Leading the Revolution based on book by Gary Hamel. Presentation given at AFA Annual Meeting in Jacksonville, FL - December 2009.

1. Leading the revolution: Creating change in your fraternity/sorority community Mark P. Koepsell Executive Director Association of Fraternal Leadership & Values

2. The biggest problems we are facing today…1.2.3.4.5.

3. GETTING BETTER VS. GETTING DIFFERENT

6. LIVE IN THE LAND OF “WHAT IF” See over the horizon Find the unconventional Imagine the unimagined

8. Search for new experiences

9. Go to new places

10. Learn new things

11. Reach out to new peopleWhat you don’t know but could know is much more important than what you don’t know and can’t know.

12. PROTECT YOUR CREATIVE TIME You can’t invent radical new models if your attention has been smashed into minute-sized shards.

13. IDENTIFY DISCONTINUITIES Where is the world of fraternity and sorority out of alignment?

15. BE A HERETIC Don’t be afraid of opinions or ideas at variance with those generally accepted as authoritative There is an enormous danger in viewing what’s changing through the lens of what already is. Familiarity is the enemy

16. ASK QUESTIONS Why? And then what? What if?

18. SURFACE THE DOGMAS What are 10 things you would never hear somebody say about fraternities and sororities? 5 8 2 10 6 3 9 7 1 4

19. BE A DAREDEVIL If you insist on being incontrovertibly right, you will never be new. It’s that simple. The fear of being wrong is so strong that many people and organizations don’t search for new direction.

20. GO TO EXTREMES Pick a performance parameter, push it to the extremes, and ask, WHY NOT?

21. BE AN ACTIVIST Become an activist – not a wild-eyed revolutionary, bent on destroying your organization’s existing culture and values – but rather a positive force for change, supporting your organization’s core values while also building a convincing case for concept innovation.

23. What are our most threatening discontinuities?

24. What trends are most likely to have the largest impact on us?

25. What “anti-dogmas” do we want to turn around?

26. What aspects of what’s changing can we come to understand better?

28. CLOSING THOUGHTS Do you care enough about your integrity to speak the truth and challenge the little lies that jeopardize your organization’s future? Do you care enough about the future to argue with precedent and stick a thumb in the eye of tradition? Do you care enough about the magnificent difference you can make in this fraternal world that you’re willing to try and change it with your all your being?

29. CLOSING THOUGHTS DO YOU CARE ENOUGH TO LEAD THE REVOLUTION?

30. CLOSING THOUGHTS Our heritage is no longer our destiny. Our dreams are no longer fantasies, but realities. You stand at the threshold of possibility. Don’t Falter. Don’t Hesitate. You were given this opportunity for a reason. Find it. LEAD THE REVOLUTION!