],[object Object],[object Object],[object Object]

Brainstorming: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Did it work? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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XUSOFAT Xavier University Student Organization for Athletic Trainers ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Getting the Team To Show Up! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Facebook Event 1,984 people invited: 131 people answered “Attending” 197 answered “Maybe Attending” Facebook link to Blue Blob viral video

Facing the problems of Facebook: ,[object Object],[object Object],[object Object],[object Object],[object Object]

The NCAA tournament Selection Show Party

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Running the Raffle ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Ticket forms at the event ,[object Object],[object Object],[object Object]

Did it help to have ticket forms? ,[object Object],[object Object],[object Object],[object Object],[object Object]

Biggest success of the NCAA ‘Selection Show Party’?

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