Presentation from MIT Enterprise Forum of Cambridge NFC Goes Social event on Feb 11.
This panel discussion focused on some recent social applications of NFC – including smart posters and social networking tags - as well as emerging future opportunities.
Discussion topics included
How could NFC-capable mobile devices shape the ways we connect, interact, share content and/or link to social media?
To what extent could NFC improve mobile user access to context-relevant content and facilitate delivery of the right content in the right form at the right time and place?
Could NFC make a difference in connecting businesses with consumers and simplifying B2C interactions and the underlying information transfers?
3. Program Portfolio
Education Innovation Communities
• Start Smart Class • Innovation Series • Digital Media Circle
• Get Smart Seminars • In-Now-Vation • Energy Circle
• Launch Smart Clinic • New England Games
• Share Smart Mentoring Circle
• Share Smart Office Hours • Healthcare Circle
• RFID / NFC Circle
• Software Circle
#MITEF
mitforum.cambridge
@mitefcmb
4. Upcoming Programs
www.mitforumcambridge.org
Date Event
Feb 13 Innovation Series Event: Successful Exits: Practical Tips for
Entrepreneurs
Feb 26 Digital Media Circle Event: Can the Networks Deliver?
Feb 27 Life Sciences Circle Event: Unlikely Bedfellows: Academia, Pharma &
Venture Capital
Feb 28 Women in the MA Game Industry: A Discussion of Diversity,
Challenges and Progress
Mar 14 Energy Circle Event: Doing Fracking Right: Opportunities for
Innovation Towards Safer Hydraulic Fracturing
Apr 2 Digital Media Circle Event: Looking Inside the Internet – Tour of
Akamai Network Operations Control Center
April 25 In-NOW-vation Technology Showcase and Celebration 2013
#MITEF
mitforum.cambridge
@mitefcmb
7. NFC Goes Social
Hosted by
Sponsored by
#MITEF
mitforum.cambridge
@mitefcmb
8. NFC Goes Social
Panelists:
Mikhail Damiani, BlueBite @bluebite
Matt Kammerait, Quad/Graphics @kammerait
Gregory McHale, good2gether @good2gether
David Merel, SocialPassport @socialpassport
Patrick Meyer, thinaire @patrickmeyer
Moderator: Ed Mitukiewicz, MiTu Consulting @edmit
event sponsors
#MITEF
mitforum.cambridge
@mitefcmb
9. Tonight’s Themes
• How could NFC-capable mobile devices shape the ways we
connect, interact, share content and link to social media?
• To what extent could NFC improve mobile user access to
context-relevant content?
• Would NFC make a difference in connecting businesses with
consumers and simplifying B2C interactions?
event sponsors
#MITEF
mitforum.cambridge
@mitefcmb
10. Context (1)
NFC: No-Friction-Commerce or Never-Fully-Capable?
“…expect 285m NFC-enabled devices to be shipped in 2013, with the number
in circulation reaching 1.95bn by 2017…” Source: ABI Research, Nov.2012
“…NFC will fail to gain mass adoption…" Source: PayPal, Dec.2012
vs
Source: NFC Korea Alliance Note: Tag cloud based on assorted recent NFC forecasts
#MITEF
mitforum.cambridge
@mitefcmb
11. Context (2)
Could NFC catch a ride on the coattails of mobile social media?
#MITEF
mitforum.cambridge
@mitefcmb
12. NFC Goes Social
Panelists:
Mikhail Damiani, BlueBite @bluebite
Matt Kammerait, Quad/Graphics @kammerait
Gregory McHale, good2gether @good2gether
David Merel, SocialPassport @socialpassport
Patrick Meyer, thinaire @patrickmeyer
Moderator: Ed Mitukiewicz, MiTu Consulting @edmit
event sponsors
#MITEF
mitforum.cambridge
@mitefcmb
Good Evening.[self intro] Welcome all of you to our [EVENT]. We have a great program queued up for you tonight, but we have a few housekeeping items to go through.
The Forum’s Mission is focused on enabling entrepreneurship. Our programs are centered around Inspiring Innovation, Educating Leaders, and Connecting Communities.The Forum is more than just this one program tonight. We cover a range of topics, industries, and issues. Our programs range from Pitch and Plan feedback sessions to small group seminars for technology entrepreneurs to large community events and our smaller, more specific industry-specific groups.
We run over 70 programs and services a year.The slide shows only those programs currently scheduled for the next two months. Complete calendars and schedules are available at the Forum’s website.A program of note for this crowd, however. June 13 - mark the date of the 4th Annual Auto-ID and Sensing Expo at the MIT Media Lab!
The Forum is more than just events. We have one of the largest groups of members in the Boston area, and membership in the Forum is open to everyone. Members play a significant role in supporting the Forum, not just financially, but by sharing their own knowledge, experience, and connections with each other.
The MIT Enterprise Forum of Cambridge, just like each of the other 28 Forum chapters worldwide, is 100% supported through its local programming fees , membership dues and sponsor support. Sponsors provide the financial support that allow us to keep our programming fees low. More importantly, they provide critical knowledge and resources back to our members and our program teams. They are truly invested in the Forum’s Mission and have been active players for years in building the vibrant ecosystem that exists in New England.
Thank the volunteers for the evening and for the programming committee. Invite audience members to volunteer.